Special offer

The Power of Small Changes: Put Some Kaizen into Your Day

Real Estate Sales Representative with Royal LePage Dynamic RE / Pro Ledger Bookkeeping Software

Kaizen is a Japanese term that combines two words that signify "positive transformation" or "improvement."

The main idea is that by concentrating on small, ongoing improvements, things will improve over time. 

Here are a few examples of how a Real Estate Agent could use Kaizen:

Enhancing client service: An agent could regularly ask for feedback on their service and use that feedback to make small changes that would improve the overall customer experience. 

Streamlining the home-buying process: An agent could find and eliminate inefficiencies in the home-buying process, such as extra paperwork or delays in communication with lenders. 

Improving marketing strategies: An agent could use Kaizen to test and improve their marketing strategies so they could reach more potential buyers and sellers and grow their business. 

Increasing productivity: A real estate agent could outsource or find and get rid of activities that waste their time at work, like unneeded meetings or a bad workflow. 

What small incremental changes could you make to improve your business? Share in the comment section below.


Mark Don McInnes, Sandpoint-Idaho
Sandpoint Realty LLC - Sandpoint, ID
North Idaho Real Estate - 208-255.6227

Kaizen.  I like it.  Also relates well to Darren Hardy 'The Compound Effect'.  Thank you for the post.  mdm

Jan 26, 2023 08:29 AM
Steve Penner

yes... I find that the focus on continuos improvement can encourage "habits" .. rather than "binging" on a new idea... as we know you can't build a business overnight


Jan 26, 2023 08:42 AM
Roy Kelley
Retired - Gaithersburg, MD

Many of us need to make a few adjustments in our thoughts and activities.

Thanks for this interesting post.

Jan 26, 2023 09:52 AM
Steve Penner

yes...  very much about the "mindset" it seems. Have a great day



Jan 26, 2023 10:12 AM
Anna "Banana" Kruchten
HomeSmart Real Estate - Phoenix, AZ

Hi Steve agreed. Those small shifts in how one does business can can contribute hugely to long term success.  Stop chasing the 'shiny objects'.  Those of us in the business for years know this and have been doing so for many years.  Streamlining  (improving) our business practices is a good thing for ALL!

Jan 26, 2023 10:12 AM
Anna "Banana" Kruchten

No shortage of shiny objects Steve!

Jan 26, 2023 12:17 PM
Steve Penner

thanks Anna Banana Kruchten Phoenix Broker  for your comments...could not agree more, no shortage of shiny objects! 


Jan 26, 2023 10:41 AM
Andrew Mooers | 207.532.6573
Northern Maine Real Estate-Aroostook County Broker

Nothing stays the same and you and I reinvent our job daily which means new habits and methods. Kaizen sounds like easy does it small dial adjustments. Creative ways to brainstorm and systematically find innovative approaches to any problem finds the best solutions . We use "scamper" in local Rotary projects Steve Penner to flush out new ways to improve and expand. The format helps flush out ideas to tighten and expand.

  • Substitute comes up with another topic that is equivalent to the present topics.
  • Combine adds information to the original topic.
  • Adjust identifies ways to construct the topic in a more flexible and adjusted material.
  • Modify, magnify, minify creatively changes the topic or makes a feature/idea bigger or smaller.
  • Put to other uses identifies the possible scenarios and situations where this topic can be used.
  • Eliminate removes ideas or elements from the topic that are not valuable.
  • Reverse, rearrange evolves a new concept from the original concept
Jan 27, 2023 03:37 AM
Steve Penner

The scamper model sounds interesting ... seems to break it down nicely... very good. Thanks for the comment.

Jan 27, 2023 06:07 AM
Andrew Mooers | 207.532.6573

It looks at the project from all angles and slices, dices it considering a slew of considerations. Hopefully, you are already doing a pretty good job for your location and size of operation and it is steady as she goes with subtle adjustments Steve Penner .

Jan 27, 2023 06:16 AM
Kat Palmiotti
eXp Commercial, Referral Divison - Kalispell, MT
Helping your Montana dreams take root

I'm always looking for ways to improve and streamline processes - that helps everyone involved!

