Addressing the Blog Signature
The Challenge this month is to update and stylize our blog signatures. First thought is why would one care to host a Challenge to change a part of our blog presence which we set up when we started our blog?
Simple answer, there would be to create a better-looking blog post with a detailed signature that may entice a potential client to seek more information about the author.
To this end, Craig Daniels and Eileen Burns are co-sponsoring this month's challenge. When I first saw the Challenge, my thoughts were not very positive and were along the lines of a parent getting their child to do something that would be good for them and trying to use a small bribe to get it done.
And then I stood back to get a better perspective. Over the past 2 years, I had left my national brand affiliation and in my haste to remove the evidence I did some real cutting. As will happen, when we are on a mission we cut down the trees and overlook the view we left behind.
My cleaning job removed the branding evidence, but also all evidence of who I am. Being such that I never make a mistake, I never even looked at the wreck left behind.
In reading the posts of successful signature makeovers, I became acutely aware of the phantom I had created. Now it was time to look at the Challenge in an entirely different light: Damage Control
Like a good parent, Craig provided a very detailed road map that even a think head like mine could navigate.
It's simple, has my essential information complete with new office logo. It may have taken an hour to get it done and while not of the style that other more aggressive and detailed minds might design, it seems to work for me.
Along with the damage I had done to my brand removal tenacity, my primary web site was gone as well. but that is an entirely different mess. So, to make myself look a bit more professional over the next few weeks, my primary website will undergo a renovation so as to bring it better exposure and allow for a business model that has resale value.
All the changes being undertaken by the more responsible, ActiveRain members were initiated by the desire of the new owners to make it the best real estate information blog platform available.
To do this it needs to look professional as well and that's where the requirements for a clean, informative blog signature as well as a quality feature photo on all blogs sets the tone for new comers to ActiveRain.
The idea is to make the first entry to ActiveRain impressive.
With an entire page looking this good, hw can anyone not think that the people on this site are truly professionals and deserving of their business.
Addressing the Blog Signature
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