Despite everything, the holidays are still coming this year

By
Home Builder with The Flooring Girl

Now, I'm not going to get political or anything...or even religious.  No, I have no interest in that.  NONE.

 

Last week, I sent an email to blogger list, because, let's face it, it was a hard and distracting week for everyone, no matter what your opinion is.  People are/were distracted, angry, stressed, whatever adjective comes to mind.

 

And, no surprise, many blogger saw a nice little (or not so little) decline in their business, myself included.  Obviously, people were focused elsewhere - no surprise.

 

Lower traffic, lower sales, lower subscribers, lower everything.

 

I was pretty sure something like this would happen, no matter what the outcome was.

 

So rather than launching me new course last week, I did a prelaunch the week before and the full launch on 11/16.  (So far, it's gone well)

 

And, while I kind of saw this coming, and I had seen the temporary decline in traffic right after the 2016 election, I had no idea it would be nearly as messy as it was.

 

I told myself that I would not email my blogger audience. It would be in such bad taste.  So I didn't email on Weds or Thurs.

After seeing so much concern among bloggers in the facebook groups (lower traffic, lower ad revenue, lower product sales, lower affiliate commissions, etc.), I changed my mind.

 

I figured I could help my audience by telling them NOT to worry about their blog and if they were seeing declines that it's normal and I'm seeing it too.

 

Yes, I saw declines in everything - traffic, commissions, book sales, course sales, subscribers, add revenue, total revenue.  But, I'm not worried, because the holidays are still coming and that will fix everything.

People will still buy holiday presents, and they'll still decorate their homes, and they'll still have babies, and they'll still love their pets, they'll still buy homes, and the advertising revenue will increase soon enough.  It happens every year.

 

And, things will get better. To quote Anne Frank, "Despite everything, people are good at heart."

 

Anyway, things are looking more normal and better on my blog this week (vs last week).

I just noticed that one of my holiday posts that pops each year (I wrote it in 2017) has done well.  It's now earned $567 for the month, and I hopeful that will carry through for the rest of November and December.

And a new holiday post on Christmas Area Rugs and Welcome mats is already on the first page. It's made a whopping $11.41.

 

While that's not much at all, I'm hopeful that it will bring in more next year, and it's a good reminder that I can make articles rank relatively quickly.  I think I wrote it beginning of October.

I really should write a whole bunch of new articles, especially ones I can monetize (w/ Amazon or some other affiliate).  I've gotten a bit lazy on writing blog posts, and I really need to get back to  that.

As soon as I finish my new course, I need to set aside 3-5 days to do this and improve my rankings on my existing articles.

I'm also glad that the holidays are coming up.  Hopefully, that will be good for all of us.

Comments (10)

Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Hi, Debbie Gartner Good to see you and read your words of wisdom.

Despite everything, the holidays are still coming this year.

Nov 11, 2020 09:40 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Thanks so much, Margaret and thx for the phone call.

Nov 11, 2020 10:14 AM
Kathy Streib
Room Service Home Staging - Delray Beach, FL
Home Stager - Palm Beach County,FL -561-914-6224

Hi Debbie- to distract my mind from everything going on, I even started watching a Christmas movie on the Hallmark Channel. 

Nov 11, 2020 05:26 PM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Kathy - That's a great idea. That was 1 of my suggestions in my email newsletter.

Nov 12, 2020 03:19 AM
Michael Jacobs
Pasadena, CA
Los Angeles Pasadena 818.516.4393

Hello Debbie - distractions come and go.  Some linger longer than others but eventually time seems to have a way of dealing with many interruptions.  Might as well take a respite. . .   

Nov 14, 2020 06:20 AM
Debbie Gartner

Yes, let's hope things settle down, too.

Nov 14, 2020 02:09 PM
Roy Kelley
Realty Group Referrals - Gaithersburg, MD

I am certain that you will continue to to create activities that will overcome the challenges of the pandemic

Nov 22, 2020 11:15 AM
Ed Silva
Mapleridge Realty, CT 203-206-0754 - Waterbury, CT
Central CT Real Estate Broker Serving all equally

Business for the immediate future will be difficult and the online retailers will enjoy more than normal

Dec 01, 2020 05:23 AM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Roy - Thank you.

Ed - Yes, things will be challenging for everyone over the next few months, no matter what. As I'm immuno compromised, I'm glad I can work from home.  And, you're right that online stores are better positioned.

Dec 01, 2020 09:03 AM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Hi Debbie Gartner - very good presentation today.  You also really shared a heart felt story with everyone.

Dec 01, 2020 08:27 PM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Thank you so much, Grant!

Dec 02, 2020 03:54 AM

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