YouTube Video Channel | Real Estate Audience Engagement

By
Real Estate Agent with MOOERS REALTY ME Broker License 106759

YouTube video channel, real estate audience engagement.

This blog post about getting traction, why some real estate videos on your YouTube channel soar or dive. youtube real estate video channel

Nothing is more frustrating when you are just launching your real estate video YouTube channel than "crickets".

No views, you are the only one watching your video channel production tends to discourage. Unlocking the secret of where you are missing the mark means open up your YouTube channel analytics.

The frustration is real. Because your first installments on your YouTube video channel are weak but very long operations on the editing table. (For success and engagement, audience retention you have to learn how to edit your real estate videos.)

So how to increase YouTube video channel views, it's a series of little things like most achievements in life.

Then moves on to autopsies to do the post mortem. To study behind the scenes in your YouTube channel analytics.

youtube real estate video

It all starts with some worthwhile content or the video provides no reason to sit through it to the end. A video that works gets viewed and listened to way way more than once.

That video production on your YouTube real estate channel will get circulated through social media shares and because family members and friends receive the link in email correspondence.

Those emails from the agent or broker or audience members who know just the person who should see and hear all about this new property listing.

So making your videos something helpful and worthwhile for members of your growing YouTube channel is key. purple bars youtube channel

The real estate audience engagement increases because your channel subscribers get used to your style and format. While you think more and more about why this video did better for views and the new subscribers count.

The YouTube real estate channel analytics is where you see the drop off point of a video's engagement.

You don't just trust your gut and the graphs don't lie. Those analytics show the trends, tell the tale on why the audience spikes up or down.

You will find the best videos are NOT the ones that took the longest to shoot and edit.

The ones where you are pressed for time to capture the video or working against the weather, a tenant or owner's schedule will surprise you. The run and gun, grind them out videos that you plug into you well choreographed, action packed day. youtube real estate channel

You don't have time to waste. Time is money. Poor use of time is added stress.

Mentally starting a story board before shooting the YouTube real estate video  helps save time in the editing.

Once you are back to your editing suite is NOT the time to wish you had this long pan shot or drone view from a certain angle.

There are times when you will return to the property for an early morning or dusk end of day magic video shot. But usually that travel time and factoring in the weather and other obstacles just is not in the cards. 

Shooting a real estate video in sequence makes sense too.

real estate video youtube

Saves looking for this loop, that audio track and any delay completing the editing. So you can upload another video to your hungry YouTube real estate channel. When to upload is critical too if you study your audience's viewing habits. More on the "purple bars" found in your YouTube video analytics channel.

And after your listing collection of property details, you think about what you learned from the YouTube channel analytics on earlier videos.

If you don't study the engagement numbers, you won't have a guide to what to shoot for video and why. To feed your audience, you have to study their habits.

youtube video real estate

And you learn from the comments on the videos what should have been included that was not.

So the next real estate video is better than the last delivering the information. Creating the experience that you are at the property right now without delay for your YouTube real estate channel audience. Tell a story about your real estate listings using simple YouTube video.

Hope this blog post on real estate audience engagement for your YouTube video channel was helpful. That it provided something worthwhile to glean for your YouTube real estate video channel.

I'm Maine REALTOR Andrew Mooers, ME Broker

 

Comments (9)

Sheri Sperry - MCNE®
Coldwell Banker Realty - Sedona, AZ
(928) 274-7355 ~ YOUR Solutions REALTOR®

Hi Andrew Mooers | 207.532.6573 - You packed a lot of good information into this blog. Studying the analytics and comments are the keys to improvement.  I am sure Debb Janes EcoBroker and Bernie Stea JD will check this out as well for YouTube Thursdays.

Mar 25, 2022 05:27 AM
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

Amazing guide for all of us to improve our video views and overall Channel performance. Thank you Andrew Mooers | 207.532.6573 ! 

Mar 25, 2022 05:35 AM
Andrew Mooers | 207.532.6573

Thank you Debb Janes EcoBroker and Bernie Stea JD ! Together, we push the AR family into video to save time, increase sales, to deliver the information ASAP. Showcase where you live, what you list and market using video and share together for the learning curve so no one struggles alone.

Mar 25, 2022 05:42 AM
Debb Janes EcoBroker and Bernie Stea JD
ViewHomes of Clark County - Nature As Neighbors - Camas, WA
REALTORS® in Clark County, WA

So true  Sheri Sperry - MCNE®    Thanks for the heads up. 

Mar 25, 2022 05:37 AM
Andrew Mooers | 207.532.6573
MOOERS REALTY - Houlton, ME
Northern Maine Real Estate-Aroostook County Broker

Thank you! Videos cause 90% retention, reading about 10% according to one study I read. What would it be like living where you do? Videos not just for real estate listings but the community flavor are critical for your YouTube channel. Analyze your YouTube real estate video channel analytics Sheri Sperry - MCNE® if you want to know your audience and study what works, what caused your audience to flit. Debb knows her stuff! See she has a feature too and that only increases the power of video, what you need to feed that media delivery channel.

Mar 25, 2022 05:39 AM
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding, Marketing & Strategy

Andrew,

Thank you for sharing all your video experience and information.  Wishing you continued success.  A

Mar 25, 2022 07:35 AM
Andrew Mooers | 207.532.6573

We learn sharing around the AR real estate platform through video blog posts Ron and Alexandra Seigel !

Mar 25, 2022 08:43 AM
Toby Barnett
KW North Sound - Marysville, WA
Toby Barnett

This right here: "Mentally starting a story board before shooting the YouTube real estate video  helps save time in the editing". It helps so much to write a a few bullet points to create a story board, at least for myself.

Mar 25, 2022 10:55 AM
Kathy Streib
Cypress, TX
Retired Home Stager/Redesign

Hi Andrew- love the information that you shared. You need to have some idea of what you plan to show your viewing audience before you shoot!! And you need to look at your analytics. There's no use in doing the videos is no one is watching them or if they are, they quickly move on. 

Mar 25, 2022 06:42 PM
Andrew Mooers | 207.532.6573

So true Kathy Streib and don't forget the local community flavor, the vibe, the reason you live where you do... weave in local community videos to help promote the property listings.


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Mar 25, 2022 07:46 PM
Mark Don McInnes, Sandpoint-Idaho
Sandpoint Realty LLC - Sandpoint, ID
North Idaho Real Estate - 208-255.6227

Andrew, excellent post.  Never can learn too much on video work.  As you say, never ending process that keeps getting better with practice.  Looking back from time to time on past work can be helpful in the move forward.  We often times just don't realize how much we have improved.  M

Mar 26, 2022 01:56 PM
Andrew Mooers | 207.532.6573

Thank you Mark Don McInnes, Sandpoint-Idaho Run and gun one after another video are tools, they tell and show a story... about the property, the area, the potential. Think less about making an award winning movie and just produce simple meat and potato home grown personal videos about your new listing, where you live, the events that happen there. Most recent upload...


Mar 26, 2022 03:38 PM
Patricia Feager, MBA, CRS, GRI,MRP
DFW FINE PROPERTIES - Flower Mound, TX
Selling Homes Changing Lives

Andrew Mooers | 207.532.6573 - I have yet to learn how to create a video channel. If you ever decide to have a Summer Camp creating YouTube Videos for adult newbies, I just might book a flight and spend quality time learning effectively and get results. You are simply amazing!

Apr 08, 2022 05:36 AM