Changes are blowing in the wind. You may have fond family memories of the Paradise Valley Mall at Tatum and Cactus in NE Phoenix....many do. The old mall is no more and it is transforming into the new "PV" multi uses (Condos, Restaurants, Entertainment and Retail due for Phase one completion in 2024. The project you may have thought will have a fancy new name...but instead keeping the old name and making it simpler it will just be known as "PV". Favorites Costco and JC Penney and others will remain. (Projection: "PV" from Red Development website)
Channel 12 NBC News Describes the "PV" Project of RED Development
From earlier broadcast. To see in full screen: https://www.12news.com/embeds/video/75-e26137ec-ee4f-4ecd-87d9-d1c78f433419/iframe
Channel 12 New NBC reports on February 26, 2022, "What are they building? Check out developer's plans for new Paradise Valley mall site.
One of the Valley’s most popular shopping destinations is slated to get a fresh new look that will incorporate retail, entertainment, and luxury housing.
RED Development, a Phoenix-based real estate company, announced on Tuesday new details about Paradise Valley Mall’s redevelopment project, including the project’s new name and logo." (Projection image from RED Development website)
Photo: Red Development website
Continuing, "The massive update is currently underway at the 100+ acre site at Tatum Boulevard and Cactus Road in Phoenix.
The company said the project will be named “PV." The site will have a new logo that was inspired by the Union Jack entry cubes, an original architectural element of Paradise Valley Mall from the 1970s.
Phase one of PV will open in mid-2024 and include a 400-resident apartment building, a Whole Foods Market, a new Harkins dine-in luxury theater concept, and three upscale restaurants that the company said will be announced soon.
Phase one will also include an expansive 3+ acre central park with walking paths. The park will have also have a pavilion for performances, events, and community activities.
“This is the first of many exciting announcements planned and we look forward to seeing these phase one tenants embark on construction,” said Phoenix City Councilwoman Deb Stark.
The company said the next phases of the property will include office, additional retail and residential, hospitality, and entertainment concepts.
For more information about PV, visit https://www.reddevelopment.com/pvphx/".
If you cannot wait to buy a condo at the new PV Condo Developments, give me a call and I can help you find something close by.
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Endre Barath, Jr. that's exactly right - PV will be the new place to be! My favorite area to shop and dine out. Can't wait!!