Ask An Ambassador: What Did It Get Me?

Real Estate Agent with RE/MAX Elite 513.520.5305 SAL.2002007747

life is more than real estateThis weekend was an ActiveRain anniversary for me:  10 years of posting daily without missing a day.

Did I write EVERY day?  Nope.  In that 10 year span were all kinds of Life events planned and unplanned, but what I was always able to do was either write and post, or for predicted events, have some draft posts ready to flip to Active. They weren't always works of art, they weren't always going to lead to business, but they kept me in the habit of posting daily.

So what did those 3,650+ posts get me?

1.  Well more than a few "are you done yet??" questions from my spouse since many of those posts were written later in the evening...sometimes REALLY late.  :)

2.  A MUCH bigger digital footprint.  You throw your blog signature out there 1000s of times and sooner or later Google just might recognize you.  And when Google recognizes you, so do other agents looking to refer business and consumers looking for agents.

3.  A more thorough knowledge of my area, mostly due to niche blogging. You want to know a bit about a subdivision?  Cruise through it to take some sample housing pictures.  You'll get a feel for how well it's maintained, if there are any quirks to know about, what the amenities are, etc.

4.  A better relationship with builder's reps.  You want to work a niche, it's good to have some go-to people that can tip you off when a new community is coming, a new phase opening, a new floor plan, a new model home, a monthly promotion, etc.

5.  A significant portion of our business.  Mostly due to our low maintenance housing niche blogging, but also back to item 2, more agent to agent referrals since we're easier to find.

6.  A reputation of being here every day.  Some of you know we'll be here every day and every Tuesday will be an Ask An Ambassador post and hopefully with that comes an expectation that we'll provide decent content for you to read.

7.  A lot of relationships built in the Rain.  Some are just here, some have migrated to other social media venues, some have made it to in-person meetings, but the foundations for them started right here in this community.

8.  I found it easier to blog because I became trained to pick up on ideas and how to develop them, where to find pictures when I needed them, and which topics I just needed to walk away from.

Am I the same blogger that started here years and years ago?  No (but for that matter ActiveRain isn't exactly the same place either).  My intent has shifted.  Comments are nice, but they don't pay my bills and they don't get me closer to buying that 25 acres for us to build our retirement home.  I have less free time to spend socially then I did at the beginning, and that's the double edged sword of blogging.  Focus on the things that make your phone ring and you'll have less time for the things that initially helped make your phone ring.  I don't read as many posts, I don't leave as many comments.  Nothing personal, but the life of engineer/real estate agent/amateur zookeeper means my optional activities are on a tight leash.

And the last thing I've gained? The realization that I can take a night off any time I want and my blogging house won't collapse.  There are a lot of evergreen posts out there working year after year and they give me the latitude to ease off the throttle any time I choose.  And frankly, I'm more and more inclined lately to do exactly that when it comes to my blogging.  So if you find a day in the near future that you see a big blank on the blog roll where my post would have been, no need to file a missing person report, I just took a night off rather than throwing one more post on the blogging bonfire.

So that's a wrap!  Need help with your blogging?  Just ask.

Bill of Bill & Liz aka BLiz

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Serving Warren County Ohio & Adjacent Areas


The Liz Spear Team of RE/MAX Elite
Elizabeth Spear, ABR, CRS, Ohio License SAL.2002007747

William (Bill) Spear, CRS, Ohio License SAL.2004011109  Kentucky 77938
Ask for us by name if you visit the office!

EHO Two locations: Lebanon & Mason, OH
Bill Direct:  513-520-5305
Liz Direct: 513-265-3004     
Fax: 866-302-8418


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Alan May
Jameson Sotheby's International Realty - Evanston, IL
There's no place like home.

You've certainly earned a night (or two) off.

Aug 19, 2020 08:28 AM #7
John Henry, Florida Architect
John Henry Masterworks Design International, Inc. - Orlando, FL
Residential Architect, Luxury Custom Home Design

Congrats, your efforts have paid off and you are a great AR Ambassador!

Aug 19, 2020 09:01 AM #8
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Hi Bill- between the bees and 4 legged children and garden and oh yes, that "other" job of yours, it's amazing you have time for anything. #8 is a key point for me. I've learned to 'see" the blogging moments which has helped tremendously. Congratulations on 10 years. 

Aug 19, 2020 12:45 PM #9
Margaret Goss
Baird & Warner Real Estate - Winnetka, IL
Chicago's North Shore & Winnetka Real Estate

So impressive! I remember years ago when AR had 30-day writing contests. I always did them but found it challening to write something with meaning. I was very happy when the month was up. 

