April Challenge...Some Tips for Local Posts

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April Challenge...Some Tips for Local Posts


It’s been a while since many of us have written posts showcasing our local events and places to go. Because of the virus, many were restricted from attending events and many places were closed. 


But it’s 2021 and it’s time to brush off the dust and write some local posts. (There’s also the April Challenge...Time to Get Out and Show Off Your Area)


Here are some tips that might help…

-Put the Contact information above the fold line.

If you remember newspapers, you want to put important information “above the fold line.” For your post, place the when, where, and contact information so that readers can see it!  Bold it if you can. 


I’ve been called several times from my local posts wanting to know if they can bring their dog to the orchid show! Don’t bury their number. 


-Use your own photos when you can

It lends a lot of credibility if you include your own photos!  Don't step on any copyright toes!


-Put in links to the event/place website

Link to the event or place website and any other pertinent information. 


-Add a map

Bill Spear wrote a post about using Google Maps to highlight your area but it could also work for local events.


-Add personal insights

I learned this from Bob Stewart. You really will stand out like the local expert if you can add your own personal tips about the event or place.

Give suggestions about where to park or when to go. Point out something that you really enjoyed!!!



If you need more tips or suggestions, check out the local blogs from Nina Hollander and Jeff Dowler


Hope to see your post in this month’s challenge!!!

Comments (33)

Ed Silva
Mapleridge Realty, CT 203-206-0754 - Waterbury, CT
Central CT Real Estate Broker Serving all equally

Good Morning Kathy  Your suggestions to this challenge are not unlike the original challenges when we were all learnng how to blog

Apr 02, 2021 07:10 AM
Kathy Streib

Exactly, Ed. I learned it all from the AR University webinars. Remember them??1!

Apr 02, 2021 05:21 PM
Hannah Williams
HomeStarr Realty - Philadelphia, PA
Expertise NE Philadelphia & Bucks 215-820-3376


Great tips from our own members who write wonderful local posts. You always have the best ideas. Thinking back Bob Stewart did teach us so much didn't he?

Apr 02, 2021 07:15 AM
Kathy Streib

Hi Hannah- I learned from Bob Stewart and Brad Andersohn. 

Apr 02, 2021 05:22 PM
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

I need to get more involve in these contest Kathy and will make it a point.  Have a great day!



Apr 02, 2021 08:18 AM
Kathy Streib

Hi Will- I'll bet there are some great parks in your area. 

Apr 02, 2021 05:22 PM
George Souto
George Souto NMLS #65149 FHA, CHFA, VA Mortgages - Middletown, CT
Your Connecticut Mortgage Expert

Kathy this is very good advise for this months challenge.

Apr 02, 2021 12:19 PM
Kathy Streib

Hi George- We've not had the AR University webinars like we used to have. 

Apr 02, 2021 05:23 PM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Hi Kathy:

Great tips here for writing local posts...I think photos and the personal perspective are especially important.

And thank you for the mention. I haven't been writing as many local posts as I used too...and I miss all the live events, but things are improving.

Have a wonderful weekend, and Happy Easter!


Apr 02, 2021 02:24 PM
Kathy Streib

Hi Jeff- I especially love your Carlsbad Wall Mural posts and I remember the art festivals!!!

Apr 02, 2021 05:28 PM
Mark Don McInnes, Sandpoint
Sandpoint Realty LLC - Sandpoint, ID
North Idaho Real Estate - 208-255.6227

Excellent tips Kathy.  It does not take long for the good blogging habits to fade a bit, at least for me.  
Thank you.  Mark

Apr 02, 2021 04:37 PM
Kathy Streib

Hi Mark= I know so little about Idaho so I hope you'll write some posts!!!

Apr 02, 2021 05:29 PM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

I try to be myself and that include using my own photos and materials and all it

Apr 02, 2021 07:56 PM
Kathy Streib

Hi Laura- always good to be yourself!!!   It's a lot easier. 

Apr 11, 2021 06:18 PM
James Dray
Fathom Realty - Bentonville, AR
Exceptional Agents, Outstanding Results

Morning Kathy.

Looking forward to see how many take up the challenge.  Have a great weekend

Apr 03, 2021 12:12 AM
Kathy Streib

Hi James- it would be nice if they did!

