I bet most of you in any realm of the real estate industry can relate to the wearing of many different hats not only from day to day but moment-by-moment. The real estate world changes rapidly and is never the same and completely unpredictable. Therefore, in order to survive and thrive in this business, we need to be able to pivot quickly and know which hat we are currently wearing.
Here are just a few of the hats we could be wearing at any given moment. I call these hats our A.C.E. hats:
Advisor - This hat is what most people expect from a real estate professional. We run market data, advise clients regarding the current market conditions, and assess reports. We provide our clients with any and all data points in order for them to make the best decision regarding their real estate transaction.
Counselor - We all know the importance of this particular role. A huge part of real estate is to assist our clients through life events. We could be dealing with those who are purchasing their first home, the effects of divorce and selling property, or the loss of a spouse. There are many more real-life situations that involve real estate professionals on a daily basis.
Encourager - For most people, the purchase of a home is their largest investment. Because of this, it is very important that real estate professionals remain calm at all times and provide an ear and lots of encouragement along the way.
No doubt, there are many more hats that we wear. The point is that real estate is fluid, ever-changing, and requires quick thinking along with a calm reserve. I have always shared with new agents that this gig is not for the faint of heart.
Whether you are an ACE agent or a rookie, knowing which hat to wear and when will make a world of difference for your clients. Be ready to keep your hats handy and to wear them frequently.