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Walking in to GET a Job...and Coming Home with TWO: Feng Shui Consultations in New York City (Manhattan)

By
Home Stager with Feng Shui Manhattan Long Island #888

As many of you know, my daughter Laura Cerrano has been a Feng Shui Consultant in New Paltz for the last several years.  After studying and going to client's homes, businesses, apartments and offices as well as studying with experts in the field of Feng Shui, she has been doing Feng Shui Consultations in New York City and Long Island.

New York Feng Shui Consultant Laura Cerrano

I am thrilled and so is she.  She needed confidence to step out and do it on her own and she's finally gotten it.  But she has other interests and loves as well.  She recently became a Certified Personal Trainer and was seeking some part time work in the evenings while she is home on Long Island for the summer. 

Not thinking much of it and off to get some applications at places she likes for personal training, she wore a T Shirt I had ordered from Vista Print.  I would never wear it but she enjoys it.  It caught someone's eye at the very first place she stopped and they began to ask her questions about it.

She came home from that interview with an application to fill out-and a new client for a Feng Shui Consultation on Long Island.  Today she wore it again, this time just to pick up some groceries.  Today she was stopped by two people in Waldbaum's who began to question her about Feng Shui.  One took her card and will be calling to schedule an appointment.

Are we missing the simple and super inexpensive ways of advertising?  I had never gotten car magnets or lettering...which I ordered today.  How many of us are working SO hard when just wearing a Tee Shirt can get us so much recognition-AND work?  I know that many of you know about Vista Print, but are you using some of their FREE OFFERS?  It seems to me if they're making a hit in New York (where sometimes people are not often known for being exactly "friendly,") it's likely to work where you are, too.  MY Tee Shirst is on order : )

http://www.FengShuiLI.com

Carole Provenzale Founded Feng Shui Long Island and New York City in 1997 and has been a Certified Feng Shui Consultant since that time.  Along with Laura Cerrano, Feng Shui Consultations are available in New York City (Manhattan), all of Long Island and New Paltz, New York for homes, offices, Businesses, renovations, pre-purchase and new construction.

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Laura Cerrano is a second-generation Certified New York City Feng Shui Consultant Expert. As a full-time Feng Shui consultant, Laura provides bicoastal consultations and workshops for residential, commercial, real estate developments, Fortune 500 companies and healing faculties. In addition, Laura is a resident teacher at the Metropolitan Institute of Design in Syosset, NY. She has been featured in highly respected publications and TV networks such as Bravo's "Watch What Happens Live with Andy Cohen," PBS, CBC Television, BBC Radio and The New York Times. 

 

Comments(27)

Missy Caulk
Missy Caulk TEAM - Ann Arbor, MI
Savvy Realtor - Ann Arbor Real Estate

Great idea, I have a few shirts with logo on them. But.......I don't look like Laura. Congratulations to her for bringing in business wearing a T-Shirt.

Jun 19, 2008 11:11 PM
Kathy Passarette
Creative Home Expressions - Mount Sinai, NY
L.I. Staging/Decorating

Carole ~ I ordered one of those T-shirts free when Vistaprint first came out with them.  I wear mine rarely, but only because I had my company name and the design on the left side and didn't really think people would see it.  I'm going to wear it now and see what, if anything, happens.  Thanks for the reminder!

Jun 19, 2008 11:25 PM
Jennifer Fivelsdal
JFIVE Home Realty LLC | 845-758-6842|162 Deer Run Rd Red Hook NY 12571 - Rhinebeck, NY
Mid Hudson Valley real estate connection

Yes name badges and tee shirts are effective market tools; and usually the conversation is started by the potential client.  Caole your daughter is beautiful.

Jun 19, 2008 11:30 PM
Cynthia Tilghman, Realtor® Onslow County NC Home Specialist
Kingsbridge Realty, Inc - Hubert, NC

Hi Carole,
Laura is so lovely, she would attract attention no matter what she wears!  The t-shirts are certainly an inexpensive way to advertise.  I've never ordered them but I have thought about it.  Thanks for telling us about this experience.

