Do You Still Believe These 7 Staging Myths?

By
Home Stager

Do You Still Believe These 7 Staging Myths?

 

Home staging has been around long enough that almost everyone is familiar with the concept. Show your buyers the possibilities of your home.

 

And still, there are some misconceptions about what it means to stage a home.

Home Staging Myths…

 

1. Before you sell, paint all of your walls white.

Yes to the coat of fresh paint but before you reach for that paint brush consult your agent first. All white walls can be stark and blah. If you do paint, hire a professional! 

 

2. Leave worn or old carpeting for new buyers who may want to choose their own.

This is very old school. Yes, some investors may not be concerned about some cosmetic items because they have their own plans and budgets which may provide for certain updates.  But many buyers want a home that will not need work as soon as they move in. Move-in ready is high on the list of “wants.”

 

3. Staging your home will get you a higher offer.

Ensuring that your home shows buyers its best side can’t hurt. However, it is not the only reason you’ll get the offer you want. The perceived value of your home is impacted by your home’s condition, the list price, and current market conditions. 

 

4. Staging or styling your property is only necessary in a buyer’s market.

Even in a seller’s market, it’s important that sellers make sure that buyers can see the space…the liveability of the home. Yes, inventory is low and sellers are receiving multiple offers often just after their home is listed but buyers still need to see why they are spending 10, 20 30% or more over the asking price. 

5. I hired a professional designer for my home when I moved in. It’s already staged.

Staging and decorating are similar but not the same. Accessories and designs that are too taste-specific may not sit well with some buyers. Styling a home to sell isn’t just about what vase you have. It’s about using, editing, and repurposing what you have to enhance your space. 

 

6. Every vacant home has to be staged with furniture.

Having furniture and accessories in a house always helps a buyer see the space, but it’s not the most important thing you can do. 

-Having the property in mint condition, with any deferred maintenance addressed is key. Clean inside and out and well-maintained landscaping are more important than living room furniture. 

-Virtual staging programs have come a long way. They are more affordable and more companies are offering this service. 

 

7. A property below a certain price point isn’t worth staging.

Just as there’s a buyer for every home, every home deserves to be shown in its best light.  Whether a home is listed at $25o,000 or $1,250,000, the buyers viewing it want to see the space. They’ll want it to smell clean, to be clean, and to look clean. 

If there is furniture in the home, buyers need to be able to see the space and its liveability for themselves regardless of how much it’s listed for. 

 

 

Home staging is styling your home so that buyers will see the benefits it (your home) has to offer and how it will work for them. No magic…no smoke and mirrors…simply good marketing. 

 

 




Posted by

Kathy Streib
Retired Home Stager
and Interior Redesign

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Comments (44)

Kathy Streib
Cypress, TX
Retired Home Stager/Redesign

Thank you Jeff Dowler, CRS, And I agree. There are some who don't think they need to do anything because it's a seller's market.  As much as I was not a huge fan of the cable staging shows, they did help to show seller's the need to make their homes appeal to a broad spectrum of buyers. 



 

 

May 17, 2022 05:51 PM
Kathy Streib
Cypress, TX
Retired Home Stager/Redesign

Thank you Myrl Jeffcoat And I appreciate the feature in your group. 

May 17, 2022 05:52 PM
Diana Dahlberg
1 Month Realty - Pleasant Prairie, WI
Real Estate in Kenosha, WI since 1994 262-308-3563

Kathy Streib Really enjoyed your post on staging myths.  I agree with all of them.  This could be a great handout for sellers.

May 17, 2022 07:31 PM
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

I believe I agreed with every one of your myth busters Kathy 😀

May 17, 2022 07:51 PM
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

Busting myths is fun, isn't it? Sellers would do well to heed all of your advice.

May 17, 2022 09:54 PM
Erik Hiss
Keller Williams Capital Partners Realty - Worthington, OH
You can trust me for all your real estate needs!

All good advice! It's all about finding the right balance with the market, seller, cost and price point. 

May 18, 2022 06:08 AM
Mary Hutchison, SRES, ABR
Better Homes and Gardens Real Estate-Kansas City Homes - Kansas City, MO
Experienced Agent in Kansas City Metro area

What an excellent blog!  Esp the comment about not replacing carpet--sellers use this as an excuse not to spend money.  I also agree that though staging works, it's not the most important thing--other factors to consider like location, condition. Also the home must be spotlessly clean!

