Pop goes the weasle

By
Real Estate Broker/Owner with Mackintosh REALTORS 82894
Late June back in 2005 the real estate market was overheated , The Big Short was in it's infant stage and a New York Times reporter made his way to Frederick Maryland looking for information on the local market. One of the staff members at the Frederick County Association of REALTORS® steered David Leonhardt in my direction. I spent a couple of hours discussing the current housing market and introduced him to our top new homes salesperson, Betsy Cain. The conversation evolved into the rapid achievements of a young agent in the office who was doing very well. David was enamored by Betsy's success story about Mike Murren , so we found him in the office and he joined the conversation.
We discussed the many young agents entering the business and how the real estate and building industries were the main cog in the economy with links to many job sectors.  
David then asked me what if the market were to take a sudden down turn? I replied; many of the young agents who recently entered the real estate world do not know the meaning of a price reduction and have never had to ask for one. If we were to go back to a market like we had in 1989 it would be a cold slap in the face to those agents.
 A couple of weeks went by and I received an email from my cousin from New York City on the morning of July 9th saying you made the front page of the Times ! I was surprised to find the article also made The Drudge Report , and numerous people began calling me. As I read the article the one quote attributed to me was the very last sentence that was taken out of context to fit the story line.  It later dawned on me , this is the article that started the housing bubble narrative. CBS morning news called me to see if they could interview me for a segment they would be doing. After talking with the production manager I received notice I was too positive about the market and did not follow their story line so the segment was nixed.
 
Bottom line is; I learned when speaking with a savvy and seasoned reporter  be careful what you say, they are looking for a good quote to fit their point of view. 
close

This entry hasn't been re-blogged:

Re-Blogged By Re-Blogged At
Topic:
Real Estate Industry
Groups:
ActiveRain Challenges
Old Farts Club
The Lounge at Active Rain
Tags:
housing market
2005 housing bubble
frederick county maryland
mackintosh realtors

Spam prevention
Show All Comments
Rainmaker
2,966,384
Kathleen Daniels, Probate & Trust Specialist
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate

Holy Crow Buzz Mackintosh - why am I not surprised?  The narrative better fit the agenda or it won't be published or aired. Either that or content or words may get changed to fit the narrative. That was a good lesson to get in 2005. 

I enjoyed reading your entry. Thank you.

Feb 03, 2021 11:52 AM #1
Rainmaker
5,219,277
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Buzz,

This sentence says what the news media is looking for.  Too positive does not sell ads or pay Salaries.  A

After talking with the production manager I received notice I was too positive about the market and did not follow their story line so the segment was nixed.

Feb 03, 2021 12:48 PM #2
Rainmaker
2,917,628
Myrl Jeffcoat
GreatWest Realty - Sacramento, CA
Greater Sacramento Real Estate Agent

There is no question that certain media outlets have agendas that look for reporting to match.  It's all about WHO is paying the bills through sponsorships.

Feb 03, 2021 05:03 PM #3
Rainmaker
3,858,684
Michael Jacobs
Pasadena, CA
Los Angeles Pasadena 818.516.4393

Hello Buzz - not much of a surprise, right?  

Feb 03, 2021 06:59 PM #4
Rainmaker
1,604,179
Beth Atalay
Cam Realty and Property Management - Clermont, FL
Cam Realty of Clermont FL

Hi Buzz Mackintosh, negative news draw in people. That says a lot about the world we live in. 

Feb 10, 2021 10:55 AM #5
Show All Comments

What's the reason you're reporting this blog entry?

Are you sure you want to report this blog entry as spam?

Rainmaker
377,665

Buzz Mackintosh

“Experience, reliable, leadership”
Ask me a question
*
*
*
*