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Luba Knows What Works On The Web. See It Here...

By Matthew Gosselin

Education & Training with Author of My Blue Goose, Business Dev. Exec. of Xpressdocs

June 24, 2008 05:45 AM

I just came across the work of Zephyr real estate agent, Luba Muzichenko. As far as marketing is concerned, Luba does two things very well. First she is host to a very valuable and local blog titled "The Avenues Blog." (photo below-www.theavenuesblog.com)

Uploaded with plasq's Skitch!

The Avenues Blog is a neighborhood blog covering the Sunset and Richmond districts and does a fantastic job of integrating photos and events. If I lived in this area there is no reason why I wouldn't bookmark or create an RSS feed to this site. Very impressive.

Secondly, Luba has created one of the best agent websites I have seen in a long time. (www.LubaSF.com) It provides insightful and useful information to buyers and sellers. I love the fact that she hosts a market report on the top of the page with information all homeowners are after. Additionally the site is exceptionally well organized and attractive. Most of all I like the fact that Luba does not try to recreate a company website by adding in a hundred different links, links to MLS, weather reports and so on.

Uploaded with plasq's Skitch!

What an outstanding model of content for agent marketing on the web. Do yourself a favor and take a look at her stuff. It's not often you see such great execution in the real estate world.

Matthew S. Gosselin is the author of My Blue Goose, Exploiting The Wow Factor In Real Estate Marketing. The book can be purchased on MyBlueGoose.com or Amazon. Stay tuned for more information about his new book, "Stand Out, Stick and Stay. Transforming Real Estate Marketing"

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Jeffrey DiMuria 321.223.6253 Waves Realty

Waves Realty - Melbourne, FL

Florida Space Coast Homes

Nice post...thanks for the info she seems great.

Jun 24, 2008 05:53 AM

Tom Davis

Harrington ERA,DE Homes For Sale, $$ Save $$ Buy Today ! - Dover, DE

FREE Delaware Homes Search!, $$ Save $$ - Find Homes! Delaware Realtor

Yes nice info but be sure you ask permission before creating an RSS feed to your site as this brings down her search engine rankings with Duplicate Content...I recently had a problem with someone who added RSS feed of my info. and I track everything...Duplicate Content is punished by search engines but Content that changes daily on your site is favorable..BUT make sure you get permission to do that because she may be concerned about her rankings...if not then you will have a great tool to boost your ranks with the RSS Feeds...well yes she does seem like a good person to network with if you know her well or wish to team up.

Thanks,

World Class Delaware Realtor

Jun 24, 2008 06:25 AM

Anonymous

Matthew Gosselin

Hi Tom:
What I met was to add her RSS feed to your GoogleReader or whatever other tool you use. I would certainly never recommend copying content of an blog author without permission.

Jun 24, 2008 06:35 AM

Luba Muzichenko

Zephyr Real Estate - San Francisco, CA

Realtor - San Francisco

Hi guys! Just wanted to say I AM great, and a good person too!!! :-)

And Tom, thanks for looking out for my blog rankings (even though we've never met!) I never realized duplicate feeds bring down rankings... I actually have a widget box on each of my blogs with the other blog's feeds, do you think that's bringing the ranking down too?

And Matthew! Thanks yet again for the kind words! I can't tell you how much I appreciate it!!! And your book looks great - I'll have to put it on my required reading list, once I get through the other books on my list.

Jun 25, 2008 02:01 PM

Luba Knows What Works On The Web. See It Here...

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