Ask An Ambassador: 10 Mistakes To Avoid In The Rain

Real Estate Agent with RE/MAX Alliance 513.520.5305 SAL.2002007747

ActiveRain has been a daily part of my life for over a decade, and in that time I've seen a lot of people come and go.  And the reasons many go can be found in the category of easily avoidable mistakes and unfulfilled expectations.

Here's a handful of things you can do that will increase your odds of success:

1.  Identify yourself, in particular answer the "where are you?" question.  Your service area needs to be clear.  I can't count the number of times I've seen a profile with NOTHING that identifies where they work.  Fill out your profile, edit your comment header, etc., to make it clear where you work.

2.  Be in it for the long game.  I'd love to say "write one blog post, get calls, make serious jack!!!", but that is NOT the way it works.  Blogging is not a silver bullet, but a dedicated approach to supplying consumers with what they need to know and no other agent is giving them.  Build up your relevant posts until you reach a critical mass that gets you found.

3.  You can shorten the time for blogging to work if you a) identify your target audience and b) develop a niche approach.  My best results are subdivision posts, long tail search pages (homes with barns, basements, 3 car garages, etc.) and posts about local low maintenance living options.

4.  Make it easy to contact you.  Make a phone number, email, website, etc. apparent.

5.  Play nice in the sandbox.  You should have learned this in 1st grade, so take a refresher course if you need it.  This isn't Facebook and frankly when I've got my real estate hat on I couldn't give a lesser bleeeeeeeeeeep about most things people argue about.  Kicking people in the shins is not helpful.  My assumption?  If you can't keep your cool here, I should be wary of trusting you with friends and family for referrals.

6.   Don't mistake point totals for anything other than being point totals.  There are MANY ways to get points.  You can take an approach that helps your business AND gains points, or you can just throw out anything to get the points.  Do what you feel you need to do to reach 500k and the free account, but trading points for quality (e.g. repeat serial comments) can be harmful to your community reputation.

7.  What you write doesn't go away.  Ever.  Sure, you can delete it, but it's remembered, or even worse, screen capped and sent to your broker.

8.  NEVER click post without having a copy of your post saved, copied, or otherwise available if everything goes POOF when you click submit. 

9.  Along the same lines, back up your posts here periodically.  It's easy enough to do and takes just a couple of minutes and a little space on your hard drive.  (My Home>My Blog>Export Blog Entries)

10.  Don't try to figure it all out on your own.  People here are more than willing to help.  Ask in the Q&A section, email someone, call, etc., but ask.

Until next Tuesday, just Ask An Ambassador if you need help,

Bill of Bill & Liz aka BLiz

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Serving Warren County Ohio & Adjacent Areas


The Liz Spear Team of RE/MAX Alliance
Elizabeth Spear, ABR, CRS, Ohio License SAL.2002007747

William (Bill) Spear, CRS, Ohio License SAL.2004011109  Kentucky 77938
Ask for us by name if you visit the office!

EHO Two locations: Lebanon & Mason, OH
Bill Direct:  513-520-5305
Liz Direct: 513-265-3004     
Fax: 866-302-8418


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Comments (33)

Margaret Rome Baltimore 410-530-2400
HomeRome Realty 410-530-2400 - Pikesville, MD
Sell Your Home With Margaret Rome

Ten great mistakes to avoid especially #4, Liz and Bill Spear 

Jan 26, 2021 08:50 PM
Liz and Bill Spear

I see that one regularly when I'm looking to contact someone.

Jan 27, 2021 05:30 AM
Melissa Jackson
Century 21 Alliance Properties - Azle, TX
Helping You Make The Right Move

Reading these ten mistakes reminds me numbers number 8 and 9 are important! That has happened a few times.  I agree with number 10 and appriciate the help I've received in the past. 

Jan 26, 2021 09:38 PM
Liz and Bill Spear

Sometimes the gremlins are waiting, and I've lost a few posts over the years because I made the mistake of not having a copy saved before clicking submit.

Jan 27, 2021 05:32 AM
Erik Hiss
Keller Williams Capital Partners Realty - Worthington, OH
You can trust me for all your real estate needs!

