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Why staging still matters, even in a hot market!

By
Real Estate Agent with Thompson Company, REALTORS® 240.593.2860 MD594797

I was reading an interesting discussion in a Realtor forum the other day prompted by the question:

Is staging still necessary in a hot market, or just a waste of money? 

The opinions were as flavorful as there are decorating trends. Although I didn't read all the comments, the majority seemed to lean towards the negative: No, staging in a hot market is not necessary since homes practically fly off the market, some even in despicable condition. 

I beg to differ. 

Yes, homes are selling at a record pace (still, even with a historic jump in interest rates), but just selling the home is not the goal - at least it is not mine. 

My goal is always to sell for highest and best in the shortest amount of time. 

When Silver Spring, MD and beyond sellers hire me to help them prepare, market and sell their home, they expect exceptional service and exceptional results - and rightly so. 

Staging is part of that equation that helps achieve the best result. 

It begins with the pictures my professional photographers capture, and how well the house is presented online. That is the very first impression, and we only get one chance to get it right. 

A home needs to fit a budget and check many boxes but it also needs to speak to buyers emotionally. It's hard to get an emotional response with a vacant property. It happens, but it's much easier accomplished with a beautifully staged home. 

Staging also shows buyers how a room can be set up to create a nice flow and whether or not their furniture could fit. It paints a picture, it creates a vision - ideally one where the buyers see themselves living, entertaining, and dreaming in that space. 

That is how we generate the best and highest offer.

Is staging necessary in a hot market? 

No, it is not necessary to sell a house (in a hot market), but it does help achieve the highest and best results.  Our sellers deserve nothing less. 

Flavell Home Staging: professional home staging in Montgomery County, MD

Posted by

Andrea Bedard
Thompson Co., REALTORS®

Silver Spring, Maryland
andreabedard.com

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Comments(11)

Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Hello Andrea - regardless of market conditions, first impressions matter.  

Apr 08, 2022 03:36 AM
Andrea Bedard
Thompson Company, REALTORS® 240.593.2860 - Silver Spring, MD
Fluent in Real Estate & German, M.A. ABR ASP CIPS

Online and in person Michael Jacobs. It's quite shocking to see how some listings are being presented. 

Apr 08, 2022 04:56 AM
Kat Palmiotti
eXp Commercial, Referral Divison - Kalispell, MT
Helping your Montana dreams take root

Yes, it's important for all homes to look their very best before showings and photos begin. Regardless of the market!

Apr 08, 2022 05:15 AM
Andrea Bedard

Exactly. A hot market does not equal less effort. 
Always good to see you Kat Palmiotti

Apr 08, 2022 07:29 AM
Wayne Martin
Wayne M Martin - Oswego, IL
Real Estate Broker - Retired

Good morning Andrea. You never get a second chance to make a first impression. So, stage it. Enjoy your day.

Apr 08, 2022 05:25 AM
Andrea Bedard

Thank you Wayne Martin, you as well! 

Apr 08, 2022 07:30 AM
Nina Hollander, Broker
Coldwell Banker Realty - Charlotte, NC
Your Greater Charlotte Realtor

Good morning, Andrea... you'll get no argument from me. I stage all my homes, even if only virtually. The eye buys! And keep reminding my sellers that even in a hot market you won't get top dollar unless you stage right, price right, and market right!

Apr 08, 2022 05:41 AM
Andrea Bedard
Thompson Company, REALTORS® 240.593.2860 - Silver Spring, MD
Fluent in Real Estate & German, M.A. ABR ASP CIPS

"Stage right, price right, and market right!" in any market to get top dollar. Thank you Nina Hollander, Broker, perfect summary of my post!  

Apr 08, 2022 07:28 AM
Brian England
Ambrose Realty Management LLC - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

Staging always matters, especially in a hot market when buyers are willing to pay over the list price for homes!

Apr 08, 2022 07:53 AM
Rocky Dickerson
Realty One Group - Las Vegas, NV
Superior Service!

Staging is a great consideration in any market - slow or crazy fast

Apr 08, 2022 09:19 AM
Kathy Streib
Cypress, TX
Home Stager/Redesign

Hi Andrea- I couldn't agree more!  Buyers will need to see the value in what they are about to purchase.

Apr 09, 2022 12:17 PM
Richard Weeks
Dallas, TX
REALTOR®, Broker

Great information, thanks for sharing.  I hope you have a great day.

Apr 10, 2022 04:17 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude

Hi Andrea:

I totally agree with you on the issue of staging in this market.

Have a great weekend!

Jeff

Apr 29, 2022 04:38 PM