Playing in the Rain: Zooming with Ken Jones!

By
Real Estate Agent with Red Rock Real Estate UT DRE# 6541633-SA00

Playing in the Rain: Zooming with Ken Jones!

 

Ken Jones was the AR Zoom Meeting presenter on January 12th, 2021 on Podcasts. He shared valuable tips, while demonstrating the low start up costs for a high audience reach. 

 

 

According to Wikipedia...A podcast is an episodic series of spoken word digital audio files, sent out to an online participants that can be downloaded to a personal device.

There is usually one or more hosts engaged in a discussion about a particular topic or current event, loosely or carefully scripted to completely improvised. The choice is yours.

 

Some helpful suggestions:

Add sounds and music and make it more interesting. Of course, do not allow the background sound to overwhelm the speaker. Be sure to provide:

  • links to website
  • an overview of show
  • guest biographies
  • transcripts
  • and add a community forum to discuss the show's content.

The cost is relatively low, giving podcasters a way to reach a large audience without a huge monetary investment. Most of the equipment is relatively inexpensive as well.

You can also get sponsors and paid advertisements to monetize the podcast if that is your intention.

 

Some subjects of successful podcasts:

Food: Glorious food! Some YouTubers concoct delicious dishes right before your eyes because The Eye Buys! Some also podcast their episodes of healthy food preparation.

True Crime: I remember listening to a compelling podcast of a grandson whose loving grandmother had been killed, the perpetrator never found. It was a heartfelt journey.

Celebrity Chat Shows: Some people like to dish up conversations on their favorites movie or musical celebrities or political servants or simply following their worldly travels!

 

There is a myriad of ways to reach an audience.

  • Create a grab tag - A creative tag line will capture an audience and is the most important aspect of podcasting, otherwise it is a party of one and that's no fun!

 

  • Frequency of podcasts - Once a week is suggested, though some will broadcast more often. It is best not to overly-saturate or people may lose interest.

 

  • Same time same day - Be consistent in your methods and people will make a point to put your podcast in their calendars every single week without fail. 

 

  • Avoid being a salesperson - No one wants to be sold! Offer the ins and outs, ups and downs of your expertise and people will become interested naturally.

 

  • Have interesting topics - After the podcast, have time for a discussion of the day's subject matter. Always open the mind to suggestions and critique's.

 

  • Avoid being monotone - change up your voice, use inflections, smile when making a point. No one wants a Charlie Brown teacher putting everyone to sleep!

 

The startup cost is fairly low, giving podcaster's a way to reach a broad audience without a huge monetary investment. Most of the equipment is relatively inexpensive as well.

 

Here is some equipment that Ken discussed:

  • Apple has garage band...Logic Pro
  • Audacity is good for PC
  • Buy a good microphone like Dynamic or condensed, not wireless
  • Audio digital converter-Steinberg ur-22 mk2
  • Microphone: Rode podcaster usb dynamic mic $229
  • Electro voice re320 dynamic mic $299
  • Shock mount Rode psa 1 Studio Arm $99Logic Pro x software
  • Headphones AKG K240 Studio Headphones $69

 

Ken's presentation gave an opportunity to learn about something that can enhance any professional career, especially the potential to reach and captivate large audiences.

 

Thanks again to Ken Jones and to all who attended.

 

This is an entry to January's Challenge: ZOOM-califragilisticexpialidocious - JANUARY 2021 ActiveRain Challenge 

 

...

Questions regarding Washington County, Utah and St. George, Utah area residential real estate? Glad to help because Wanda Can! Contact me at: 435-632-9374 or wanda@buynsellutah.com.

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I, Wanda Kubat-Nerdin at Red Rock Real Estate Utah am responsible for my opinions expressed in this blog. Information herein is deemed to be reliable but not guaranteed and may change due to market conditions. Please do not take my pictures or artwork and use them as your own, they are my property and copyrighted.

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Wanda Kubat-Nerdin is a southern Utah REALTOR® assisting buyers and sellers in in the St. George area, Dammeron Valley, Diamond Valley, Veyo, Central, Hurricane, Ivins, La Verkin, Leeds, Santa Clara, and Washington real estate markets.
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Red Rock Real Estate
90 E 100 S, St. George, UT 84770

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Comments (10)

Ed Silva
Mapleridge Realty, CT 203-206-0754 - Waterbury, CT
Central CT Real Estate Broker Serving all equally

Nice report on that Zoom call.  I did learn a lot more than I thought I would and had little knowledge of how to set one up so it taught many of us as well.

Jan 30, 2021 07:21 AM
PeterMark SEO
PeterMarkSEO - Holiday, FL
SEO, SEM, DEV

Good tips here thanks

Jan 30, 2021 07:23 AM
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Good Morning Wanda,  Ken Jones had a good zoom call that we pick up lots of great information.

 

Jan 30, 2021 10:22 AM
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate - St. George, UT
So Utah Residential, Referral & Relocation REALTOR

Having a voice made for radio is a plus for podcasting Ed Silva. Not sure if I qualify but it was a good presentation!

Jan 30, 2021 02:42 PM
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate - St. George, UT
So Utah Residential, Referral & Relocation REALTOR

You are welcome. Take a look at Ken's blog. I am sure he can offer even more good information PeterMark SEO!

Jan 30, 2021 02:43 PM
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate - St. George, UT
So Utah Residential, Referral & Relocation REALTOR

Yes Will Hamm, he has done a lot of research on the subject and it showed during the presentation!

Jan 30, 2021 02:44 PM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Hi Wanda:

This is such a thorough summary of all that Ken had to share...I learned a ton, and clearly you did as well.

Thanks for putting this overview together for the Challenge!

Jeff

Jan 30, 2021 05:03 PM
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate - St. George, UT
So Utah Residential, Referral & Relocation REALTOR

Thank you for encouraging us all to participate in the Zoom Meetings Jeff Dowler, CRS. We have so much talent here in the Rain!

Jan 30, 2021 05:09 PM
Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
The right Charlotte REALTOR!

WOW! What a wonderful summary of Ken's presentation, Wanda! I was mesmerized by his knowledge - he's one sharp guy who knows his podcast stuff!

Thank you for not only participating in this month's challenge but, for being a part of our group. You bring a bright, sunny disposition with intelligent conversation & questions about the topics. We're so lucky to have you as part of the group!

Jan 31, 2021 03:13 PM
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate - St. George, UT
So Utah Residential, Referral & Relocation REALTOR

The zoom meetings are interesting and a good way to keep us all connected. Have been enjoying the diverse subjects as well Debe Maxwell, CRS. Thank you for all you do to make them happen and also for hosting January's challenge, you are so appreciated!

Feb 01, 2021 07:04 AM