How To Keep People Watching Your Youtube Videos

By
Real Estate Agent with Joe Manausa Real Estate 8508880888
https://activerain.com/droplet/5ncM

Youtube is an important channel in any digital marketer's plan for reaching the consumer. Many of us use the channel to promote properties, but the real value in Youtube is the ability to brand ourselves and gain trust with the consumer. Where else can we gain an audience that will watch and listen to us for minutes, hours, even days worth of video? The cost to acquire something like this on TV would be astronomical.

I have been working to improve my Youtube channel for the past month, and I've learned a lot and have a lot more yet to learn. Among my many goals is to learn techniques to get people to watch my videos for a greater duration, and to watch more of my videos.

Are You Embedding Videos In Your Blog?

One great way to do this is to embed videos in content. An even better method is to embed playlists instead of videos!

A playlist is a group of videos that plays in order, one video after the other. When one video finishes playing, the next starts automatically so you don't have to click or search to start playing a new video. Anybody who has a Youtube channel can create playlists.

So why is this important?

Why You Should Embed Playlists In Your Blog

If you embed a video, viewers watch the video and when it is over, Youtube recommends them a bunch of videos to watch next. Most (if not all) of the recommended videos won't be from your channel.

But if you embed a playlist instead of a video, your viewers see the first video on the playlist, and the second, the third, and so on. So instead of embedding a video with the hopes of getting a viewer to watch it, instead, embed a playlist with the hopes of getting viewers to watch several of your videos instead. Does that make sense?

You Asked, I Answer

In a recent post YouTube Video: How Long Is Too Long?, I addressed the fact that Youtube appears to be favoring longer videos (so long as they are engaging) and was curious what Rainers thought about the length of real estate videos. If you haven't checked it out, there is some great discussion about video length in the comments section of that post.

One of the comments came from Nina Hollander (#20 on the ActiveRain points list and a very active blogger). She was responding to another comment and wrote:

Saw your comment on embedding a playlist... did not know about that. I'll definitely look into it. Maybe you can do a post on how to do that! :)

Youtube On ActiveRainWell, I certainly am not the most advanced Youtuber here but I thought this would make a good learning opportunity for me as well, so I've produced the video below as my response to Nina.

Just as an aside, this is also my first post for Youtube Thursdays, a group on ActiveRain where I plan on learning a lot about video production for real estate.

How To Embed A Youtube PlayList Into A Blog Post

So that's all there is to it!

Since this is the first video on the playlist, I did add others so that I could demonstrate how the list of videos would stream through the embedded code. In the future when I've made more videos specifically for the ActiveRain playlist, they will be here and it will all make more sense.

Please remember to like and subscribe and comment (and like below), it really does help.

Posted by

Joe Wrote The Book On How To Sell A Home In The Digital Age

The digital marketing guide for bricks and mortar businesses

Joe recently wrote "The Business of Getting Business."

It is a comprehensive guide for small businesses to help them understand how to implement digital marketing. For Realtors, it's a guide to using digital as the heart and soul of your marketing.

For those of us who want to survive and thrive in a world where large corporations are taking over, it is a must-read.

You can find "The Business Of Getting Business on Amazon here.

 

 

 

Joe Manausa Real Estate
2066 Thomasville Rd
Tallahassee, FL 32308
(850) 366-8917

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Re-Blogged 1 time:

Re-Blogged By Re-Blogged At
  1. David Okada 05/11/2020 12:31 PM
Topic:
Real Estate Technology & Tools
Location:
Florida Leon County Tallahassee
Groups:
Realtors®
Bananatude
Bartender, Make it a Double
YouTube Thursdays
Old Farts Club
Tags:
youtube playlists
embed a playlist

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Show All Comments
Ambassador
4,167,416
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

May 09, 2020 07:06 PM #27
Rainmaker
5,332,590
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Good morning, Joe Manausa if anyone knows how to "keep people engaged" it would be you... 

May 10, 2020 04:57 AM #28
Rainmaker
1,306,675
Joe Manausa
Joe Manausa Real Estate - Tallahassee, FL
Tallahassee Real Estate

Thanks the feature in your What I Learned This Week post Kathy Streib 

May 10, 2020 08:01 AM #29
Rainmaker
1,306,675
Joe Manausa
Joe Manausa Real Estate - Tallahassee, FL
Tallahassee Real Estate

Hah, you are so kind Barbara Todaro 

May 10, 2020 08:02 AM #30
Rainmaker
2,139,166
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Good morning Joe Manausa - these times has certainly opened our eyes to new possibilities.  I am now learning about streaming Zoom directly to Youtube.  Wonderful possibilities.