"What you write doesn't go away." This is so critical these days with so much judgement from everyone. Just don't post something that could offend that so difficult!? I guess it is these days, but it's possible!

Jan 27, 2021 05:29 AM
Liz and Bill Spear

So many instances of people digging into someone's past social media archives looking for ANYTHING that can be used against them.

Jan 27, 2021 06:50 AM
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

The political divide of late has created many rifts. While I can easily read between the lines and identify most people's leanings, those who had their views on full display lost me completely.  I respect others opinions and beliefs, but I'm sick of the lecturing and re-telling of events.  People who fail to understand good social boundaries, especially in terms of business savvy, do not interest me as referral partners.  And yes, what you write in a post can come back to bite you. 

Jan 27, 2021 07:37 AM
Debb Janes EcoBroker and Bernie Stea JD

Exactly. You stated it better than I did. And we too have friends and family members who are on both sides - love them all. 

Jan 27, 2021 08:23 AM
Liz and Bill Spear

I have friends on both sides of the political aisle, but some (on both sides) have become so militant that I really don't want to see anything further from them.  When politics and other divisive issues become ALL someone posts about, the human element I liked is lost.  When I see a broker post that she will ONLY hire agents with the same political inclinations as her, it's just bigotry of a different fashion.

Jan 27, 2021 07:55 AM
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

I have also seen people in the top 25 with severe depression they don't seem to understand that they need help. One  such Rainer was striking out at many people in her comments and then couldn't understand. She left last year Liz and Bill Spear 

Jan 27, 2021 08:18 AM
Liz and Bill Spear

Ditto, and looking back at the prior posts what you mention is more obvious now.

Jan 27, 2021 09:10 AM
Debb Janes EcoBroker and Bernie Stea JD

I'm quite certain I know who you are talking about Paul S. Henderson, REALTOR®, CRS  Quite sad. 

Jan 27, 2021 08:24 AM
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

Good afternoon Liz and Bill Spear ,

Excellent are so right about not going it alone. There are so many7 fabulous folks here to help! Creating posts that enrage others will certainly come back to bite you!

Jan 27, 2021 11:22 AM
Liz and Bill Spear

Both in real life and virtual, I don't think there's a lot of positive outcomes from kicking beehives.

Jan 27, 2021 01:36 PM
Graziella Bruner
NCS Premier Real Estate - Detroit, MI
Associate Broker - Serving Wayne & Oakland County

Good morning and thanks for the excellent advice!  #10 My favorite and yet so true, people here in the Rain are always willing to help and assist in any way possible. Love my Rain Friends.

Jan 28, 2021 05:00 AM
Liz and Bill Spear

I can't recall ever asking for help and not getting help.  Now try that in a Facebook real estate group and see what kind of response you get?  I'm betting on at least 5 "you're an idiot for not already knowing" & "why don't you ask your broker" snark responses!

Jan 28, 2021 05:43 AM
Scott Seaton Jr. Bourbonnais Kankakee IL Home Inspector
SLS Home Inspections-Bradley Bourbonnais Kankakee Manteno - Bourbonnais, IL
The Home Inspector With a Heart!

Seriously, it's easier to get a blog to disappear than it is a relative that's gone wacko. I can't tell you how many people I've had to back away from because of their politics and hateful response to everything. I'm hoping all my blogs are still relevant 5 years from now. Not that I have a ton of them to worry about. 

Jan 28, 2021 12:38 PM
Liz and Bill Spear

Ditto on the online backing away from some people.  Blog posts seem to have good staying power when written to be evergreen.

Jan 29, 2021 03:09 PM
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

I love this post - all good advice.

The problem of not revealing where you are isn't just here on AR - I see agents do it on their personal web pages. If you want to figure out where they might be, you have to look at the listings and hope they reveal more than a street address.

I guess people just don't think.

Every time I talk with a new agent I encourage them to join AR, simply for wha they can learn and the friendships they can form if they get involved. I think this is a wonderful place for agents.

Jan 29, 2021 08:02 PM
Liz and Bill Spear

It baffles me why that's not a basic step, tie the geography and contact information into something easily found.  If I haven't gotten people to know by now I'm in Ohio, and specifically near Cincinnati, I don't know what else it would take.

