If you’re going to be spending the time anyway?

I know that most real estate professionals already do this, but some don’t and I’d like to address this. As a home stager, part of my marketing is going to open houses, both public and realtor specific. Now, I don’t always get the sheets where the realtor open houses are going to be, but in our county, it is mapped out by area and week so I drive around and find the signs and visit them. Here’s the catch, I know there are way more open houses than I am seeing signs for.

My idea is if you are going to spend the time hosting a realtor open house, why wouldn’t you put directional signs out??? Now, I know it’s for realtors but many of my realtor friends have said that while they were hosting it, a neighbor came by and said they were interested in selling --- Ah, a lead. Or there are others people who are looking to buy and drive by and see an open house sign might stop by…a prospect.

Now, I know sometimes it’s because you need the feedback and the house truly needs some work and I understand that. But you have already put a sign up in the front yard, you have already started the process and if you need feedback, the stagers who stop by are always happy to give honest feedback.

I am just saying, you just never know who will be stopping by. You are already there hosting an open house, why not encourage others to show up, get the word out.

I would love to hear your thoughts.