This thought has been swirling around in my head for months, so today I took the first step toward accomplishing this goal. I bought a couple dozen birthday cards to send to friends, clients, and sphere.
I also popped by the Post Office to pick up a roll of stamps. Armed with my laptop, I signed into Facebook to check the birthday list. It's easy to find your friends birthdays, then all you have to do is add the address, which you probably already have in your database.
Have you taken time to personally mail cards to your friends and fans? My birthday was last month, and I received lots of well wishes via text messages, phone calls, and Facebook. However, it is especially nice to be remembered with a physical card. I picked out a variety of cute cards that reflect my personality and that will match up with my friends. And it doesn't matter if I get business from this activity or not; I've reached out to my friends on their special day and that makes ME happy.
Do You Send Birthday Cards to Your Sphere?