There is never a shortage of potential topics to blog about. Pretty much anything can be tied to real estate if you take the right angle.
But SHOULD a post be written?
Frankly, there are times I'm in the wrong mental state to be blogging. Tonight a buyer called me FROM THE LISTING AGENT'S OFFICE of a condo I showed them. You'll notice "my buyer" is not used in that sentence. I could go into a long rant post about the whole situation, but that post would fail a basic blogging premise for me:
Don't write what can bite you in the butt later.
Once a post is written, you no longer have control over it, and don't assume "Members Only" designation is enough to protect you 100%.
You don't know who will read it.
You don't know how many years later it might be found.
You don't know if what is okay to you is going to be okay to every reader.
With any potential post you can ask the questions:
What is the best outcome for this post?
What is the worst outcome for this post?
And sometimes the answer to that last question could tell you everything you need to know about whether that post should be thrown in the trash and the lid welded shut.
Speaking of butts, the saying about 1 oh (bleep) wiping out a 1000 attaboys isn't fiction. You can write 100s of great posts and destroy your reputation with your next post.
So protect your derriere and consider the potential outcome of each post.
Until next Tuesday, just Ask An Ambassador if you need help.
Bill & Liz aka BLiz