If you've been on ActiveRain for any length of time, you know there are certain people who stand above the rest in giving of their time and talent to this platform. Personally, I have four heroes in The Rain. Craig Daniels is at the top of that list.
When someone suggested a way to bring our AR presence into the current decade, it didn't surprise me that Craig was one of the people behind it. My signature was at least a decade old. I figured I should throw my hat in the ring since it might be time for a change. 😇
When I first created my signature on AR, I specialized in Victorian Homes in Downtown Colorado Springs. Part of the "Victorian vibe" is fancy and fru-fru, and that's what my signature reflected.
Since then, I've updated my logo (now it's just my name), updated my website, and toned down some of the "distractions." I wanted my new signature block to more closely sync with my website, so I pulled elements from there. My goal was to make it easier to read, easier to click, and more in keeping with who I've become in the last few years of my real estate journey.
Here are the changes:
And I'm sure we'll keep updating now that we have had such great encouragement.
I have several goals for the coming year.
My website is a continual journey but it's coming along nicely. I want to progress in adding relevant, interesting, and fun content. Currently (in my down time 🙃) I'm transcribing my pdf links to searchable pages and posts.
The past few months have been an enjoyable process of revising old blog posts, adding more photos and headers, continually updating my monthly market reports (which help me keep a pulse on what's actually going on in my market), and trying to make it an attractive, inviting space.
For a long time I've been active on Social Media, but have been refining and redefining it over the past months. I've got a comfortable presence on Facebook (feel free to send me a friend request to personal account [not business]- links in signature! 😉). I'm trying to be more active on Instagram - finding a balance between business and personal.
With the encouragement of Craig Daniels, I started doing YouTube real estate videos last year and had tremendous success. One of my videos went viral and had over 125,000 views! I've closed several deals from viewers finding me there. Those people come feeling like they already know me.
In autumn of last year, we moved into a big new house on the north side of Colorado Springs. I couldn't understand what compelled me to get a bigger house and not do the "reasonable" downsizing people my age should be doing. Within a week of our move, my oldest daughter's house burned down. She got out with her life and her pets - not even a pair of shoes. Everything else was a total loss. Her family moved in with us and will be here for the next year or so (summer 2023) while they rebuild.
Knowing the state of shock she was in, I flew in all my daughters for a November "love fest" to help regain some balance. Most of us came down with Covid. It was a long month, and I "recovered" by painting and decorating my new home.
Then we had a massive windstorm (ninety mile per hour winds) and a hundred-foot blue spruce toppled and went through the roof of another daughter's home. They also moved in with us for a while, and business took a back seat for a few months.
I'm ready to start my YouTube channel up again. (If you're interested in learning more about creating a site, Karin Carr has an informative course to help you get your own channel up and running.)
On the side (in my spare, spare time), I'm an author. Having heard good things recently about Pinterest being an excellent site for selling books and showcasing listings, I'd like to pursue that platform as I can.
Thank you, Craig and Eileen, for not only encouraging us on this journey, but giving us the tools to actually make it happen. I appreciate you!