The value of an "INFLUENCER" (comments disabled)

By
Real Estate Agent with ReMax Realtec Group
https://activerain.com/droplet/5m6W

Recent discussion in the Q&A section related to inviting a guest blogger or being a guest blogger. Others have found using those with a large following to be of great value. Below is a tabulation of fees PAID TO INFLUENCER to chat up the product of others.

From the fees shown, clearly some place GREAT value in leveraging INFLUENCE.

Would you PAY UP to have another blog about you or would you collect a fee for exploiting the fame your blogging skill has created.

Now regarding blogging influencer:

Blogging influencer typically charge based on their site traffic.
According to Dummies.com, bloggers can earn the following per post, based on the amount of monthly impressions their blog receives:

  • 10,000 to 50,000 monthly impressions: $175 to $250 per post
  • 50,000 to 100,000 monthly impressions: $250 to $500 per post
  • 100,000 to 500,000 monthly impressions: $500 to $1,000 per post
  • Over 500,000 monthly impressions: $1,000 to $5,000+ per post

Hey, including my mom, sister and cat, I've got 3 followers on Active Rain! What can I charge?

What say you?

 

Best of success,
Annette Lawernce, Broker Associate
REMAX

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Rainmaker
2,088,694
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Hi Annette Lawrence , Palm Harbor, FL 727-420-4041 - I have seen these solicitations on my contact page.  I get lots of hits but no guarantee that they convert.

Jan 28, 2020 02:58 PM #1
Rainmaker
1,589,900
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg Real Estate

Interesting numbers.  I thought you'd be getting more info.

Jan 28, 2020 03:25 PM #2
Ambassador
2,790,198
Liz and Bill Spear
RE/MAX Elite 513.520.5305 www.LizTour.com - Mason, OH
RE/MAX Elite Warren County OH (Cincinnati/Dayton)

I think the target audience that is influenced by those "influencers" skews far younger than my typical client.

Jan 28, 2020 03:51 PM #3
Rainmaker
115,320
Dario Ferreira
Attleboro, MA
Internet Marketing

It's crazy how much celebrities are making on social media.

Take a look at this Forbes article.
Cristiano Ronaldo makes 47.8 million per year on Instagram.

Jan 28, 2020 04:11 PM #4
Ambassador
1,696,187
Alan May
Jameson Sotheby's International Realty - Evanston, IL
Helping you find your way home.

Hey... I'd like to get paid for promoting my OWN business.

Jan 28, 2020 04:23 PM #5
Rainmaker
194,445
Eva B. Liland Century 21 Doug Anderson
Century 21 Doug Anderson - Lancaster, CA
Glad to be of Service 661-714-1643

I'm just a little speck of nothing compared to those famous celebrities or influencers with a huge following. No idea of even trying, lol.

Jan 28, 2020 04:25 PM #6
Ambassador
3,612,761
Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
The right Charlotte REALTOR!

Holy moly, Annette! What I found interesting is the Twitter was the lowest paying - either a smaller audience or does it have to do with class?!! 

Jan 28, 2020 10:03 PM #7
Rainmaker
1,544,708
Georgie Hunter R(S) 58089
Hawai'i Life Real Estate Brokers - Haiku, HI
Maui Real Estate sales and lifestyle info

In my dreams I can earn $1,000+ per post!  Where do I sign up?

Jan 29, 2020 02:02 AM #8
Rainmaker
1,528,162
Kat Palmiotti
406-270-3667, kat@thehousekat.com, Broker, Blackstone Realty Group - brokered by eXp Realty - Kalispell, MT
The House Kat

If an influencer just wanted to make money, this might be one way to do it. Unfortunately, I've read some posts/emails/blogs from people who do promote others' products for fees - and the posts were way too spammy for my taste. So I wouldn't do this myself.

Jan 29, 2020 05:31 AM #9
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Rainmaker
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Annette Lawrence , Palm Harbor, FL 727-420-4041

Making FLORIDA Real Estate EZ
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