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Home Stager with NE Atlanta Home Staging

Do you sometimes find that as you are engaged in doing one thing - it will trigger off thoughts and ideas that relate to another; speaking in particular to home staging.  That's what happened to me today coming up with this simple thought that I thought I'd share...

 ...unless one demonstrates that his/her property has value, that message is likely to be hindered, or not even heard when trying to sell a house.  The biggest mistake a seller can make is to do nothing - as was recently stated on an HGTV's Top Selling Tips program.  So true.

As home stagers, we know and understand all the important things that should be done in order to optimize a property's selling potential, such as; declutter, clean, repair things so the seller isn't selling projects (unless the house is priced accordingly), along with showing off the homes' best features via staging or merchandising.

So how fair is it to expect the potential buyer to view the listing as having greater value than is being personally demonstrated by the seller?  Getting the property ready with the buyer in mind will, more often than not, be of benefit to the seller's desired goal - selling the house.  Actually it can end up being a win/win, which is really a great way to do business. 

Comments (6)

Matt Fagioli
Dacula, GA

Hey Susan,

We've launched a multi-user (multi-contributor) blog in Suwanee called SuwaneeDwellings.com

We're looking for business partners who might be interested in providing original content there.

Call me if you are interested.

Be blessed,

Matt Fagioli




Jun 28, 2008 01:15 PM
Susan Cunningham
NE Atlanta Home Staging - Suwanee, GA
R.E.VISION - Suwanee, GA

Matt ~ thanks for the invite.  At this time I have all that I can handle in my schedule/routine, but I wish you great success!

Best regards. :)


Jun 28, 2008 03:22 PM
Karen Dembsky
Peachtree Home Staging LLC, Home Staging in Atlanta, GA - Peachtree City, GA
Atlanta Home Staging

Excellent message, Susan!

featured in the group "Real World Home Staging for Newbies"

Jun 29, 2008 12:38 AM
Susan Cunningham
NE Atlanta Home Staging - Suwanee, GA
R.E.VISION - Suwanee, GA

Thanks Karen!  I know blogging isn't a strong suit for me - but I do think the message is an important one to note.  I believe selling a home has so much psychology to it, that it is beneficial to keep that in mind with all parties involved.

Your kind message is greatly appreciated!

~S~  :)

Jun 29, 2008 01:29 AM
Annie Pinsker-Brown
Stage to Sell - LA Home Staging - Los Angeles, CA
Stage to Sell, Los Angeles Home Stager

I agree Susan. The more sellers invest (in money, time, effort) to properly prepare their home for sale, the more they will reap in terms of quicker sale and higher price. If they don't put in any effort, especially in today's market, they are throwing away good money.

Mar 05, 2009 05:08 AM
Susan Cunningham
NE Atlanta Home Staging - Suwanee, GA
R.E.VISION - Suwanee, GA

Annie ~ it's a shame to see it over and over again where sellers would rather drop their asking price by thousands instead of showcasing what could be a great home for a buyer.  They seem to prefer to lower the price and sell the projects.

Mar 05, 2009 08:02 AM