Back in October 2014, I had written a post Titled "Do You Have (a) 2020 Vision" I thought it would be fun to revisit that post and see where I have come since then. At that time I was running a small brokerage (17 agents) training a couple agents and focusing on my Golf Course community business and looking at ways to achieve goals five years into the future -
Fast forward to the current month/year January 2020 - overseeing 130+ agents covering most of the state of Colorado, training scores of agents and doing what I love.
I started writing out a "Game Plan" in 2010, which is a living, breathing document I review every Monday morning, I adjust as necessary and follow to reach my goals - This Game Plan lets me know how many people I need to interact with weekly and monthly to achieve what I am setting out to achieve for myself based on setting goals and reviewing the plan every week. I know what works for me and what does not work for me and I always allow a little room to add something new to try out. Also, what works for me may not work for someone else and vice-versa.
Part of our company training is to bring out the best in the agent, using the agents skill-set, we do not bring on an introvert and tell them they need to "breakthrough" their fear of cold calling and instruct them to call people all day, that will never work for this agent, instead, lets craft a Game Plan that fits the agents personality, their desires and their idea of what success looks like in this industry.
Since it is Superbowl week I will use the football analogy I share with all new agents - Imagine having Tom Brady and Peyton Manning on the same football team, two of the very best that have ever played the game, yet very different skill-sets. If a football team had both and trained them and implemented a game plan that best fit Peyton Manning, then Tom Brady would have never become the all time greatest QB, and vice-versa.
Going back to my skill-set, it took me 35 years to realize I am not a good student in a classroom setting. I get way too distracted by everything else that is going on, I am much better studying alone, with online classes. Had I known this back in college I may have actually graduated in 4 years instead of spending 7 years (not that we had the online option back then) You get the idea - also I am a very social person, I like being around people, but if you told me to pick up the phone and call 100 people a day, I would never do it, short of having a gun held to my head, and then I would not be "me". So my marketing is based on my skill-set, not on some expensive marketing plan or some other brokers idea of the latest and greatest.
Be yourself in this industry, but set goals that match your desires, and that work for you. If that means creating a vision board do that, if that means you will connect with 25 people a week, do that, but set realistic goals that you would actually follow through on. This is why I like the game plan, every week I have ten things on the plan that I need to accomplish that week to meet my number of people. It also has a monthly and annual plan on it so I know that if I follow through with each of these plans, I will have met my sales goals, my recruiting goals, my book writing goals, my health goals, my personal goals, including travel/vacations and many other goals, but these are my goals for me and me only. These are things I want to achieve in my lifetime, not yours, not my wifes' but mine.
Some of my goals on my 2014 Game Plan were to start writing a book, currently in progress, manage a brokerage that uses my skill-set to grow with and reach the 100 agent mark, we are currently at 130+ (from 4 when I started in 2016), increase my personal sales average from $350K to $500K, my current average sales price is over $750K, get back into the condition I was in in my 30's, after having multiple surgeries including total knee replacement I have been in the gym regularly now for the past 6 months.