May 18, 2022 07:20 AM
Grant Schneider
Performance Development Strategies - Armonk, NY
Your Coach Helping You Create Successful Outcomes

Good morning Kathy - you have thoughtfully explained benefits of staging as well as what is not.  That's why you are a master at this.

May 18, 2022 08:23 AM
Jan Green - Scottsdale, AZ
Value Added Service, 602-620-2699 - Scottsdale, AZ
HomeSmart Elite Group, REALTOR®, EcoBroker, GREEN

What a great list of staging myths!  So very true, white walls aren't always the best color.  Too bad we can't get rid of the black roofs!  The color is striking, but it's also adding HEAT to an already 160 degree attic!  If a home is painted white, what accent color would you add in the desert Southwest?

May 18, 2022 10:09 AM
Ginger Harper
Coldwell Banker Sea Coast Advantage~ Ginger Harper Real Estate Team - Southport, NC
Your Southport~Oak Island Agent~Brunswick County!

Very good points.  I think there is a point of diminishing returns.  On a whole, staging helps to sell a home.

May 18, 2022 10:43 AM
Andrea Bedard
Thompson Company, REALTORS® 240.593.2860 - Silver Spring, MD
Fluent in Real Estate & German, M.A. ABR ASP CIPS

Some sellers in my market are probably being told these myths by their agents. White walls are the least inviting, it feels impersonal, and cold, not like a home. Getting to pick new colors for a carpet can be a great perk, but so many people cannot look beyond what is in the house now. 

As you know, I am a huge believer in staging. All my listings get a staging, or styling make-over. 

May 18, 2022 11:32 AM
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

Good morning Kathy,

Love this post. As you know I'm a big proponent of staging a home. It presents itself in its very best light to the audience of buyers that are available at a certain time. The on-line photos are always more eye catching and the property gets more views on-line and in-person thus attracting more offers!

May 19, 2022 05:18 AM
John Juarez
The Medford Real Estate Team - Fremont, CA
ePRO, SRES, GRI, PMN

Our Team believes in the value of staging to the point where we have our own staging company. It can be a major differentiator when we tell a prospective client about the value of staging and that we will stage their house at no cost.

Your tips, Kathy Streib, are great.

May 19, 2022 07:19 AM
Steve Higgins
RE/MAX Kelowna - Kelowna, BC

Hi Kathy,

Thanks for sharing the myths of staging. Always good to know what to do and not to do. 

May 19, 2022 05:50 PM
Andrew Mooers | 207.532.6573
MOOERS REALTY - Houlton, ME
Northern Maine Real Estate-Aroostook County Broker

Great post Kathy Streib and staging pays in the long run. The price point dictates what is possible to do too. A home for $30K gets different treatment and quick occupancy, the low price removes the level of staging the home owner needs or can afford.

May 21, 2022 03:01 AM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

Staging is my whole business in a lot of ways and it never hurts to look freaking phenomenal. :

May 21, 2022 11:08 PM
Sharon Tara
Sharon Tara Transformations - Portsmouth, NH
Retired New Hampshire Home Stager

Excellent advice Kathy!

So many of these ideas are still believed and too often sellers don't realize the difference that having professional advice can make on the sale.

May 22, 2022 02:42 PM
Beth Atalay
Cam Realty and Property Management - Clermont, FL
Cam Realty of Clermont FL

Good morning Kathy Streib, this is a post every home seller should read. Repair free home is a lot better than a staged home. I hear the "carpet myth" a lot, I wonder how they came up with that one.  

May 23, 2022 05:11 AM
Ricardo Mello
Manhattan Miami Real Estate - Manhattan, NY
Manhattan & Miami Real Estate Agent

Excellent post!

May 26, 2022 03:30 PM
Miriam Odegard
United Real Estate Indianapolis - Indianapolis, IN
Real Estate Broker Serving Greater Indianapolis

THANK YOU for this timely and super important post. Even in a seller's market, a home has to be staged right or it won't sell for market value. I may print this post, frame it, and leave it with every seller I talk to from now on. 

May 27, 2022 12:48 PM