And here you've been plugging away every day for many thousands of days. And I will say that I always read your "Ask an Ambassador" post and find them very well thought out.


Aug 19, 2020 01:21 PM #10
Anna Banana Kruchten Arizona's Top Banana!
HomeSmart Real Estate BR030809000 - Phoenix, AZ

Congrats on your 10 year anniversary Bill & Liz!  Amazing how times flies by so fast.

Aug 19, 2020 01:33 PM #11
Nick Vandekar, 610-203-4543
Long & Foster Real Estate Inc 610-225-7400 - Devon, PA
Tredyffrin Easttown Realtor, Philly Main Line

That is consistency exemplified. Well done.

Aug 19, 2020 02:49 PM #12
Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Congratulations Liz and Bill Spear I remember that 30/30 challenge and that's what got me started writing daily. I have found that the world does not stop without a nightly blog. But it did take a long time to admit it. No blog tonight!

Aug 19, 2020 09:26 PM #13
Sham Reddy CRS
H E R Realty, Dayton, OH - Dayton, OH

Thanks for sharing Liz!!!

You throw your blog signature out there 1000s of times and sooner or later Google just might recognize you.  And when Google recognizes you, so do other agents looking to refer business and consumers looking for agents.


Aug 20, 2020 06:56 AM #14
Lyn Sims
RE/MAX Suburban - Schaumburg, IL
Schaumburg Real Estate

Congrats on 10 years! We do not get a plaque or a tshirt for this?

Aug 20, 2020 07:27 AM #15
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

Congratulations Bill.  That's a hellava accomplishment.  I've got a two year history and then.... well.... I didn't anymore.

Aug 20, 2020 01:17 PM #16
Ben Yost - 303-587-4297
First Time Home Buyer, Mortgage Rates, Pre-Approval - Denver, CO
FHA, VA, Conventional - Mortgage Loans in De

Congrats and very positive outlook on getting yourself out there. Plus it sounded like you had some fun writing for others to enjoy and learn! Rock on.....

Aug 21, 2020 07:22 AM #17
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Congratulations on the anniversary, Bill. That's quite an accomplishment, with many benefits for you and Liz, and for us!


Aug 21, 2020 08:00 AM #18
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

Congratulations. You are a force in Active Rain, can't imagine the platform with you in it. You'll get that acreage you're dreaming about...

Aug 22, 2020 06:31 AM #19
Dorie Dillard CRS GRI ABR
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
Serving Buyers & Sellers in NW Austin Real Estate

Good morning Liz and Bill Spear,

You have done it your way and created success! You have more energy than many full time agents because working full time as an engineer, listing and selling real estate, Bee Hive operator, blogger extraordinaire...You make it happen and are admired.

Aug 22, 2020 09:32 AM #20
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Hi Liz and Bill Spear - I like your balanced approach.  I have been here 9 years and it has taken time but I have also reaped benefits.  But taking a balanced approach and piviting is always wise.

Aug 22, 2020 10:40 AM #21
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

We always have to calculate what things are worth before we jump in the pool headfirst, so to speak.

Aug 22, 2020 09:54 PM #22
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

A balanced approach is always key in matters like this in generally in life even more.

Aug 22, 2020 09:57 PM #23
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

I'm thankful for Karen starting that 30 in 30 challenge in 2010.  It got my butt into gear and into the habit.

I'm glad I don't post daily. I've found quality over quantity works much better.  Last year, I just did 6 new articles on my main site and so far this year just 3. And, yet, I keep growing - traffic and income.  I've now also been finding that the my time has a much better ROI on non blogging activities (like email and product creation.

My thinking has definitely evolved over the last decade.

Aug 23, 2020 06:39 AM #24
Debe Maxwell, CRS | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
The right Charlotte REALTOR!

Happy Anniversary...AND Birthday, Bill! I have to say that you have more than earned that day many as you need! Thank you for all you do for the community! Looking forward to seeing you at tomorrow's meeting.

Aug 24, 2020 05:45 PM #25
Hannah Williams
Re/Max Eastern inc. - Philadelphia, PA
Expertise NE Philadelphia & Bucks 215-953-8818

Happy Anniversary and Happy Birthday Bill.  Here is to you a dedicated blogger who will help anyone that asks. I feel fortunate to call you a friend. 

Aug 25, 2020 10:39 AM #26
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RE/MAX Elite Warren County OH (Cincinnati/Dayton)
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