How Realtors® Can Help Sellers Price Their Homes to Sell

By
Real Estate Agent with Keller Williams Greater Cleveland West

The current Buyers' market makes it essential for Sellers to correctly price their homes to sell.  The listing price must reflect the condition of Sellers' homes and market value of their homes.

 Realtors® can help Sellers price their homes to sell by:

•1.)    Recommending a professional staging consultation for the Sellers with a home staging professional.  If the Realtor® is an Accredited Staging Professional (referred to as an "ASP"), the Realtor® may provide the staging services himself.  Otherwise, the Realtor® may recommend a staging consultation with a staging professional.  This can be an add-on service paid by the Seller or a Realtor® paid basic marketing service.  The consultation will educate Sellers on how  the condition of their homes may affect the market price of their homes and what steps can be taken to improve the condition of their homes and ways the condition can be improved.; and

•2.)    Recommending a residential home appraisal prepared by an independent Licensed Appraiser.  This can be an add-on service paid by the Seller or a Realtor® paid basic marketing service a Realtor® can provide to validate the Realtor's® comparative market analysis.  In addition, the appraisal will give Sellers an independent, professional viewpoint of the Current Market Value of their homes.  The Licensed Appraiser will also explain how he determined the Current Market Value, such as using the same criteria a mortgage lender's appraiser will use to make a loan to a Buyer.  Appraisers will take into consideration various criteria such as home condition, location, market conditions, recent comparable home sales prices, concessions Sellers may have made to sell their homes as "products for sale".  It is also helpful for the Licensed Appraiser to meet with Sellers after the appraiser is made.  The Licensed Appraiser can deliver the written appraisal in person and meet with Sellers to explain the appraisal and answer any questions the Sellers may have.

To help Sellers adjust to a Buyers' market, Realtors® need to make additional, independent services available to Sellers, service providers who can make assessments and give advice to provide Sellers with information they need to set a reasonable listing price, which can shorten the market days Sellers' homes remain on the market. 

close

This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At
Tags:
selling a home market conditions home staging asp realtor asp independent appraisal licensed appraiser market value price

Post a Comment
Spam prevention
Spam prevention
Show All Comments
Rainmaker
571,868
Bill Gillhespy
16 Sunview Blvd - Fort Myers Beach, FL
Fort Myers Beach Realtor, Fort Myers Beach Agent - Homes & Condos

Hi Pat,  I don't see how recommending a staging service helps set the correct selling price.  I understand how it will help it sell - but setting the price ???

Jun 14, 2008 08:51 AM #1
Anonymous
Bill Gillhespy

Bill: Thanks for your comment.  I think my Active Rain blog post form 5/16/08 answers your question.  Please check out http://www.activerain.com/blogsview/513172/STAGING-A-HOME-FOR.  If that does not answer your question, please comment again.  Best regards, Pat 

 

 

Jun 16, 2008 06:54 AM #2
Anonymous
rrfrernexposytus
cheap tablets http://power.szunyi.com/index.php?action=profile;u=51307 online drugstore
Sep 04, 2012 07:28 AM #3
Post a Comment
Spam prevention
Show All Comments

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?

Rainmaker
264,486

Pat & Steve Pribisko

Ask me a question
*
*
*
*
Spam prevention

Additional Information