A Featured Image Does NOT Guarantee a Featured Post

Real Estate Agent with eXp Realty of California, Inc. CA DRE #01490977

A Featured Image Does NOT Guarantee a Featured Post


Getting Featured on ActiveRain has been a big deal as long as I have been a member… and that’s been more than a few years. Seems to me we had around 6000 members when I joined.


I suspect most bloggers love to be featured....who wouldn't?! After all you get that beautiful gold star plus extra points, and plenty of recognition from your AR friends who comment which means even more points. And there may be some envy from your peers that YOUR post is on the Feature Board and theirs is not.


Does it change your life? No.

Does it bring you more business? Possibly, depending on the content

Does it feel good. Yep, it does!


But there is still the mystique about what posts get featured and why.


Posts that provide suggestions for getting featured have been popular for years.


Plus we certainly have seen plenty of articles on the reasons posts might not get selected for a feature, along with a little griping here and there about not being featured.


So now we have a new requirement on AR, in order to enhance the home page and improve the look of posts that are featured.


Debe Maxwell, CRS  covers the topic admirably in her post about the new featured image request which you SHOULD read. OK, it’s now required that you must include a featured image in your post in order to be featured and garner those extra 100 points.


Debe shows you where to click and include that special image! Easy peasy, as she says! Really, it is!


Said another way, you write a great feature-worthy post but no feature image is included, and you lose. NO feature, NO extra points, and major disappointment because you knew that was a stellar post that the Feature Fairies would love, but they didn’t, and boo hoo because you neglected to include that featured image.


So here's the 411…including a feature image at the top of your post does NOT guarantee your post WILL be featured. That would negate the whole purpose of selecting the best posts for features, wouldn't it?


You still have to write something compelling, that will be meaningful and interesting to lots of people, and meet the criteria used to select who gets that coveted gold star and 100 extra points. And make sure you include that additional featured image that will show up at the beginning of your post.


Take advantage of the opportunity and make that photo meaningful! I suggest using one of your own photos that truly speaks to the content of your post, hints at what lies ahead, and grabs someone’s interest.


C’mon, it’s easy! You already know how to add photos to your post to make it more interesting. This is one more simple step – go to the featured image link (top left under your blog title), click “browse” to search your photos on your computer, select the one you want (be sure it’s labeled with a keyword), click “open”, and it will show up in the post you are editing. And there’s no need to format it!! It’s so simple.


If you wrote a feature worthy post and you receive that gold star…bravo! If not, so what - you have a well-written post with a fabulous image at the top to dress up your article and make it more appealing to your readers.  

Comments (50)

Craig Daniels
Tech Training for You! - Staten Island, NY
Technology Instructor/Project Consultant

Good info for everyone Jeff! While it is presently true that the "featured image" is now necessity for when your post gets "featured", there's something else to consider. While I don't know if this will happen, it is entirely possible that in the next round of updates, we'll see each of our individual blog feed pages upgraded to have the same look and feel as the AR main home page. If that happens, then we all get to leverage "featured" images (featured on own pages!). Also, it is very common for blog posts in general, not just AR, to have a lead off image on the post, referred to as a "cover image" or "hero image". It is an attractive way to start your post. So whether our post is "featured" or not, we're all going to benefit by this best practice. :) 

Feb 07, 2021 11:41 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

That makes sense to have done without the feature image for your particular format, Carol Williams 

I look forward to seeing what you do going forward!


Feb 07, 2021 01:02 PM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Thanks for sharing these thoughts, Craig Daniels 

I look forward to the changes that Ben talked about, and am pleased about what's been done thus far.