Jun 20, 2008 12:11 AM
Carol Smith
Casmi Photography - Mebane, NC

You have a beautiful daughter, Carole.  And I'm sure you are very proud of her!  Kudos to her for being so successful in such a short time.

I think I shall look into a couple of promotional items like this.  Who knows ---- could turn into something big!  Thanks for sharing - and congratulations to both of you!

Jun 20, 2008 01:44 AM
Marie Meyer
Keller Williams Realty - Central Valley, NY
Orange County New York Realtor

Hi Carole ... I would not look as good in the t-shirt; your daughter is beautiful.  It is a great idea for your business.  I tried wearing a branded t-shirt, and it had the opposite effect ... people moved away ... lol.  I think it's the difference between Feng Shui & real estate!  Maybe, I'll give it another shot.  You never know.

Jun 20, 2008 02:33 AM
Fernando Rosado
West Palm Beach, FL
561-906-0050 or 561-840-8950

Carole First of all your daughter is very cute!!! For some reason I thought your kids were younger!!! Second please add the link so I can get me my T-Shirts !!! Love the idea!

Jun 20, 2008 03:09 AM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

Gary, I honestly never would have thought a Tee Shirt would generate so much interest!  I ordered another. 

Kathleen, It just happened, I didn't get to download it yet (I usually do a batch of pictures at once) but promise to show it soon.

Cristal, I love these "coincidences" because I don't believe in coincidences :) I think you never know who you're going to meet in life, Cristal, I'm going to start wearing one!

Duane, I loved your post and hope everyone visits it, what a KIND thing to do!

Arina, She wore it only twice and has been stopped BOTH times.  I think those are good odds, it certainly can't hurt to try. 

Paddy, Thank you for visiting, Duane's post was wonderful and I hope people go and visit it!  I never would have thought this would have been effective but it's a simple advertising method that seems to be working :)

Kris, It's funny, my daughter dresses very casually and I don't think thought much of it when she put it on--she does now!

Kathy, Mine was printed on the front and it's very simple but people are noticing it.  I'm going to wear mine when I get it, this was one I had ordered but hadn't warn either.

Jennifer, Thank you.  I would have not thought this would have been a marketing tool!  Turns out I was wrong.  It's making me rethink the pens :)

Cynthia, Thank you.  I would order it, it's free for one thing and certainly wearing it to do everyday things just might cause people to strike up a converstation with you.

Carol, I am very proud of her, thank you.  I'm going to rethink the smaller things I haven't gotten...pens and more magnets.  I know people keep magnets. This was an unexpected surprise.

Marie, I'd try it again.  Even meeting people and talking to them will make them remember you when they need to sell or buy.  Keep your business cards handy!

Fernando, I thought you would have known about this site.  Sign up and they will send you free offers....and you just pay shipping!  http://www.VistaPrint.com   And get magnets and business cards, they will come with the free offers!

Jun 20, 2008 09:42 AM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

 

                           Feng Shui Long Island Consultant Laura CerranoDifficult to see but this is the Tee Shirt,,,,Says simply "Feng Shui Long Island" and has phone number and website.

Jun 20, 2008 11:19 AM
Fred Carver Real Estate Consulant
Retired BC Realtor - Victoria, BC
Accredited Real Estate Consultant

Hi Carole...Great Story, Mother Like Daughter...She wil do well. Good luck....Competing with her, you'll need a Tee shirt that says "Mum's do it best with Feng Shui"

Have a Great weekend!

Jun 20, 2008 11:23 AM
marti garaughty
garaughty.com - Montreal, QC
a highly caffeinated creative type...

 Hi Carole, I think a lot of us lose sight of the fact that just because we have a ton of new techie ways to market ourselves, that doesn't mean we shouldn't use what also worked before. The fact that your daughter is a real cutie doesn't hurt but since it also resulted in 2 consultations, that alone speaks volumes about it's effectiveness.

