Let's face it - what sells a home is the right person walking through the door at the right time. The process is a balance between a competent real estate agent and a client, in most cases. The agent comes to the table with a plan for how to cast the widest net to catch potential buyers. This might include hosting an open house, online advertising, etc...
However, there are definitely two sides to the partnership and if the seller doesn't truly get their head in the game, you could find yourself with a lopsided partnership - even the best marketing can't sell a house that really isn't prepared properly to sell. So let's examine what the home sellers can, and should, do!
FIRST -
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