Your Real Estate Professional: Seniors RE Specialist Designation

Real Estate Agent with ERA, Wilkinson Real Estate Charlotte 183201

On our time at home, have you used it wisely?  What have you been doing?

I Just Earned the NAR Designation "SRES" Senior Real Estate Specialist

SRES® Logo

I just completed the SRES designation course -with the number of baby boomers "coming of age"- I thought it may be a wise decision for this Gen X'er to make myself more familiar with what lies ahead. This course was a wealth of information and really touched upon things we don't necessarily cover in regular brokerage.  While the course was online; it was a 12 hour course which took about 3 days to complete(especially with our current "stay at home" order). The "class" throws a lot of information at you but t made me think about some of my previous or current clients. The added benefit of being a Seniors Real Estate Specialist® means I can help give back to the community and help senior residents relocating into the area or finding a new location to fit their personalized needs. As we all age; it givse me peace of mind as my parents and inlaws age into their twilight years.

This course covers 12 important chapters with invaluable resourses to use from the NAR website.

1. Generations

2. The 50+ Market

3. 21st Century Retirement

4. Aging in Place

5. Independent Living

6. Housing Options for Assistance

7. Financing Options

8. Tax Matters

9. Legal Matters

10. Marketing and Outreach

11. Working with Buyers and Sellers

12. Building a Team and Resource Bank

If you want to engage with more seniors and encourage their involvement in a community activity, one of the essential steps is to identify local needs and seek out seniors to help fill those needs. It’s an approach that offers triple benefits:

• You can help your community as an individual and a business person.

• You can make connections with seniors who need or want more social, community, or charitable involvement.

• You can position yourself as a senior-centric person who knows and serves the older members of your market and the area at large.


In conclusion- If you are a Realtor, I hope at the end of these 30 days you have that Mandatory Update completed, your continuing education hours that must be complete by June 10th and hopefully an extra designation or two since we actually have the time....Stay Safe & Sanitize and if You have any questions or Seniors you would like to place in Good Hands in the North Carolina or South Carolina Areas;  Let me know- Let's Talk                              

Image result for melissa polce active rain



SOLD in Beaumont and Banning


Comments (2)

Ricki Eichler McCallum
CastNet Realty - Corpus Christi, TX
Broker,GRI,ABR, e-Pro, TAHS

Hi Melissa,  So glad to hear you have used this time wisely by getting your SRES designation.  I just published 'DOWNSIZING HOMES, What You Need To Know.  I think you would find this book most interesting and it might help you or your clients.  I wrote it for the public but also for REALTORS(R)  to use to help older clients understand their need to downsize.  I talk about how to choose the best agent and what kind of properties are available and what to watch out for.  Check it out on Amazon.  It's free on Kindle Unlimited but also in e-book and paperback.  I loved working with seniors before I retired and started writing.  Using this time when everyone is at home to get designations or mandatory continuing ed classes is wise.   Wishing you all success!

Apr 09, 2020 12:41 PM
Melissa Polce

wow, congratulations and thank you! I will definitely look that up- Happy Easter!

Apr 10, 2020 07:35 AM
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

Now that I’m in my 60’s it’s probably time for me to get this designation and be more proactive with this group 

Apr 09, 2020 12:59 PM
Melissa Polce

Definitely- you are the demographic they are really focused on it seems from the teaching-  Happy Easter!

Apr 10, 2020 07:35 AM