Apr 11, 2021 06:21 PM
Carol Williams
Although I'm retired, I love sharing my knowledge and learning from other real estate industry professionals. - Wenatchee, WA
Retired Agent / Broker / Property Manager

Hi Kathy,
Great tips for local posts. I have done many posts about the Wenatchee area and sure hope I can manage my time to participate in this one.  Thanks to you and Hannah for hosting.

Apr 03, 2021 04:35 AM
Kathy Streib

Carol- rework one of your older posts!

Apr 11, 2021 06:24 PM
Carol Williams

That's a good idea, Kathy. I wrote a few good ones!

Apr 11, 2021 06:29 PM
Chris Ann Cleland
Long and Foster REALTORS®, Gainesville, VA - Bristow, VA
Associate Broker, Bristow, VA

I remember having so much fun getting to know my area with localism posts back when I was still building my business.  They generated some interesting calls too.

Apr 03, 2021 09:11 AM
Kathy Streib

Hi Chris Ann- I remember when we used to have these all of the time. And yes, you can get calls. 

Apr 11, 2021 06:27 PM
Ann Hayden 636-399-7544
Berkshire Hathaway HomeServices Select Properties-St. Louis Missouri - Chesterfield, MO

Sounds like a great challenge!


Apr 03, 2021 12:14 PM
Kathy Streib

Hi Ann- I hope you'll share some local posts with us. 

Apr 11, 2021 06:28 PM
Myrl Jeffcoat
GreatWest Realty - Sacramento, CA
Greater Sacramento Real Estate Agent

This April Challenge sounds like it will provide great ideas for our local posts, Kathy.

Apr 03, 2021 06:13 PM
Kathy Streib

Myrl- we're all ready to get out and see our areas. 

Apr 11, 2021 06:28 PM
Myrl Jeffcoat
GreatWest Realty - Sacramento, CA
Greater Sacramento Real Estate Agent

CONGRATULATIONS Kathy, on having this blog FEATURED in the Old Farts Club group!  

Apr 03, 2021 06:13 PM
Kathy Streib

Thank You, Myrl. 

Apr 11, 2021 06:29 PM
Sam Shueh
(408) 425-1601 - San Jose, CA
mba, cdpe, reopro, pe
मैं स्थानीय हूं
main sthaaneey hoon
is what Apple Spaceship Headquarter neighborhood turns out to be.
(This is Hindi).
Apr 04, 2021 08:42 AM
Debe Maxwell, CRS
www.iCharlotteHomes.com | The Maxwell House Group | RE/MAX Executive | (704) 491-3310 - Charlotte, NC
The right Charlotte REALTOR!

Hi Kathy! Thank you for these amazing tips! Great job and I LOVE your featured graphic! 

Apr 05, 2021 07:28 AM
Kathy Streib

Thank you Debe- still playing with it. 

Apr 11, 2021 06:30 PM
Paul McFadden
Responsive Pest Control - Seattle, WA
Pest Control, Seattle, WA.

I wish I could! I posted and there was an error message and no one from AR would get back to me. Perhaps they're reading this now and will be so shamed!

Apr 05, 2021 03:06 PM
Kathy Streib

Hi Paul- I'm so sorry this has happened and hope that you'll try again. 

Apr 11, 2021 06:32 PM
AndreaBFerreira CRS - SRS - CLHMS
Keyes Co. - Davie, FL
Miami Dade, Broward and Palm Beach County in FL

Hi Kathy 

Great 👍🏻 Idea... especially now when the life is getting back on track, in a few areas at least, we can do that.

Thank you for sharing, be safe

Apr 07, 2021 02:55 AM
Kathy Streib

Hi Andrea- Let's see some beautiful South Florida local posts. 

Apr 11, 2021 06:33 PM
Sheri Sperry - MCNE®
Coldwell Banker Realty - Sedona, AZ
(928) 274-7355 ~ YOUR Solutions REALTOR®

Hi Kathy, 

It is always good to get great tips like this.  I just went to  great restaurant with fabulous views and wonderful food and I was thinking "how am I going to blog on this?" Now I have some ideas.  Thank you!

Apr 07, 2021 04:52 PM
Sandra Mathewson
RE/MAX 4000 - Grand Junction, CO

Kathy, thank you for sponsoring this contest!  Here is my entry


Apr 11, 2021 11:25 AM
Jeffrey Richman
Immediate Home Solutions - Waxhaw, NC
Creative Real Estate Specialist

Hi Kathy,

Thanks for the tips!  I'll definitely be using some of these gems.

Apr 13, 2021 05:58 AM

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