Background
The program was borne back in 2014, when the RE/MAX New York Region wanted to implement commercial training for the residential agents and ask JM Padron to prepare a program in six (6) modules to be presented. At the time JM Padron was very successful Commercial Real Estate Broker in South Florida handling very well the training and education for his agents. Mr. Padron realized at that time there was a missing link, between starting from scratch in commercial real estate to go in for a CCIM, SIOR or MRICS designation, and designed all the material introducing the important concepts associated with actual transactions he was involved in.
The program in modules was well accepted, however, the time to be able to grab the six modules was too lengthy, therefore we shrank the program in a four-day class, 3-1/2 days of teaching and ½ day for the final exam. At the time the program was 100% presential.
The program was taught in South Florida and Puerto Rico having more than 100 agents graduated from it, and we name it “Certified Commercial Practitioner, CCP”, at that time it was approved by the Florida DBPR for eight (8) continuing education hours.
The program was developed in Spanish as “Programa de Certificacion Comercial, PCC”, and was widely taught in Latin America. As of today, we have over 1,000 graduates from the program.
Due to the pandemic, the program was adapted to be taught online but live, allowing participants to interact during the five (5) day journey.
Testimonials
Please find below some important testimonials:
“Gracias al nivel de profesionalismo, el compromiso y los conocimientos que nos ha compartido JM Padrón tengo la tranquilidad de que nuestro equipo de ventas comercial cuenta con los conocimientos requeridos para llevar a cabo este trabajo de la mejor manera posible”.
“Thanks to the level of professionalism, commitment and knowledge that JM Padrón has shared with us, I have the peace of mind that our commercial sales team has the knowledge required to carry out this work in the best possible way”.
Ing. Sergio Felgueres Cabestany
Director General RE/MAX México
“The knowledge obtained could not have been better, the teaching method of the Professor Padron impeccable, dynamic, fun in only 3 days he makes you retain all this valuable information for our Commercial Profession. Without a doubt I can only recommend to take the Certification and within a very short period you will see the benefits and the knowledge obtained. I take my Commercial pin with pride!”
Jorge Maratos
Asesor Comercial República Dominicana
“Thanks so much for recommending JM. The 2 ½ day course that he conducted in our Region last week was simply outstanding. His personality and dedication to the Commercial Market, is beyond what anyone would have expected. As an instructor, he is tops and his sharing of materials and knowledge of the commercial arena blew the NY folks away. (That’s hard to do, for sure) The e mail accolades are still coming in. We actually had to close off registration because we were at capacity at the venue and those who didn’t get to attend, after hearing about the course from fellow agents, are now clamoring for another course. In summation, all I can a is that is that JM is a gem and RE/MAX all the way!”
Carolyn Webber
Regional Director, RE/MAX of New York
Valencia, Febrero 2018.- Del 4 al 8 de febrero de 2018 se realizó en la ciudad de Valencia el Programa de Certificación Comercial (PCC), jornada formativa en el que más de 20 agentes inmobiliarios y brokers RE/MAX, recibieron la credencial que les permitirá comercializar Bienes Industriales con mayor éxito.La actividad, se desarrolló en las instalaciones del Hotel Hesperia WTC Valencia y fue dictado por JM Padron, CCIM, MRICS, presidente y CEO DE THE JM TEAM, firma consultora internacional de Bienes Raíces Comerciales. La capacitación fue de vital importancia para los agentes asistentes por cuanto les permite generar más y mejores operaciones comerciales dentro y fuera del territorio venezolano.
Valencia, February 2018.- From February 4 to 8, 2018, the Commercial Certification Program (PCC) was held in the city of Valencia, a training session in which more than 20 real estate agents and RE / MAX brokers received the credential that It will allow them to commercialize Industrial Goods with greater success. The activity was developed in the facilities of the Hesperia WTC Valencia Hotel and was dictated by JM Padron, CCIM, MRICS, president and CEO OF THE JM TEAM, an international consulting firm of Commercial Real Estate. The training was of vital importance for the assisting agents as it allows them to generate more and better commercial operations within and outside of Venezuelan territory.
Cesar Lopez, Broker Owner Caproinco
More references and testimonials upon request.
Instructor’s BIO
JM is the founder and CEO of THE JM TEAM and THE JM NETWORK consulting, and networking firms with presence in Florida, Mexico and the rest of Latin America.
Mr. Padron also developed THE JM UNIVERSITY, a training and coaching company in commercial real estate. Mr. Padron has closed important commercial deals for more than $750 million, as well as leased more than one million Sq Ft of retail and office space. JM Padron brings more than 35 years of experience in management, business development and mergers and acquisitions, both domestic and international. Mr. Padron has held important senior management positions in Motorola, AT&T Network Systems, CCI and Shell Oil, among others. Mr. Padron received a Bachelor of Science in Engineering from Metropolitan University, a Master of Engineering Sciences Degree from Lamar University, CUM LAUDE. Mr. Padron is a Licensed Real Estate Broker in the State of Florida and holds the prestigious CCIM (Certified Commercial Investment Member) and MRICS designations. Mr. Padron held important recognitions in his productive years at RE/MAX: Member of the RE/MAX multimillion-dollar Platinum Club and the prestigious Chairman’s Club. Mr. Padron is fluent in both English and Spanish. Mr. Padron is a member of NAR, FAR, CCIM, IREM, RCA, ICSC, FIABCI, Land Institute. Mr. Padron has served in different positions with the CCIM Ft. Lauderdale-Broward District: 2007 Member of the BoD, 2008 VP of the District, 2009 President, 2010-2011 Education Chair, 2011 VP of Education for the CCIM Florida Chapter, 2016 President. Mr. Padron also served in the Advisory Commercial Board of RE/MAX LLC from 2011 to 2013. Mr. Padron is an active member of the Rotary Club, BC, México.
