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Far From Perfect, Next To Normal. . .

By
Industry Observer CalDRE #01165532
canstockphoto1392223.jpg

Buh Bye Normal  

On Aisle Nine. . .  



Another press release has informed me that normal is being eliminated.  Yes, Unilever, the international company known for all kinds of products from I Can't Believe It’s Not Butter to Ben and Jerry’s and far, far beyond issued a press release last week. 



In case you hadn’t read or heard - the end of normal has been officially announced.  And not a moment too soon.  



What will I do?  Sweat it out?  There’s likely a cure for that in the medicine cabinet from the company.   Pop a pill.  They have a solution too.   Am I heaping on the company with more than a bit of sarcasm?  Well, the company certainly is known for spreading it with mayonnaise, right? 

 

It seems normal is rather close to that other and often flaunted feature - perfect. Yes, normal and perfect. I remember those promises.

 

 

 





The image in this post is from canstockphoto.com



Posted by

Michael Jacobs

 

CalBRE # 01165532

P. O. Box 587

Pasadena, CA 91102

Call/Text:  818.516.4393

mtj916@gmail.com

 

 

Show All Comments
Barbara Todaro
RE/MAX Executive Realty - Happily Retired - Franklin, MA
Previously Affiliated with The Todaro Team

from Normal to Positive.... will positive cost more??  a higher price with the same results.....

Mar 15, 2021 04:09 PM
Michael Jacobs

Barbara - sounds like a pondering proposal.  

Mar 15, 2021 07:10 PM
Sharon Lee
Sharon Lee's Virtual Assistance - Jonesborough, TN
Retired and loving life

Not a surprise.  I don't like any message shoved down my throat.  I shut it down mentally.  

Mar 15, 2021 05:58 PM
Michael Jacobs

Sharon - no surprise and I assume you are not alone with that reasoning.  

Mar 15, 2021 07:12 PM
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

Political correctness has it's place but I'm not sure they hit the mark Michael 🙂

Mar 15, 2021 08:39 PM
Michael Jacobs

Paul - a place for everything and every thing in its place.  Unintended consequences?  

Mar 16, 2021 03:34 AM
James Dray
Fathom Realty - Bentonville, AR

Morning Michael.

Political correctness has left the building.  I'll leave it at that

Mar 16, 2021 12:34 AM
Michael Jacobs

James - Yes, kinda.  

Mar 16, 2021 03:35 AM
Roy Kelley
Retired - Gaithersburg, MD

Uncertainty has definitely replaced normal for the past year.

Take care be safe and have a great day.

Mar 16, 2021 04:44 AM
Michael Jacobs

Hello Roy - you know, I think there is a certain uncertainty in many events.  Especially in the last year.   

Mar 16, 2021 05:08 AM
Brian England
Ambrose Realty Management LLC - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

Hmm, I have never even heard of that company and didn't even know that they made all of those products.  Just from even knowing that they make all of those products and the likelihood that they are not natural and more chemicals than real food makes me not want to be a fan of them at all.

Mar 16, 2021 05:45 AM
Michael Jacobs

Brian - that's understandable.  

Mar 20, 2021 12:00 PM
Kat Palmiotti
eXp Commercial, Referral Divison - Kalispell, MT
Helping your Montana dreams take root

I hadn't heard of this, but just took a look at their site and message. I bet there are a lot of people who will think this is wonderful and visa versa. I looked through their products and realized the only one (someone in my house) can't live without is Breyer's. Apparently no other ice cream will do.

haha.

Mar 16, 2021 06:23 AM
Michael Jacobs

Kat - it seems there is always room for ice cream in some households.  

Mar 20, 2021 12:01 PM
Sheri Sperry - MCNE®
Coldwell Banker Realty - Sedona, AZ
(928) 274-7355 ~ YOUR Solutions REALTOR®

Hi Michael, 

A couple of days ago, that phrase "new normal" hit me between the eyes so I pondered on it... I decided that whatever I do IS normal.  I won't allow anyone to tell me what normal is or how it should be defined.  What it tells me is that someone else is trying to tell me what normal is or should be.  I don't think so!

Mar 16, 2021 01:33 PM
Michael Jacobs

Sheri - you would think that a marketing department would have a bit more insight.  

Mar 20, 2021 12:02 PM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Michael, pondering on what is NORMAL.   Do we know, is it different for each of us?   Like our weather is normal.....NOT!

Mar 16, 2021 03:48 PM
Michael Jacobs

Joan - so much interpretation. . .

Mar 20, 2021 12:03 PM
Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400
The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803 - Plainview, NY
Long Island Condo and Home Specialists

So now do we have to go along with what others say is normal or the new normal Michael? I'm confused enough!

Mar 17, 2021 04:27 AM
Michael Jacobs

Sheila(and Larry) - no kidding.  

Mar 20, 2021 12:04 PM
Roy Kelley
Retired - Gaithersburg, MD

Good Wednesday morning, Michael. I hope you are wearing green today.

Thankfully, Dolores and I got our second Moderna vaccine shots this morning.