Jan 30, 2021 05:42 AM
Ed Silva
Mapleridge Realty, CT 203-206-0754 - Waterbury, CT
Central CT Real Estate Broker Serving all equally

Well deserved feature. I find that the simplest of things are what the newer bloggers are having the most difficulty accepting,  Commenting on blog posts with a comment that shows you read it will get the 500,000 tally quicker.

Jan 30, 2021 04:30 AM
Liz and Bill Spear

That's one of my pet peeves.  If you're going to comment, at least make it clear you read the post.

Jan 30, 2021 05:40 AM
Liane Thomas, Top Listing Agent
Professional Realty Services® - Corona, CA
Bringing you Home!

#8. Sheesh I wish I had learned this early on. It’s happened to me waaaay too many times to count.
Great post, good advice!

Jan 30, 2021 06:44 AM
Liz and Bill Spear

I think that one has been an ongoing risk since my first days blogging here.

Jan 30, 2021 08:06 AM
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate Brokered by Real - St. George, UT
So Utah Residential, Referral & Relocation REALTOR

Fantastic list Bliz! For me, longevity here in the Rain, means making the commitment to learn, listen and to be heard, respectfully of course. So many people who have left, had no filters and and "I don't care" attitude, displaying it for all to see, far beyond this forum. When tempted to purge on someone, I refrain, knowing that will serve me well! I still enjoy being here among true industry professionals and the zoom meetings have been very informative as well.

Jan 30, 2021 08:22 AM
Liz and Bill Spear

There are some I've just learned to avoid.  I know what they're going to say and how they're going to say it, and the end result will always be the same.

Jan 30, 2021 09:31 AM
Greg Mona
West USA Realty - Scottsdale, AZ
Professional Real Estate Representation for YOU!

Great post Liz and Bill Spear! I found myself nodding my head in agreement as I read each one. This is a very thorough and accurate list. Thank you for sharing. 

Jan 30, 2021 09:40 AM
Liz and Bill Spear

It's a been there, done that, got the T-shirt kind of post :)

Jan 31, 2021 12:10 PM
Lyn Sims
Schaumburg, IL
Real Estate Agent Retired

#8 is just the saddest. Get all the way done & poof ... it's gone & time to start over.

Jan 30, 2021 11:59 AM
Liz and Bill Spear

And the 2nd version is never the same as the lost original

Jan 31, 2021 12:10 PM
Lyn Sims

Very true it's the 'what did I say again .....'

Feb 02, 2021 03:27 PM
John Juarez
The Medford Real Estate Team - Fremont, CA

All of your points are well taken. You speak from much experience in the Rain.

Jan 30, 2021 04:51 PM
Liz and Bill Spear

Been here for a bit :)

Jan 31, 2021 12:10 PM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

I think it’s very impressive that you narrowed it down so well! Love and light!

Jan 30, 2021 10:39 PM
Liz and Bill Spear

I don't like my odds of holding attention through 15 or 20!

Jan 31, 2021 12:11 PM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

John Juarez These post are so effective when they are done to this level of expertise!

Jan 30, 2021 10:40 PM
Joe Jackson
Keller Williams Capital Partners Realty - Columbus, OH
Clintonville and Central Ohio Real Estate Expert

Great tips! Thanks for sharing this!

Feb 01, 2021 06:24 AM
Liz and Bill Spear

you're welcome!

Feb 01, 2021 06:31 AM
Raymond Henson, eXp Realty
eXp Realty of California, Inc. (lic. #01878277) - Elk Grove, CA

Backing up your posts is the one I wish I had learned earlier.  Thank you for all your great advice.

Feb 01, 2021 06:46 AM
Liz and Bill Spear

Glad to help!

Feb 01, 2021 08:15 AM
Jane Chaulklin-Schott
TEAMCONNECT REALTY - (407) 394-9766 - Orlando, FL
TeamConnect Luxury Homes - Orlando, Florida, 32836

Hi Liz and Bill.  I just came over from a reblog of this post by Paul S. Henderson.  It is a good post and I printed it out to reread.  Thank you for all the sharing you do at ActiveRain.

Mar 27, 2021 08:30 PM
Liz and Bill Spear

You're welcome Jane!

Mar 27, 2021 09:26 PM