Jun 20, 2008 11:39 AM
Kate Elim
Dockside Realty - Spotsylvania, VA
Realtor 540-226-1964, Selling Homes & Land a

Hi Carole...I checked back to see if there was a picture of Laura and the t-shirt.  Glad I did.  You did a good job with both!

Kathleen

Jun 20, 2008 03:41 PM
Joan Mirantz
Homequest Real Estate - Concord, NH
Realtor, GRI, CBR, SRES - Concord New Hampshire

Carol...I do try to remember my pin and name tag...but don't always!

Good for her!

Jun 20, 2008 03:53 PM
Jo-Anne Smith
Oakville, ON

Carole,

What a beautiful photo of Laura! She's a wonderful young woman and daughter and it sounds like she has the whole marketing thing down pat. Please convey to her my congratulations...she's amazing (like Mother like daughter).

I've never heard of Vista Print; thanks for talking about them and proding the link....

Jo

Jun 21, 2008 04:20 AM
Jeff&Grace Safrin
F.C.Tucker 1st Team Real Estate - Valparaiso, IN
SpousesSellingHousesTM

Laura is stunningly beautiful Carole! Great post - we have golf shirts, jackets,  golf towels on our bags and extra to give out and even golf balls all with our logo and website info :)

they work - people do ask and call :)

Happy she is doing so well generating business!!! - thanks for the website  - I will check out to see if their prices compare to the printer we use in Indy.

Sincerely,

Grace

Jun 22, 2008 03:23 AM
Trace Galle
Designs by Trace - Kelowna, BC

Hi Carole,

Laura is so pretty and a beautiful smile how could she not get job offers! Good luck on your future endeavors Laura!!

Jun 23, 2008 07:37 AM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

Fred, We're lucky, we don't compete we work together--she gets as attached to clients as I do :)

Marti, I wouldn't have thought it possible but that shirt has certainly generated interest.  People have stopped her just to ask what it is....(Mine is on the way :)

Kathleen, I knew you wanted to see it although it didn't come out as well as I would have liked....but it works!  And it was nice of you to come back, I appreciate it.

Joan, Get a Tee Shirt, it can't hurt.  Even if you just grocery shop, you never know!

Jo, Thank you, Laura is a sweetheart.  I love VistaPrint, I'm sorry you didn't know about it.  Oftentimes things are free (which is the only reason I got the Tee Shirt :)  I know people love magnets and I get many supplies from them.

Grace, If you sign up they will start sending free offers....all you'll pay is shipping.  And I like the golf ball idea :)

Trace, That is so kind of you, she asked me to thank you...and I do Thank you Very Much!

Jun 23, 2008 02:36 PM
Carolina Zepeda - REALTOR® Houston Texas Real Estate - www.carolinazepeda.com
Champions Real Estate Group - Cypress, TX

Carole, great story!
One day my mother had a chiropractor appointment and she insisted on going with her. I happened to leave the office in a hurry and left my name badge on, I usually take it off, since I'm thinking "I won't be working right now". As we are leaving, making the next appointment, the receptionist ask us where are we from, and one thing lead to the next, before I knew it she said, "My good friends are coming from Florida tomorrow and they want to buy a house here in TX, they've been pre-approved by the bank and don't have a realtor, do you tink you can help them? WOW!!! I love my name badge, it really paid for itself!!!
www.carolinazepeda.com

Jun 26, 2008 11:23 AM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

Carolina, It's so funny that we are all focused on "high tech" things and worrying about our Google Ranking when we might be missing the really small things!  I ordered one myself and will be wearing it when I'm doing running around :)  Thanks for your comment.

Jun 28, 2008 03:05 PM
Trace Galle
Designs by Trace - Kelowna, BC

Hi Carole,

You both are very welcome!!

Jun 30, 2008 03:34 AM