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Live/Work St. Charles - Clients for Life - Treat Your Clients Like Family

By
Real Estate Agent with Prudential Select Properties 2006008903

When we started in real-estate there was one goal we set for ourselves very important to us above all others.  Our main goal is clients for life.  Not an easy task in a market where the internet places hundreds of agent's information in front of buyers and they can choose a different one each day to show them a home if they haven't signed a buyer's agreement.  We asked ourselves what would set us apart to be the agent of choice.  Overtime we noticed that we repeatedly told our clients - we treat you like family.  This evolved into we treat you like family because we want you to be clients for life.

One such client were first time home buyers we were newly introduced to with limited funds needing to live in an area where homes were slightly higher.  We didn't give up.  Just like we would for our brother or sister we put our hard hats on and went to work looking for homes near their price range.  Mom, Dad, and other family members were included on the final selection approval.  It was their choice, not the home we wanted them to buy,  our job was the negotiation.  This is where we put on the gloves and pushed hard to reach a successful negotiation. We were there at the moving party with Pizza working hand in hand with other friends and relatives.  When asked why we were there "because we are family.  We want to make sure the move is a success."

Several months later and a newly decorated home, an invitation came in the mail.  Puling out the heart lined card t was a wedding invitation for the first time home buyers.  At the reception we were asked how we were related to the Bride or Groom.  We proudly announced "We're their Realtors!".  "We're here because they are family."  That night our cards were requested more than a couple of times.  However, the best reward  we had for this occassion is that we achieved our goal.

 

Comments (2)

Jeffrey DiMuria 321.223.6253 Waves Realty
Waves Realty - Melbourne, FL
Florida Space Coast Homes

Nice story. We love to help people achieve their dreams. First time buyers who really need your help are the best!!!

Jun 10, 2008 07:03 AM
LaShawn Norden
Keller Williams Heritage Realty - Longwood, FL
REALTOR, (321) 377-0157, Your Real Estate Advocate in Central FL

Congratulations on your approach. I have tried to foster those same types of relationships also over the years. To show my gratitude to my clients, each year I host a Customer Appreciation event...one year it was at Wet & Wild (a local water park), another year we had a big party at our home with a band and catered food and last year, we rented out a local restaurant and had a face painter and bounce houses for the kids in the family. Even though it may cost a few thousand dollars to host events like these, you reap the rewards ten-fold with loyal clients who end up being your personal sales force in the marketplace! Best of luck!

 

Jun 10, 2008 07:07 AM