When buyers start their search, oftentimes they have a neighborhood or at least a zip code in mind. I have had Buyers look specifically in one neighborhood, but once they venture out a bit, they find the perfect home. Some items Buyers consider -
~ proximity to outdoor activities
~ age of homes
~ amenities in the neighborhood (Pool, tennis courts)
~ proximity to shopping or dining
~ proximity to entertainment
~ schools
~ what the neighboring homes look like
~ number of cars on the street in the area
~ is there an HOA, are they restrictive
~ does it have easy access to highways
~ distance from work (not as important now with many working from home)
Driving through a neighborhood on a Friday or Saturday evening gives a Buyer a good idea of what to expect from a neighborhood (and the neighbors). Are there party animals living nearby?
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