Mar 17, 2021 06:29 AM
Michael Jacobs

Hello Roy - yes, I did wear a green shirt on St Patrick's Day.  

Mar 20, 2021 12:05 PM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
Retired New Hampshire Home Stager

Who even knows what "normal" is anymore???

I give them credit for the research (if they did it) and the ad campaign. Seems to fit right in with the world right now. I don't think they are fooling anyone, though. We all know it is a media campaign.

Mar 17, 2021 09:01 AM
Michael Jacobs

Sharon - I am wondering about the extent of the research. . .    I'll leave it at that.  

Mar 20, 2021 12:06 PM
Chris Ann Cleland
Long and Foster Real Estate - Gainesville, VA
Associate Broker, Bristow, VA

Why must companies virtue signal at every turn?  Who cares?  If the products are good, that should be all that matters.

Mar 17, 2021 06:56 PM
Michael Jacobs

Chris Ann - I don't disagree and wish the campaign didn't seem so "judge-y" in a not-so-roundabout way.  

Mar 20, 2021 12:08 PM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Good morning Michael - very interesting theme.  I just took a look.  What's next?

Mar 18, 2021 03:24 AM
Michael Jacobs

Grant - what's next is a question I seem to ask myself often.  

Mar 20, 2021 12:09 PM
Jane Chaulklin-Schott
TEAMCONNECT REALTY - (407) 394-9766 - Orlando, FL
TeamConnect Luxury Homes - Orlando, Florida, 32836

WOW James, I know I have been away from ActiveRain a few months, however I did not realize how I would reenter to a subject on NORMAL.  You often choose subject material that requires deeper thinging and evaluation.  Haha,,,,

Mar 18, 2021 01:03 PM
Michael Jacobs

Jane - nice to "see" you back.  

Mar 20, 2021 12:09 PM
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate (435) 632-9374 - St. George, UT
St. George Utah Area Residential Sales Agent

Interesting take on why to use their products Michael. Why use them now if they were not on my shopping list prior to last year? They are not my normal, so I'll take a pass...

Mar 19, 2021 08:29 AM
Michael Jacobs

Wanda - my shopping list changes from time-to-time but there is a certain consistency to it too.  

Mar 20, 2021 12:10 PM
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC
The RIGHT CHARLOTTE REALTOR!

All of this craziness is giving me a stomach ache, Michael! Do you have anything to treat that upset stomach that Unilever doesn't sponsor?

 

My entire adult life, I stood up for MYSELF. I pulled myself - and, more importantly, my toddler boys - out of a terribly abusive relationship...again, MYSELF! I earned job promotions as a single parent, MYSELF. I earned pay raises as a single parent MYSELF. You get my drift..why do we have to coddle everyone? Why does everyone seem to want notoriety for 'their cause?' Those causes are 'issues' that you and I have learned to overcome on our own. I don't need, nor do I WANT, someone using me to push/pursue their cause. 

 

Did I say this PC crap is giving me a stomach ache?!!

Mar 21, 2021 01:39 PM
Wanda Kubat-Nerdin - Wanda Can!

Became a single mother to 2 boys after enduring abusive partners and I know exactly what you are saying Debe. I received ZERO handouts and had to make my way - MY WAY while solely making good, solid decisions for my little family! Then I met my husband and together we worked hard for the life we now have and share. ♥️

Mar 21, 2021 03:55 PM
Michael Jacobs

Hello Debe(and Wanda too) - i appreciate your comments.  I don't know how the Unilever marketing decision is being "judged" in the real world but here with the comments/thoughts expressed in this post, it seems to be more than a bit of a "fail".   Hmm...it seems the marketers could do some more research.  Interesting.  Once again.  

Mar 21, 2021 06:59 PM
Debe Maxwell, CRS

@Wanda Kubat-Nerdin, I find it so interesting that our roads become more parallel, the more I learn about you. We will definitely have that meet-up soon! 


And, @Michael Jacobs, there are a lot of people - marketing, media and politicians - who need to do REAL research. Not just the cursory, superficial research that they are doing within their own bubbles. You learn more about the real world when you actually venture out INTO IT!!

Mar 21, 2021 07:22 PM
Endre Barath, Jr.
Berkshire Hathaway HomeServices California Properties - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Michael how did I miss this post and I am glad because I got to read the wonderful comments, how interesting you and Wanda:))Endre

Mar 28, 2021 10:14 PM
Michael Jacobs

Hello Endre - comments and the back-and-forth banter that sometimes develops enhances the AR experience in my opinion.  I cautiously await a time when such normal things can return when tagging a member returns.  

Mar 29, 2021 02:50 AM
Roy Kelley
Retired - Gaithersburg, MD

Good Monday morning, Michael.

Take care, be safe and have an outstanding week.

Mar 29, 2021 04:17 AM
Michael Jacobs

Hello Roy - Happy Monday to you as well.  

Mar 29, 2021 05:16 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Michael, I remember so many buyers have said - we are looking for the perfect home.    It DOESN'T exist!   

Apr 21, 2021 06:11 AM
Michael Jacobs

Hello Joan - I have never seen one.  At any price.  

Apr 21, 2021 06:16 AM
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