May 10, 2020 09:15 AM #31
Ambassador
4,208,355
Jeff Dowler, CRS
eXp Realty of California - Carlsbad, CA
The Southern California Relocation Dude

This was a great suggestion, Joe. I have created a bunch of playlists and have linked to them in various ways, but have never embedded. Something new to do. And it's an incentive to do some more videos since many I have are kinda old.

Thanks! I will give this a try here on AR and on my Wordpress blog.

Jeff

May 10, 2020 12:17 PM #32
Rainmaker
1,556,749
Georgie Hunter R(S) 58089
Hawai'i Life Real Estate Brokers - Haiku, HI
Maui Real Estate sales and lifestyle info

That's a great idea and I didn't know you could do that.  Thanks for the tip.

May 10, 2020 02:21 PM #33
Rainmaker
503,627
Diana Dahlberg
1 Month Realty - Pleasant Prairie, WI
Real Estate in Kenosha, WI since 1994 262-308-3563

Great Information.  Bookmarking to revisit again. Thank you Joe Manausa 

May 10, 2020 06:34 PM #34
Rainmaker
914,372
Nick Vandekar, 610-203-4543
Long & Foster Real Estate Inc 610-225-7400 - Devon, PA
Tredyffrin Easttown Realtor, Philly Main Line

Thanks Joe, a great idea to embed a playlist rather than a single video. I see there is a way manually to lead with a specific video, which is helpful with listing videos. Great information.

May 11, 2020 05:57 AM #35
Rainmaker
1,306,675
Joe Manausa
Joe Manausa Real Estate - Tallahassee, FL
Tallahassee Real Estate

You're exactly right Nick Vandekar, 610-203-4543, we can serve up a whole list of property videos instead of just one.

May 11, 2020 06:42 AM #36
Rainmaker
1,306,675
Joe Manausa
Joe Manausa Real Estate - Tallahassee, FL
Tallahassee Real Estate

That's great Diana Dahlberg I hope that it helps.

May 11, 2020 06:42 AM #37
Rainmaker
1,306,675
Joe Manausa
Joe Manausa Real Estate - Tallahassee, FL
Tallahassee Real Estate

You're welcome Georgie Hunter R(S) 58089 I hope it helps you out.

May 11, 2020 06:43 AM #38
Rainmaker
1,306,675
Joe Manausa
Joe Manausa Real Estate - Tallahassee, FL
Tallahassee Real Estate

That's great Jeff Dowler, CRS, best wishes moving forward.

May 11, 2020 06:43 AM #39
Rainmaker
1,306,675
Joe Manausa
Joe Manausa Real Estate - Tallahassee, FL
Tallahassee Real Estate

That sounds interesting Grant Schneider, maybe you can do a training video on Zoom to Youtube after you finish?

May 11, 2020 06:44 AM #40
Rainmaker
1,009,076
Jan Green
Value Added Service, 602-620-2699 - Scottsdale, AZ
HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN

Love your videos - with celebrivites? Wow!  Good for you  I think the length of a video depends on the topic.  If it's informational, longer is good.  If the presenter drags on and on without anything interesting,  viewers will shut it down. I've done that! 

May 13, 2020 02:22 PM #41
Rainmaker
1,306,675
Joe Manausa
Joe Manausa Real Estate - Tallahassee, FL
Tallahassee Real Estate

Thank you so much Jan Green and I agree with your comments on video length.

May 13, 2020 04:00 PM #42
Rainmaker
1,559,157
Kat Palmiotti
406-270-3667, kat@thehousekat.com, Broker, Blackstone Realty Group - brokered by eXp Realty - Kalispell, MT
The House Kat

Thank you for this. I'm just starting to make videos - this information will come in handy.

May 16, 2020 06:11 AM #43
Rainmaker
1,306,675
Joe Manausa
Joe Manausa Real Estate - Tallahassee, FL
Tallahassee Real Estate

I'm glad it helped Kat Palmiotti and best of luck with your new videos.

May 16, 2020 08:10 AM #44
Rainmaker
992,363
Thomas J. Nelson, Realtor e-Pro, CRS, RCS-D, Vets
Big Block Realty 858.232.8722 - La Jolla, CA
& Host of Postcards From Success Podcast

Thank you Joe and Thank You Carol Williams for pointing me here. The tip on embedding the playlists was worth the read alone! Great tips Joe, thanks!

May 17, 2020 11:41 AM #45
Rainmaker
403,263
M.C. Dwyer
Century 21 Showcase REALTORs - Felton, CA
MC Dwyer-Santa Cruz Mountains Property Specialist

Hi there Joe Manausa - I'm bookmarking this, because it's a genious idea.    I'm really grateful that you're willing to share your discoveries with us.  Gotta say, I'm delighted to see, based on your screen shots, that you have even more browser windows open than I do, LOL.

May 22, 2020 08:30 AM #46
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