"Momma always told me to be nice." You never know who will be your next sale.

By
Services for Real Estate Pros with Virtual Access Tours Monmouth and Ocean County NJ

When a sales person contacts you do you simply blow them off,delete the email or voice mail message?  You may want to reconsider as you never know where your next sale, referral or lead will come from.

I know that you may get inundated with solicitation, but you should be able to decipher which ones you should give a reply to. Like people you have meet in person,  or you know run in the same business community circles. 

 I got advice from another active rain member that has changed my approach when making cold calls. This same advice can be applied in the reverse as well.

Here it is: The goal is to ask them may I send you information  ONLY.  99% of the people you are contacting haven't even considered at the moment what you are selling or services being offered. So why force them to interrupt their day to consider you. Send info for them to review when they are ready.

 So my response to cold calls or emails when I receive them  is: "Can you please add me to your email list so that when we are ready to buy you will be fresh in our minds." Thanks again for contacting me. Later you can simply email back a no thank you or just allow the emails to continue as you have some interest.

 My stories:

"Don't burn your bridges"

 I got a call one day : We are having a meeting in 2 hours is there anyway that you can make it and give a presentation? Knowing the value of the possible sales I said yes . This was a committee meeting and the head of the committee did not prepare anything to present so I was saving his hide. I did the meeting and followed up a few days after to inquire of the level of interest, got voice mail, left about 8 messages with no call back, until I hear no I don't give up.

I finally did give up but I never forgot. The account was Morgan Stanley.

About 6 month later my financial planner advises me that he is now a division of Morgan Stanley. I told him the story and I asked him, why would I put my life savings with a company that cannot give the common courtesy of a return call?

Story#2

 I have been looking into joining a Chamber in the area. I have made inquires to about 6 local Chambers emailing the president or director. To date I only got a response from 2. It's been 3 weeks from my first inquiry. Not a good sign. But it helped me to narrow down the choice.

 I hope you find this info helpful in some way.

Cathy

 

Comments (11)

Charlie Ragonesi
AllMountainRealty.com - Big Canoe, GA
Homes - Big Canoe, Jasper, North Georgia Pros

great post and so true. We joined the local chamber here they were a lot more responsive. It seems

Jun 15, 2008 11:50 PM
Sally K. & David L. Hanson
EXP Realty 414-525-0563 - Brookfield, WI
WI Real Estate Agents - Luxury - Divorce

Don't judge a whole chamber by the president...go to a mixer and meet everyone you can...you follow your own advice...every person you meet is an opportunity for more awareness of what you do and their whole sphere of who you can do it for....

Jun 15, 2008 11:54 PM
Associate Broker Falmouth MA Cape Cod Heath Coker
https://teamcoker.robertpaul.com - Falmouth, MA
Heath Coker Berkshire Hathaway HS Robert Paul Prop

It makes you more aware of what people expect when they email you.  Also, email doesn't really have a way to indicate that your email made it through their filters.  Even a return receipt can often get rejected by the receiver if their mail is set to approve it first.

Jun 15, 2008 11:54 PM
Susan Hilton
CENTURY 21 Beal, Inc. - College Station, TX
Texas Aggie Real Estate, College Station Bryan Texas Real Estate

No doubt the owner of the company wishes they knew of the problems LONG before you got to the point you decided it wasn't worth it to keep going. Don't hold the entire company responsible for 1 employee.

Jun 15, 2008 11:55 PM
Russ Ravary ~ Metro Detroit Realtor call (248) 310-6239
Real Estate One - Commerce, MI
Michigan homes for sale ~ yesmyrealtor@gmail.com

Return calls are important if you want to get business.  You have to be quick at returning them too.

Jun 15, 2008 11:57 PM
Dana Couch-Davis
Kendall Haney Realty Group - Memphis, TN
CRS, GRI, ABR, SRES

Very good suggestion there.  You have to follow-up and it is good to see that you are very tenacious.

Jun 16, 2008 12:03 AM
Cathy Williams
Virtual Access Tours Monmouth and Ocean County NJ - Freehold, NJ

Thanks for all the comments-

What I was going for is: If you want positive results in your business community- You need to treat others the way you want to be treated even if its a solicitation. As like in Morgan Stanley you have to judge a company by its employees as they hired them, trained then and keep them employed.

 

 

 

Jun 16, 2008 12:05 AM
Heather the Realtor Orlando, Lake Mary
LemonTree Realty - Orlando, FL
First Time Home Buyers, Bank Owned Homes

Great suggestion. It is a pain that the lack of communication in this world is amazing. Especially when we have so many forms of it. But I do notice a lot of people do not like talking on the phone since we have come accustom to no verbal or face to face communication.

Jun 16, 2008 12:07 AM
Terrie Leighton
Ferrari-Lund Real Estate - Reno, NV
Reno Real Estate Agent ~ Selling Homes in Reno

Great suggestion. It is all about networking!! Have a great week.

Jun 16, 2008 01:27 AM
Stanton Homes
Stanton Homes - New Home Builder - Raleigh, NC
Design/Build Custom Home Builder in North Carolina

Cathy - you have some great points.  I would expect better than average service when I am "courting" a new company, with some expectation that service may diminish slightly once I am "committed".  Make sure those first couple of contacts go above expectations!

Jun 27, 2008 11:02 PM
Allison Stewart
St.Cloud Homes - Saint Cloud, FL
St. Cloud Fl Realtor, Osceola County Real Estate 407-616-9904

It is true that with so any modes of communication we seem at times to be very disenfranchised from people.  Joining the Chanber of Commerce is a great idea. Attend events and see which one you like best.  Since a lot of times they are manned by volunteers, you may want to keep that in mind.

 

Good Luck and sell well!

Jun 27, 2008 11:31 PM