Making Lemonade with these Lemons

Real Estate Broker/Owner with Pareto Realty TN #251071

Making Lemonade with these Lemons

For the past few weeks, I’ve been VERY busy talking Realtors “off the ledge” as the reality of the COVID19 “LOCKDOWN” sets in.

The world is NOT going to end!

This WILL pass!

NOW is the best time EVER to crank up the volume in terms of reaching out to your family, friends, acquaintances, current and former clients, new and old leads and prospects.
Believe it or not, most of the people you know are VERY interested in how this pandemic is affecting the Real Estate market.

The stability of Our industry is important in ALL kinds of economic climates. 

After all, we’re ALL in the same “quarantine,” albeit in our own abodes.

Let’s shift perspective and find some GOOD possibilities.

Within your communication with your peeps, put on your Doctor/Patient bedside manor.

Tell the truth without exaggeration (don’t sensationalize the real conditions) and don’t sound alarms based on things you saw on Facebook.


Talk about how this is affecting YOU personally and what YOU intend to do to be a part of this solution. 

Dear – – – 
I hope you are well and taking every precaution to avoid this virus. Please let me know if I can do anything for you. I am alive and well and am committed to maintain my daily routine as much as possible by leveraging an array of virtual platforms/tools including:

Face to face “meetings” with

Interactive MLS search through our website

”Transaction Manager” for creating documents and handling E-Signatures

and a variety of other internet tools for marketing and communication.

We Realtors are resourceful folks who are finding ways to work responsibly within the boundaries of appropriate “Social Distance and preventative cleanliness protocol (Washing hands and all surfaces, not touch face, covering coughing/sneezing, & etc.)

We are innovative folk who are figuring out how to show Houses and coordinate safe access for Home Inspectors, Appraisers during the process.

NOW is  a great time for people considering a move to get this process started.

The “Stay at Home” order has most of us “stuck in quarantine” and quite frankly – BORED OUT OF OUR MINDS. Think of all of these people who cannot go to work and are sitting at home browsing the House Listings

This covid-19 thing might actually help us who are “Going to work EVERY day” (Even if in pajamas at the dining room table) build a solid “book of Business (Full Pipeline) for the late Spring and Summer market . . . while many agents are not working  . . . I and my team ARE working OVERTIME because we know this freeze will thaw and pass, and people want to buy 

THIS is the perfect time for MORE connection – My way of doing this is with frequent ZOOM meetings with a variety of folks.


Principal Brokers

Agents (Affiliated Brokers)

Home BuyersHome Sellers

and anyone else who believes that transparent communication is THE key to discovering the innovations we all need to survive and even THRIVE in the long run.


Anyone is welcome to to these ZOOM meetings . . . 

Simply reply “YAY!” and what you are (Home Buyer or Seller – Broker – Realtor), and I’ll add you to the appropriate list. 

Let’s GO!

Barry Owen
CEO/Principal Broker
Pareto Realty, LLC \pə-ˈrā-(ˌ)tō\

The Vital Few

4004 Hillsboro Pike Ste 234-B

Nashville, TN 37215

 Office: 615-502-2080


I help people buy/sell houses in West Nashville & Brentwood As Owner and Principal Broker of Pareto Realty . . .I coach and support the “Vital Few” member agents of Pareto Realty in their pursuit of building and growing consistently productive niche businesses as they enjoy the healthy life rhythm they want and deserve.

Published by Barry Owen 

Strategist-CEO of Pareto Realty Real estate sales Professional Inviter-Facilitator-Practicer of Open Space Technology Opening safe space for people & organizations to self-organize around issues & opportunities BarryOwen.US Invite-Listen-Love 

Posted by

Barry Owen

Principal Broker
Pareto Realty
Nashville, TN

Call me: 615-568-2123
email me:




Simply & BOLDLY Living the FourFold Way in Open Space!

Quintessentially connected to the real estate industry to offer the ultimate experience for Home Buyers and Sellers in Middle Tennessee . . . Inquire within!

Comments (8)

Catherine Ulrey
Keller Williams Capital City - Salem, OR
Equestrian and Acreage Property Specialist

Thank goodness for technology in times like this!

Mar 26, 2020 09:19 AM
Francine Viola
Coldwell Banker Evergreen Olympic Realty, Olympia WA - Olympia, WA
REALTOR®, In Tune with your Real Estate Needs

Thanks for that boost! And yes, where would we be without all this great tech available to us?!  

Mar 26, 2020 09:22 AM
Krystin Mitchell, CPA CFE
KLSM CPA Firm, PLLC - Houston, TX
Strategic Accounting & Tax Solutions

That's a great way to regroup and use technology to keep moving forward. Awesome job!

Mar 26, 2020 09:39 AM
Debe Maxwell, CRS | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
The right Charlotte REALTOR!

Thank goodness we have the tools to continue our trade during these challenging times. It's up to each of us to utilize them in ways that benefit our clients.

Mar 26, 2020 02:53 PM
Myrl Jeffcoat
Sacramento, CA
Greater Sacramento Realtor - Retired

Those are important thoughts, Barry.  The technology we have available today, allows for us to reach out and touch folks in a way not possible in the past.

Mar 26, 2020 03:21 PM
Myrl Jeffcoat
Sacramento, CA
Greater Sacramento Realtor - Retired

CONGRATULATIONS Barry, on having this blog FEATURED in the Old Farts Club group!  

Mar 26, 2020 03:35 PM
Lottie Kendall
Compass - San Francisco, CA
Helping make your real estate dreams a reality

Barry, I love your script for reaching out. We're finishing Day 10 of our Shelter-in-place, and my outreach is stronger than ever. People do want to know.

Mar 26, 2020 07:11 PM
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

It's more important than ever to reach out in various ways to people in groups and individually. 

Mar 26, 2020 10:05 PM