I was inspired this morning (as I usually am) in our sales meeting. Our Leader teresa recar asked us a question that made me think. What is your choice in these transformational times? I like that word because it conjures up many different things to ponder: technology, choices on how to react to our market, it also reminds me of the transformers my son use to play with. LOL!
We do have a choice on how to react to the transformation of every part of our lives and how it affects us. We can sit on the sidelines and wait for things to get back to normal. But what is normal and will it ever be the same as before? Of course it won’t …..going back is never the same….you would be dead in the water or stagnant. Or do you choose to help by transforming things to the new normal? The pace of transformation is staggering but we can help level things out to help meet our needs and the needs of others. It’s all done through human connection. I promise you it’s not dead!
Just look at the transformation in real estate in how we do business. Remember the thick MLS books that were outdated by the time they were printed and delivered? We faxed contracts. We ran over to our client’s house to get signatures and initials. We had a midnight deadline for our Option period! Who ever thought that was a good idea?
Now with digital signing, our lives have become so much easier. Most clients want to use their phone or iPads for everything: texting, signing and reading their email. The last 2 years have taught us there is an app for everything! Order my groceries and text when I’m there to pick up. Order carryout food, from restaurants, text when I pull in my slot to pick up. Same goes for dry cleaning, drive through pick up for prescriptions, app to order liquor and pick up and the list goes on.
In real estate we try and simplify everything for our clients but the one thing they need most from us is communication and guidance. We can meet the consumer literally anywhere on their buying and selling journey. The face of Homeownership will continue to change but there will always be one constant: The human connection! It’s the glue that keeps everyone on course and steady throughout the process. This is a relationship business. You can choose to be that glue or sit silently still as the world passes you by!
Comments (42)Subscribe to CommentsComment