Negotiating Realtor Fees- Tips to Lower Commission

By
Real Estate Agent with DEAN Knows & Infinity Real Esate

Are you thinking of selling your home? You can save a lot of money by negotiating fees with realtors.

 

A reduction of just one percent in your commission could make a difference in the amount of money you have after a sale. It is worth taking the time to research the market and engage with your agent.

 

You don't have to spend time negotiating fees by yourself. Instead, save your time and get better rates with low-commission realty companies that offer discounts.

How agents split real estate commissions

When negotiating a total commission, keep this in mind: Your listing agent doesn't get all of your realtor fees. The commissions are split among the brokers and agents involved in selling your house.

 

This means that your agent will only receive a small percentage of the total commission.

 

Average real estate commissions are 5.45% of the sales price. The commission is split 50/50 between the selling and buying agents. Agents who work with a brokerage can also take half of their commission.

 

This leaves 25% of the commission fee up for negotiation by your listing agent.

 Realtor fees example

Let's take a look at a house that sells for $200,000 and receives a 6% total Commission.

 

Let's say that the brokerages split the commission equally, with each broker taking a 3% fee. Each brokerage splits the commission 50/50 between the realtor and the brokerage. This means that each agent would get a total of 1.5%, or $3,000.

 

Can you negotiate realtor fees?

Negotiating fees for realtors is a good idea. It's legal and standard practice in the industry. According to the Code of Ethics of the National Association of Realtors, you can negotiate your commission with listing brokers at any point during the transaction.

 

The largest cost of selling a home is the commissions paid by real estate agents. Negotiating these can help you reduce your expenses and increase your net profit. Agents don't have to charge an upfront fee. This allows you to negotiate for lower costs.

 

So how much does a real estate agent cost? According to Clever research, the average commission for a real estate agent in the United States is 5.45%. That's $18,900 in fees for a sale of a home with a median value of $346,000. A reduction of just one percent of this commission could save you more than $3,000.

 

These savings can be enjoyed if you know how to negotiate and work with your agent.

6 Tips for negotiating realtor fees

These tips will help you have a productive and mutually beneficial conversation about commission fees with your real estate agent.

 

Remember that the goal of negotiation is not to obtain the lowest price for you. Talk to your real estate agent about how you can work together in a partnership and negotiate commissions.

 1. Learn about the factors that influence commission rates

Several factors affect real estate agent commission rates. These factors will help you to negotiate and understand the agent's going rate.

 Market temperature

Agents are more likely to accept lower commission rates if the market is hotter.

 

This is because homes sell faster in hot markets when there's a lot of demand. Agents spend less time and effort on your sale and can earn commission on multiple sales. This is why a few thousand dollars for you won't hurt your bottom line.

 Season

Winter is the slow season in most areas for a home listing, while summer is the busiest. Agents have a harder time finding new business in the off-season when there are fewer listings. They might be more open to negotiation rates to secure your business.

 Property value

The higher the home's worth, the easier it will be to negotiate your commission rate. For example, a small percentage of a $1 million sale might be more than a higher percentage of a $200,000 sale. Both homes may require the same amount of time and effort from the agent.

 

When negotiating your rate, be aware of how much 1% and 2% are worth to your realtor.

 2. Compare options to find the best deal

There are many options. You don't need to choose the first agent that you see at a bus stop. There are many options available for brokers, agents, discounts, and other services. You don't have to settle for anything you don't like.

 

You can do some research on real estate agents in your area and other selling options. Or, you can use Clever Real Estate's matching service to negotiate for you.

 

Do your research and interview at least three brokerages or agents before you make your decision.

3. Know your local average commission rate

You need to be familiar with the area you are working in before you can negotiate with your agent. Real estate commissions can vary due to the fact that home prices and other factors are different by region and state.

 

The national average commission is 5.45%. However, the typical listing fee rate is closer to 2.7%. These numbers can vary greatly from one market to another and season to season.

 

The average real estate commission in Wisconsin is 5,93% for a fee of $13,700. California has a lower commission rate at 4.92%, but the total fee of $33,600 is higher due to higher home values.

 

To understand what agents charge in your region, and the range they are willing to work within when you negotiate.

 4. Provide the buyer's agent fee in full

You, the seller, typically pay both the listing agent's fee and the buyer's agent fees. A competitive buyer's fee encourages buyers to view your home and makes it easier for your agent.

 

If you don't have a buyer lined up, pay the full fee for your agent to increase the chances of your house selling.

 5. You can buy and sell with one agent

Your agent can earn twice the commission for your move, but they won't have to do double the work. They can help you sell your current home and buy your next one.

 

They can save time searching for new customers and may be more willing to negotiate a lower rate to win your repeat business.

 

 6. Use a discount real estate broker

In-house agents are available by discount real estate brokers who offer many of the same services and at a substantially lower cost than traditional agents.

 

Discount brokers tend to charge higher rates for handling more business per agent. This could lead to compromises in the quality of your service. To make sure this service is going to work, you should read reviews and speak to customers or agents who have worked with them.

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