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10 Ways To Improve The Quality of Your Blog Content

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Services for Real Estate Pros with Napa Consultants DRE00893924
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Who is really reading your blog: real people or Google robots? Hopefully, your answer is both.  To be a successful blogger your content must be more than just a means to an end of increasing your page ranking.  

 

It must be an end unto itself and offer satisfaction to your readers.  Ultimately, Google’s job is to match inquiring minds with quality content that meets their needs.

 

Here are 10 ways to improve the quality of your content.

1.       Make your content useful

2.       Make your content pertinent

3.       Make your content informative

4.       Make your content fresh

5.       Make your content uplift

6.       Make your content entertaining

7.       Make your content newsworthy

8.       Make your content comment-worthy

9.       Make your content follow-worthy

10.     Make your content worthy of being shared

 

Focus in on those items and see how you can improve the quality of your content.  Remember this:  Robots have no sense of humor; they leave no comments and do not share.

 

They do not get uplifted. But, they do know when your content is fresh vs. canned! Even robots get turned off by canned content!

 

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Christine Wade
Christine Wade - Townsend, MT
Operations Strategist / Online Business Manager

A good list...and robots reading your blog are very useful...but I'll be honest, I really just want the robot in your image - it's so cute!    Seriously though, there are so many canned content services out there and I do not recommend them - even if your "brand" gives you content - I highly suggest writing your own unique blog in your unique voice...because that is what will attract your BEST clients!

Feb 22, 2021 11:43 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Christine Wade that is so true, the unique voice will always attract regardless what they are writing about.  A

Feb 22, 2021 12:44 PM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Howard Richardson I am sure there is a way to tell, but tech is not my strong suit, results are. A

Feb 22, 2021 12:45 PM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Lyn Sims Personally I enjoy the recipes and the flowers.  It shows to me another side of the blogger that is not real state specific every day.  I am drawn to those who are not one sided and only can talk real estate.  I worked with a company consulting the owner broker, who was so entranched in selling that no one wanted to invite her to parties.  

We were at a private wine tasting at a home, and she started in real estate mode instead of wine, which was the purpose of being at this winery, where invitations were prized...OH SO Boring!  They would not have listed with her, if their lives depended on it.  The last straw was the 50th birthday party of the seller of a listing she had.  His daughter worked for the company as an assistant.  They were about to not invite her, and she asked me to have a talk with.  I did, and she shined.  I think people do not realize how boring they are.  A

Feb 22, 2021 12:50 PM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Thomas J. Nelson, REALTOR ® e-Pro CRS RCS-D Vets Thank you for the kind words, and the feature came long after the post was published.  I was honored, nevertheless. A

Feb 22, 2021 12:51 PM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Chris Ivy Thank you for your kind words, and we wish you a great week ahead. A

Feb 22, 2021 12:52 PM
Chris Ivy

No problem Ron and A!  You guys have a great week also.

Feb 22, 2021 05:53 PM
Steven Nickens
Hawaii Life Real Estate Brokers - Wailea, HI
R(S)GRI ABR, Maui Real Estate Hawaii

Simple and to the point.

Feb 22, 2021 02:24 PM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

I always have to remind myself to keep it relevant to somebody’s need.

Feb 22, 2021 07:00 PM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

Steven Nickens That’s always the way it should be, my good sir! May it be so!

Feb 22, 2021 07:01 PM
Steven Nickens

Actually I like to pin it up somewhere to keep it fresh in my mind. It also works for video's that you might want to do.

Feb 22, 2021 08:51 PM
Eva B. Liland Century 21 Doug Anderson
Century 21 Doug Anderson - Lancaster, CA
Glad to be of Service 661-714-1643

All those 10 points make sense to all humans, not so much to a robot, lol.

Feb 23, 2021 12:53 PM
Sheri Sperry - MCNE®
Coldwell Banker Realty - Sedona, AZ
(928) 274-7355 ~ YOUR Solutions REALTOR®

Hi Ron and Alexandra Seigel - I love the last two lines of your blog about the bots. Your content is spot on.  I know that I get a lot of "bot" activity because of the word Sedona.  Sedona is a tourist-rich magnet for bots and spammers. I get at least 50 spam comments a day that are filtered out. 

Feb 24, 2021 05:07 AM
Andrew Mooers | 207.532.6573
MOOERS REALTY - Houlton, ME
Northern Maine Real Estate-Aroostook County Broker

If you think of the individuals out in the audience and knowing they are busy and don't have time to burn. Then what you send up into the cloud to feed the Internet would be short, sweet, action packed with a little humor and genuine one to one structure. That is worthwhile, gets them coming back for more. Video blogs with the link to posts so the postee can drill down into the topic. Some folks learn better with audio, visual and not just read read read. Deliver it, serve it up anyway they want it best like your eggs. Great thought provoking post Ron and Alexandra Seigel !

Feb 25, 2021 02:39 PM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Andrew Mooers | 207.532.6573 We like short and sweet and the opportunity to taste more, it something intrigues us.  A

Feb 25, 2021 03:38 PM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Sheri Sperry - MCNE® Sedona, Santa Barbara, Napa Valley, etc are spam magnets.  I have seen news reports that report shark attacks in San Luis Obsipo as "Santa Barbara coast shark attack!"  They have their own beautiful coast. A

Feb 25, 2021 03:40 PM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Eva B. Liland Century 21 Doug Anderson Bots will not call you to list their home.  LOL A

Feb 25, 2021 03:41 PM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Steven Nickens that is what we both prefer.  A

Feb 25, 2021 03:42 PM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Laura Cerrano perfectly said.  Happy Thursday.  A

Feb 25, 2021 03:43 PM
Christine O'Shea
Christine E O'Shea Broker - Naples, FL

Thanks for the refreshing tips, love all of the support and information on this venue!

Feb 26, 2021 09:49 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Christine O'Shea Thank you for taking the time to comment and the kind words. I hope you are doing well in Naples.  What a lovely market you are in!  A

Feb 26, 2021 10:28 AM
Endre Barath, Jr.
Berkshire Hathaway HomeServices - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Wow I am so glad I stumbled on this post clearly I missed it the first time around, great message, Endre

Sep 05, 2021 10:42 PM
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