Offline Marketing Is How We Find Listings | Print Works Best For Us

By
Services for Real Estate Pros with RE/MAX Executive Realty 104763

 

When it comes to visibility, there’s no room for compromise. It’s a full page ad plus a double front page space that The Todaro Team utilizes to market themselves and their listings. Branding with print marketing is the best source for us.

We are listing agents, and homeowners find their listing agents by way of print marketing. They see where their homes will be visible and the frequency of that visibility.

How we market ourselves is a reflection of how we will be marketing our inventory.  If we are not successful with promoting us, how could we possibly be on top of our game, when it comes to marketing homes?

This is one source of our print marketing for the month of June. The postcard that’s the focus of the page will also be mailed to all single family homes in Franklin.

On the front page is another marketing piece that offers the first step of the listing process, the Free Market Analysis. What better place for prime visibility than the front page of a newspaper that’s mailed to every residence and business!

Posted by

       

Barbara Todaro

Marketing Agent for The Todaro Team

308 W. Central St...suite E

Franklin, MA 02038

508-918-9148

Exclusive Marketing Agent for The Todaro Team

 

             Copyright © 2009 - 2020 Barbara Todaro

                               All Rights Reserved



 

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Rainmaker
5,332,573
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Grant Schneider we need to be found first then they will find a home.....

May 15, 2020 04:24 PM #5
Rainmaker
1,369,738
Sheri Sperry - MCNE®
Coldwell Banker Realty - Sedona, AZ
(928) 274-7355 ~ YOUR Solutions REALTOR®

Hi Barbara Todaro - Congratulations on another homerun marketing piece. Just in time for Father's Day.  

May 15, 2020 05:13 PM #6
Rainmaker
1,888,093
Lottie Kendall
Compass - San Francisco, CA
Helping make your real estate dreams a reality

You go, Barbara! You rock at the gym (home gym counts, too!) and at marketing. The Todaro Team is a force to be reckoned with.

May 15, 2020 07:26 PM #7
Ambassador
4,167,405
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Hi Barbara- you have to know what works best for you and your team in your particular area. Then when you do...market like you mean it!!!! 

May 15, 2020 07:28 PM #8
Rainmaker
3,162,705
James Dray
Fathom Realty - Bentonville, AR
Exceptional Agents, Outstanding Results

Morning Barbara.

I haven't checked since March, to see how the agents are doing with their mailings.  

May 16, 2020 01:18 AM #9
Rainmaker
5,332,573
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Hi Sheri Sperry - MCNE® thanks....that was an easy postcard to create...

Hi Lottie Kendall my workouts are more fun!!!!

Hi Kathy Streib that's exactly the path I follow....

James Dray I hope they're doing well....

May 16, 2020 03:03 AM #10
Rainmaker
3,448,965
Nina Hollander
Coldwell Banker Realty - Charlotte, NC
Your Charlotte/Ballantyne/Waxhaw/Fort Mill Realtor

Good morning, Barbara... as always, a great marketing piece and I appreciate your sharing your ideas and tried and true methods with us to give us ideas on how to amp up our own marketing.

May 16, 2020 04:44 AM #11
Rainmaker
2,884,452
Brian England
Arizona Focus Realty - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

The Todaro Team marketing materials have always caught my eye and I am sure that the people of Franklin look forward to receiving them!!!

May 16, 2020 07:15 AM #12
Rainmaker
3,333,287
Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400
The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803 - Plainview, NY
Long Island Home and Condo Specialists

Barbara, You have a clear marketing presence in the Frannklin neighborhoods, and consumers in the area know who to call when they're ready!

May 16, 2020 07:16 AM #13
Rainmaker
5,774,724
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Good Saturday morning, Barbara.

We have a beautiful day in Maryland. A friend is to deliver 20 novels to add to our home library.

May 16, 2020 07:31 AM #14
Rainmaker
5,332,573
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Nina Hollander I hope you can use a few ideas....

Brian England I always try to create a piece that will MAKE them stop and look.... yes, "the eye buys" and you want those buying eyes to stop for a moment and read...lingering for a bit longer is even better!!!!!!!!!!!

May 16, 2020 07:40 AM #15
Rainmaker
5,332,573
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

I keep trying to remind them Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400 (sheila)...

Roy Kelley I always share books after I read them....but mine are usually on health and fitness.... good form with lifting and creating routines.... 

May 16, 2020 07:42 AM #16
Rainmaker
2,177,861
Patricia Feager, MBA, CRS, GRI,MRP
DFW FINE PROPERTIES - Flower Mound, TX
Selling Homes Changing Lives

Consistency pays off and the Todaro Team rocks on!!! Nothing keeps this good Team down!

May 16, 2020 08:14 AM #17
Rainmaker
5,774,724
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

Enjoy your books. Our shelves are full. We usually donate or give away our novels after we read them. Dolores has a large collection of cook books and art history books.

May 16, 2020 08:52 AM #18
Rainmaker
5,332,573
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Patricia Feager, MBA, CRS, GRI,MRP thank you so much.... you always have kind words for us.... and it's always appreciated....

May 16, 2020 09:16 AM #19
Rainmaker
5,332,573
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
Marketing Agent for The Todaro Team

Roy Kelley I keep a few of my favorite books on lifting weights for women.... and I share the rest with those who have interest.... and that group seems to be increasing, fortunately.... enjoy your day, Roy...

May 16, 2020 09:21 AM #20
Rainmaker
4,822,924
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Barbara,

There is no doubt that you understand your market place and the people who live there...which is why you have the perfect formula..A

May 16, 2020 11:44 AM #21
Rainmaker
3,407,438
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Hello Barbara and of course another great marketing piece for you and the team again.

 

May 17, 2020 08:28 AM #22
Ambassador
3,679,821
Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
The right Charlotte REALTOR!

So funny that you mention how successful print marketing is, Barbara. I was just telling someone that you rarely see RE ads these last 2 months. It's like the city shut down and so did the vast majority of agents. 

I'm a firm believer that those who keep their noses to the grindstone and never lose track of the course they are on (and the end game), will survive any recession, depression...or pandemic!

Absolutely fantastic job on the marketing piece for Father's Day. We all need to take a few pages out of your marketing book. There's no way I'd live in Franklin and call anyone BUT the Todaro Team to list my home. 

May 17, 2020 09:16 AM #23
Rainmaker
1,824,542
Lise Howe
Keller Williams Capital Properties - Washington, DC
Assoc. Broker in DC, MD, VA and attorney in DC

Thanks for continuing to inspire us in print marketing - and that Fathers' Day card is fantastic 

May 18, 2020 07:04 AM #24
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