To ensure the success of a business, developing and well-established entrepreneurs, alike, will need adequate financing, good working conditions for their employees, and quality business processes that streamline production and product output. While these big-picture business checklist items can dominate an entrepreneurs’ overall business goals, sometimes the small touches and finer details have the power to positively influence how your customer base perceives your business, which can directly affect sales.
A perfect example of a little touch that can have a big impact on a start-up is commercial landscaping. This minor detail is often overlooked by higher-ups in the company, as it isn’t directly related to internal business processes. Some business owners may be tempted to cut corners and avoid cutting their grass in hopes of dodging what may seem like an unnecessary expense—but don’t be fooled. Landscaping can impact your business profoundly.
If a potential customer notices your untrimmed trees, your yellowing lawn, and/or your weed-infested exterior, you may risk losing your future client. Customers will be more inclined to choose a location with welcoming landscaping over an unkempt space with sprawling weeds and unsightly lawns. After all, if a company is willing to neglect their outdoor space, what finer details are also sliding under their radar?
With the right landscaping services, your business will come off as professional, presentable, and welcoming. By addressing and completing these three landscaping objectives, your business will have a higher chance of attracting clients. Here are commercial landscaping tips that will help you put your best lawn forward.
Choose the right grass type for your region and local climate
Finding the best grass type for your business will require some light research and an attention-to-detail. Choosing a grass type that is compatible with your region’s climate is essential in ensuring your lawn will not only survive, but thrive.
To select the right grass for your region and local climate, you’ll want to familiarize yourself with the basics. For one, you’ll want to study your region’s climatic specifications: annual rainfall, average temperature highs, temperature lows, etc. You’ll also want to understand that every grass type will fall under one of two broad categories: warm-season grass and cool-season grass.
Also known as the southern grass, warm-season grass flourishes in hot climates. These grass types are drought resistant, as they require minimal watering and grow in nutrient-poor soils. They are greenest during summer and are often dull during winter. Here are some examples of warm-season grass:
• Buffalo grass
• Bermuda grass
• Zoysia grass
Cool-season grass types grow in cooler climates during spring or fall. The northern states have the ideal growing conditions for cool-season grass. This grass type should be planted during the fall or spring so that they are able to flourish during winter. Here are some examples of cool-season grass:
• Perennial ryegrass
• Kentucky bluegrass
• Fine fescue
Know your region
You should choose grass specifically designed for your region’s elevation, humidity, and aridity, so your lawn can thrive. The U.S. is broken down into five climatic regions.
The Northeast region of the United States experiences cold winters, cold summers, and high humidity levels. These regions require grass that can prosper in cool temperatures and are resistant to diseases. The Kentucky bluegrass is one grass type built to withstand this region’s harsh winters.
The Midwest region enjoys a cool climate with varying levels of humidity. Bluegrass dominates this region, but ryegrass and fine fescue also do well with proper irrigation.
The Southeast region has a warm and humid climate that extends from the Atlantic Coast into Texas. Bermuda grass is preferred in this region, as it can tolerate drought, heat, and salt that’s common in this area.
The southwest region is known for its warm and arid climate that is characterized by intense sunlight, alkaline soils, and high temperatures. As you prepare to plant the grass type best-suited to your region, you’ll want to hire the right team of experts. When shopping for the right Colorado seeds, for example, choose a company that will meet your beautification needs, and will distribute their products throughout the West.
The transition region presents the most challenging conditions for grass to flourish. States found within this region have hot summers and cold winters. The best grass for these conditions is the fine fescue, which is resistant to hot and cold temperatures, alike.
Implement erosion control measures
Seedbed preparation for your lawn can significantly destabilize your soil, exposing it to agents of erosion. Effective erosion control ensures a higher percentage of seeds germinate. Here are measures to implement to prevent erosion:
This is the most common erosion control measure. When used appropriately, mulch ensures that there’s minimal disturbance to the soil, limiting soil contact with erosion agents such as stormwater.
Terracing and contouring are examples of erosion control practices that utilize topographical modification to mitigate the effects of erosion on your property.
Topography modification aims to reduce the impact of soil erosion agents. Contours and terraces lessen the erosive impact of rainwater. The use of vegetated waterways, contours, and terraces gives you better topsoil retention and soil moisture retention.
Erosion control blankets
Erosion control blankets employ a comparable strategy to mulching, as they similarly cover the soil to reduce its contact with erosion agents. What distinguishes erosion control blankets from mulch is that they are biodegradable, which can help stabilize the soil.
Choose plants and features that complement the land’s expected usage
Choosing the right landscape design for your business involves selecting the right trees, flowers, and shrubs that create an inviting atmosphere. While cosmetic value should be factored in, you’ll want to select plants that are equipped to withstand your region’s climatic conditions. As you handpick your shrubbery, tree types, and flower types, you’ll also want to account for the level of maintenance required. Your plants’ needs should align with the time you’re willing to commit and the amount of labor you’re willing to pay for.
The plants that you choose for your business landscaping design shouldn’t be vulnerable to attack from local pests and diseases native to the area. If you invest in plants prone to diseases and pests, prepare to carve out room in your budget to replace them.
Keep growth in mind
Trees and shrubs have different maturity levels. If not properly placed they can crowd one another and outgrow their designated space on your lawn. These overgrown bushes may obstruct the view of your company building or important signage, which may deter potential customers.
Make the landscape relatable to your clients
The goal of landscaping is to make a good first impression on your clients. Create eye-catching focal points by planting colorful flowers and installing garden fixtures to attract customers. Appealing landscape design will reflect your company’s attention to detail and its emphasis on a satisfying customer experience. By incorporating your business logo and colors into your landscape design, you can enhance your trademark and establish a sturdy company brand image from the moment a customer walks onto your property.
Partner with a local landscape architect who understands the area’s special considerations
The perfect landscape design should balance between beauty and professionalism. Consider hiring a landscape architect who can execute a landscaping plan that compliments the architecture of your company. For example, if your business has narrow buildings, the landscaping architect should mold the design to fit the architecture.
An expert will understand that calculated landscape design is a must. Any trained landscaping professional will be able to balance your region’s climatic restrictions, erosion control efforts, disease resistance needs, growth rates, brand image, and surrounding architecture styles to execute your dream landscaping layout. With the right commercial landscaping team, your company will not only be the envy of your competitors but will also radiate professionalism, potentially boosting sales.