JM is a certified coach in commercial real estate with the Massimo Group.Padron has developed a certification program in commercial real estate and has trained more than 1,000 brokers in Latin America, is the co-author of the “Guide to Leasing Commercial Property”, the author of “Starting Out and Being Successful in Commercial Real Estate, as well as the author of many papers related to the Commercial Real Estate field.
Course Content
Section 1. Introduction to Commercial Real Estate
Section 2. The Ownership of Commercial Real Estate
Section 3. Financial Concepts and Use of the Financial Calculator
Section 4. Financing Commercial Property
Section 5. Estimating Value of Commercial Property
Section 6. Working with Sellers/Landlords
Section 7. Working with Buyers/Tenants
Section 8. How to List and Sale/Lease Commercial Property
Section 9. Commercial Leasing
Section 10. Due Diligence
Foundations of Commercial Real Estate
Introduction
If you are already a Broker or licensed Salesperson, you know for a fact that you can transact different property types: Condos, Single Family Homes, Luxury and Duplexes. Some agents sell/lease them all; and some others specialize in a particular type, such as the Luxury Market.
The real estate license allows agents legally practice commercial real estate even though they do not possess the competency. However, the National Association of Realtors (NAR) code of ethics, presents very clear in Article 11:
“Article 11.
The services which REALTORS® provide to their clients and customers shall conform to the standards of practice and competence which are reasonably expected in the specific real estate disciplines in which they engage; specifically, residential real estate brokerage, real property management, commercial and industrial real estate brokerage, land brokerage, real estate appraisal, real estate counseling, real estate syndication, real estate auction, and international real estate.
REALTORS® shall not undertake to provide specialized professional services concerning a type of property or service that is outside their field of competence unless they engage the assistance of one who is competent on such types of property or service, or unless the facts are fully disclosed to the client. Any persons engaged to provide such assistance shall be so identified to the client and their contribution to the assignment should be set forth.”
Therefore, a real estate license must acquire the competence or engage the assistance of one who is competent in the commercial real estate field or must disclosed the client that the commercial real estate practice is outside their scope of business.
This course will drive you thru the concepts and exercises to a clear understanding of the commercial real estate practice.
Foundations of Commercial Real Estate
Course Learning Objectives
At the conclusion of this course, you will be able to: List and describe the different types of commercial properties.
Identify areas of specialization within the commercial real estate practice.
Identify sub-categories of Commercial Real Estate
Understand the concept of “On Going Business” or business opportunities.
Understand the concept of ownership of Commercial Real Estate.
Learn the benefits of Investing in Real Estate: Escalation of Rents, appreciation and Amortization.
Learn how to use the financial calculator.
Learn to perform practical exercises with the use of the financial calculator
Understand the financial concept of Net Present Value
Understand the financial concept of Internal rate of Return.
Learn how to set up cash flow tables to perform financial analysis
Understand and learn a real-world case study, perform the financial calculation and analyze the results.
Learn and calculate a discount rate, an internal rate of return and capitalization rates.
Learn how to calculate capitalization rates.
Understand the principle of “Highest and Best Use”
Understand the concept of vacancy and perform exercises related
Understand the concept of absorption and perform exercises related
Learn the three approaches to estimate value of commercial real estate.
Learn to perform CAP rates calculations
Learn to perform and valuate cash flow analysis
Lean to perform cost reposition analysis.
Learn and understand the commercial financing process.
Understand the different aspects involved when working with Sellers/Landlords regarding the services provided and the representations.
Understand the different aspects involved when working Buyers/Tenants regarding the services provided and the representations.
Identify consulting services that can be provided to clients.
Learn how to list and sell/lease commercial property.
Understand the different steps to be successful in obtaining exclusive representations.
Learn the Investigation process for both the property and the client.
Identify the different steps for the preparation stage.
Learn how to conduct the preliminary interview.
Learn how to get the job in exclusive.
Learn the different commercial leasing opportunities
Understand the concepts of exclusivity and use.
Understand and learn how to valuate commercial leases.
Understand the concept of “Site Criteria”
Perform a financial analysis on commercial properties.
Learn the due diligence process as applied to different transactions.
Understand the Environmental Analysis and its legal implications.
Identify the key activities to perform the due diligence.
Foundations of Commercial Real Estate
Timeline for the Course
Day 1
Section 1. Introduction to Commercial Real Estate (3-1/2 hrs.)
Section 2. The Ownership of Commercial Real Estate (1-1/2 hrs.)
Recommended Schedule:
10:00 AM to 3:00 PM, with two 15-minute break
Day 2
Section 3. Financial Concepts and Use of the Financial Calculator (4 hrs.)
Section 4. Financing Commercial Property (1 hrs.)
Recommended Schedule:
10:00 AM to 3:00 PM, with two 15-minute break
Day 3
Section 5. Estimating Value of Commercial Property (5 hrs.)
Recommended Schedule:
10:00 AM to 3:00 PM, with two 15-minute break
Day 4
Section 6. Working with Sellers/Landlords (1 hrs.)
Section 7. Working with Buyers/Tenants (1 hrs.)
Section 8. How to List and Sale/Lease Commercial Property (3 hrs.)
Recommended Schedule:
10:00 AM to 3:00 PM, with two 15-minute break
Day 5
Section 9. Commercial Leasing (4 hrs.)
Section 10. Due Diligence (1 hrs.)
Recommended Schedule:
10:00 AM to 3:00 PM, with two 15-minute break
Final Exam, take home (3:30 hrs)
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