Sell your Home Fast with Flat Fee MLS Listing Services

By
Real Estate Technology with Houzeo Corp.

Selling your home is not as simple as putting up a sign out in the yard. You will need to do repairs, take some prime photographs and show your home to several prospective buyers before negotiating and closing a final deal. These days, in addition to all this, you will also need to ensure that your home is listed on the local MLS which is a database that stores all information pertaining to properties for sale. People on the lookout for a new home as well as local and national online companies tend to check the MLS database for information on properties for sale. This means that if you do not list your home on the MLS, you will be missing out on a large potential buyer base. So, perhaps it is not so astonishing that one of the first things that sellers tend to do nowadays is to use a flat fee MLS listing service and get their property listed on the local MLS.

What are the advantages of Multiple Listing Services?

What exactly is MLS and does it have any advantages other than increasing the customer pool?

Let’s find out!

Multiple Listing Services or MLS is a centralized database that collects all information related to a property for sale. This information is available to real estate agents, salespersons, for sale by owner websites and potential buyers across the country. Using an MLS listing service has several perks for both buyers as well as sellers:

  • Better and faster exposure: MLS databases are accessible by people all over the country. So, the chances of you finding a buyer for your home is increased manifold when compared to a home that is not listed on the MLS.
  • Streamline your choices: MLS listings will have all information related to your property. So, you will be able to showcase special features of your home like a swimming pool, the total number of bedrooms, jacuzzi-fitted bathrooms etc. so that buyers can easily narrow down their searches.
  • Network effect: real estate brokers are able to network with one another regarding properties for sale, on the MLS. In short, it’s all about ‘you help me sell my property and I’ll help you sell yours. This again increases the speed with which you can sell your property.

What is Flat Fee MLS Listing?

The catch in using an MLS listing service is that only licensed real estate agents will be able to list your home on it. Earlier, this used to mean that sellers had to employ agents on a commission of about 6% of the final sales price of the property. Now, that’s a hefty sum many people balk at paying. This is where flat fee MLS listing services come in. Flat fee MLS, as the name implies, allows a licensed real estate agent to list your property on the MLS in return for a fixed charge, they are also known as discount real estate brokers. Some agents may also provide additional services like open houses, managing showings, professional photographs etc.

How does Flat Fee MLS Listing Help Sell your Home Fast?

The greater the number of people checking out your property, the faster you will be able to sell it. This is one of the underlying principles of selling your property quickly. Let’s now see how a flat fee MLS listing service will help you achieve this and more, thereby increasing the chances of a quick sale.

  • Nationwide exposure: the MLS database of any locality is accessible by real estate agents and online companies from across the country. This automatically increases the potential buyers of properties listed on the MLS.
  • Featured on Realtor and Redfin: the only way your property can be listed on popular sites like Realtor.com and Redfin is if it is listed on the local MLS. These sites are especially popular with buyers from metro areas like Seattle, Los Angeles, and San Francisco.
  • Automatically appear on local agent websites: most real estate agents will have a listing feed plugin enabled on their website. This means that properties listed on the MLS will be automatically displayed there as well.
  • Minimum service laws: many states across the US have enacted the minimum service law which means that real estate agents offering flat fee MLS listing services are also required to provide additional services like negotiating and presenting offers. The presence of an experienced professional in the sales proceedings is sure to increase your chances of a fast and profitable sale.

Which are the Best Flat Fee MLS Listing Services?

Now let us see what is the best flat fee MLS listing service and how to identify the best flat fee MLS companies. The best flat fee MLS listing service depends on your specific needs. This in turn means that while choosing the best flat fee MLS company, you must choose one that offers those services which you consider most important.

  • Cost: one of the first features that you should compare among various flat fee MLS companies is their cost or the flat fee. Some companies will offer you additional services for no extra cost which comes in very handy if you are an inexperienced seller.
  • Relevant MLS: the company you choose should be able to list your property on the MLS of your locality in order to reach maximum relevant buyers. For example, if you are wondering how to sell a house by owner in Florida, you’ll need to look for a Flat Fee MLS company in Florida.
  • Listing term: this is the number of days during which your listing will remain active on the MLS. The average time it takes to sell a home depends on its location. So, it is always beneficial to choose a flat fee MLS company that offers a listing term of at least 6 months.
  • Photographs: having professional photographs of both the interior and exterior of your home plays a very important role in marketing your property to buyers. Make sure that the company you choose offers to put up a comprehensive set of photographs on the MLS.
  • Listing description: make sure that the company also offers a length of post that is enough to properly convey the features of your home to interested parties.

Some of the best flat fee MLS companies across the country, chosen for their pricing tiers, customer reviews, and service terms include Houzeo (best for a lot of a la carte options), Flat Fee Group (local broker with national reputation), and Fizber (best for buyers looking for FSBO homes).

 

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