Feb 07, 2021 01:05 PM
Hannah Williams
HomeStarr Realty - Philadelphia, PA
Expertise NE Philadelphia & Bucks 215-820-3376

Very good point Jeff Dowler, CRS  but I will say I do think we are looking at some wonderful changes going forward. Thank you for clarifying about the featured picture  

Feb 07, 2021 01:36 PM
Endre Barath, Jr.
Berkshire Hathaway HomeServices - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Jeff I wholeheartedly agree with your post and just to be fair what a great picture to be FEATURED:))Endre

Feb 07, 2021 10:51 PM
Joe Jackson
Keller Williams Capital Partners Realty - Columbus, OH
Clintonville and Central Ohio Real Estate Expert

I definitely agree! Thanks for sharing this!

Feb 08, 2021 09:18 AM
Christine O'Shea
Christine E O'Shea Broker - Naples, FL

Thanks for the tips and congratulations on the feature.  I have been out of the rain for sometime and was wondering about the "featured image"

Feb 08, 2021 09:39 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

I agree Hannah Williams  Sounds like more good things will be happening.

Thanks for the kind words Endre Barath, Jr.  I'm glad the word is getting out about the Featured Image change.

Glad to hear Joe Jackson 

Hi Christine O'Shea Hope you will get into the Rain again! Glad this was helpful.


Feb 08, 2021 11:57 AM
Dr. Paula McDonald
Beam & Branch Realty - Granbury, TX
Granbury, TX 936-203-0279

Awe, come on Jeff! I thought getting featured was easy (said no one ever)! And yes, getting featured is always an honor. 

Feb 08, 2021 03:51 PM
Jan Green
Value Added Service, 602-620-2699 - Scottsdale, AZ
HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN

Another great featured post!  A lot of bloggers will be grateful you shared not only they why, but how to's of getting a post featured.  Good for you!

Feb 08, 2021 06:16 PM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Ha ha Paula McDonald, Ph.D.  If it WERE easy everyone would be doing it.

Thanks Jan Green  It's a change and everyone should know about it.


Feb 08, 2021 08:26 PM
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate - St. George, UT
So Utah Residential, Referral & Relocation REALTOR

Getting featured is a blessing, giving the message further exposure. What's one more step, right Jeff?

Feb 09, 2021 06:20 AM
Chris Ivy
Ivy Vine Investments - Memphis, TN
Sell Your House Fast For Cash In Memphis Tennessee

Well said Jeff!

Feb 09, 2021 07:23 AM
Number Cruncher LLC - Overton, NV
Helping Taxpayers Resolve IRS problems

Thank you very much for the information in this post.  

Feb 09, 2021 11:57 AM
Mary Hutchison, SRES, ABR
Better Homes and Gardens Real Estate-Kansas City Homes - Kansas City, MO
Experienced Agent in Kansas City Metro area

Thanks for the reminder.  I wonder if this is why the same agents' blogs are regularly featured?  I've made a note to start doing this

Feb 11, 2021 08:08 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Agreed Wanda Kubat-Nerdin - Wanda Can!  It's easy to do and adds more interest to your post!

Thanks Chris Ivy 


Feb 11, 2021 12:15 PM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

You're very welcome CANDACE (Candy) STEVENS 

I suspect it has more to do with the content - the photo should not be the basis for the feature IMO Mary Hutchison, SRES, ABR 


Feb 11, 2021 12:16 PM
Georgie Hunter R(S) 58089
Hawai'i Life Real Estate Brokers - Haiku, HI
Maui Real Estate sales and lifestyle info

This is news to me. Thanks for spreading the word about a featured image. I guess I should give it a try.

Feb 11, 2021 01:53 PM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Hi Georgie Hunter R(S) 58089 

I think using Featured Images in your post is a great idea. If you have any questions, please let me know!


Feb 11, 2021 08:17 PM
Lise Howe
Keller Williams Capital Properties - Washington, DC
Assoc. Broker in DC, MD, VA and attorney in DC

Some people here in the Rain have really taken the feature photo to a whole new level - I am always in awe of Nina Hollander, Broker 's photos for instance.  There is such inspiration to be gained from the people here.

Sep 05, 2021 07:50 AM
Nina Hollander, Broker

Lise Howe 

Sep 05, 2021 07:56 AM