Staging a Vacant Home Gives Me Such Satisfaction

Real Estate Agent with Long and Foster Real Estate VA License # 0225089470

Staging a Vacant Home Gives Me Such Satisfaction

Staged Dining Room/Breakfast Bar

No matter what I have done in my life, be it straightening shelves when I worked retail or creating a newletter for the affiliates of the radio show I represented through Westwood One, I have always enjoyed making things look nice.  There is a little bit of an artist in me. 

One of the things that is great about my career as a real estate agent, and one of the reasons I love listing homes, is the marketing.  From staging a home to getting the online market right and direct mail postcards looking sharp, it all ties in to that artistically motivated part of my brain.  

Yesterday afternoon I took the blank canvas of an upcoming listing and fluffed it with some light staging. Never takes much, particularly in a bedroom  or bathroom to make a difference.  And this time of year, half the battle is making sure there is lighting in vacant rooms.  That when someone flicks a light switch, a lamp will come on.  The simple stuff combined with my traveling fluff make a difference. 

Can't wait to see the professional photographs of this listing in a couple days.  My philosophy is that if you are going to pay for professional photos, it is your duty as a listing agent to make sure the home will photograph well.

Comments (6)

Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Hello Chris Ann and You are so right about staging homes.  It sure does help get it sold faster.


Nov 16, 2020 12:15 PM
Chris Ann Cleland

Faster and for more money.

Nov 16, 2020 12:56 PM
Michael Jacobs
Pasadena, CA
Los Angeles Pasadena 818.516.4393

Hello Chris Ann - sometimes it's those little things that make a big difference. Attention to detail matters.  

Nov 16, 2020 01:15 PM
Chris Ann Cleland

When sellers hire me to get the absolute most the market will bear, this is part of how it gets done.

Nov 16, 2020 02:46 PM
Anna "Banana" Kruchten
HomeSmart Real Estate - Phoenix, AZ

Hi Chris Ann - I totally agree, light staging can make the photos POP and make the home feel more welcoming.  We've been doing  it for years.  Good job!  Look forward to seeing your photos when they're completed.

Nov 16, 2020 02:49 PM
Chris Ann Cleland

I'm looking forward to being able to focus on listings this year end.  

Nov 16, 2020 02:55 PM
Susan McCall - - Compass Realty Solutions
Compass Realty Solutions - Portland, OR
Listing and Buyer's Agent

A fun trick when getting a home "fluffed" is to take some freshly cut foliage and pop it in a vase or two at the client's home.  For instance, cut a bunch of fern fronds.  These can be placed in a basket or tied with a ribbon and hung on a wall.  The "ferns" will not wilt in the short time that a photographer is taking the photos.  It is a good way to highlight a corner in an empty room.

Nov 18, 2020 08:25 PM
Chris Ann Cleland

That's a great tip.  Thanks!

Nov 19, 2020 06:50 AM
Lyn Sims
Schaumburg, IL
Real Estate Broker Retired

Nothing worse this time of year when it gets dark at 4:30 some days & no lights in the house! OR .... 20 watt bulbs in a kitchen.

Nov 19, 2020 08:54 AM
Chris Ann Cleland

Standing torch lamps are the order of the day for bedrooms without overhead lights.

Nov 19, 2020 09:03 AM
Mary Hutchison, SRES, ABR
Better Homes and Gardens Real Estate-Kansas City Homes - Kansas City, MO
Experienced Agent in Kansas City Metro area

Staging works!!  Just a little bit of rearranging, adding some artwork, fresh flowers, etc makes such a difference. with their eyes...

Nov 19, 2020 10:15 AM
Chris Ann Cleland

As Barbara Todaro always says, "The eye buys."

Nov 19, 2020 10:27 AM