Jan 27, 2023 04:32 AM
Steve Penner

Sounds very Kaizen of you. Thanks for the comment.

Jan 27, 2023 06:09 AM
Patricia Feager, MBA, CRS, GRI,MRP
Selling Homes Changing Lives

Steve Penner - Great post and congratulations on your FEATURE. In my graduate program at the University I had one semester learning Kaizen. It was one of the best learning experiences in my life. 

Jan 27, 2023 05:01 AM
Steve Penner

That would be an interesting study. In our fast paced rapidly changing world... it can be tempting to just put the brakes on, or just get too overwhelmed and ahead of ourselves with the constant change... maybe some Kaizen can create some middle ground. Thanks for the comment!

Jan 27, 2023 05:59 AM
faye schubert
Retired - Branson, MO
Living the Branson Lake Life

I like KAIZEN a lot!  Just tweaking a plan with small improvements seems to be a better path to success than a total dump and go with something different.

Jan 27, 2023 05:05 AM
Steve Penner

Yes, certainly good food for thought.

Jan 27, 2023 05:59 AM
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

Good morning Steve,

Congratulations on the featured post! I've not heard of Kaizen before so this is a good new word and concept to hear about. Small, incremental shifts in how one does business can can contribute hugely to long term success! Stay away from running after any new "shiny" object that pops up....never helps your business like steady improvements.

Jan 27, 2023 05:17 AM
Steve Penner

Thank you and thanks for the comment.

Jan 27, 2023 06:00 AM
Dr. Paula McDonald
Beam & Branch Realty - Granbury, TX
Granbury, TX 936-203-0279

I love this term and what it means. Excellent words of wisdom for us all.

Jan 27, 2023 06:55 AM
Steve Penner

Yes indeed! 

Jan 27, 2023 01:34 PM
Edward Gilmartin
CRE - Boston, MA

Refrain from scrolling smart phones when you have things to do. I put the phone in my pocket.

Jan 27, 2023 09:08 AM
Jeff Dowler, CRS
eXp Realty of California, Inc. - Carlsbad, CA
The Southern California Relocation Dude


I'm glad to see this great advice featured. Change can be difficult sometimes, but small steps for gradual improvement makes lots of sense.  And you shared some good examples.

Thank you.


Jan 27, 2023 12:06 PM
Steve Penner

Thanks Jeff... was glad for the feature. Yes, time can can be viewed as our friend in many ways if we can see improvement as something that is gradual.



Jan 27, 2023 12:13 PM
John Juarez
The Medford Real Estate Team - Fremont, CA

Whether it is Kaizen or something else, change is necessary. We need to evolve, grow and get better over time. If not, we will be left in the dust by those who demand that we change and by those that do change to meet increased demands and an ever changing environment.

Jan 27, 2023 04:41 PM
Steve Penner

well said!


Jan 27, 2023 07:35 PM
Marte Cliff
Marte Cliff Copywriting - Priest River, ID
Your real estate writer

There's a book called Atomic Habits that's all about making small changes and turning them into habits that enhance your life.

Jan 27, 2023 07:55 PM
Steve Penner

yes... been hearing about it.. sounds like a great read


Jan 27, 2023 08:05 PM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

I heard a good strategy the other day of doing something for two minutes at a time and then expanding from there so that there’s no pressure. :)

Jan 27, 2023 09:46 PM
Steve Penner

Yes... I've heard that can be helpful for exercise or going for a walk, etc...  could be helpful at times!.. thanks for the commnent.


Jan 28, 2023 04:51 AM
Pat Starnes-Front Gate Realty
Front Gate Real Estate - Brandon, MS
601-991-2900 Office; 601-278-4513 Cell

Thank you for the gentle reminder. I was unfamiliar with the word "Kaizen" but I like it! It reminds me that small improvements or shifts can make a big difference. Also, how do you eat an elephant? One bite at a time.

Jan 28, 2023 11:17 AM
Paddy Deighan MBA JD PhD
http://www.medicalandspaconsulting.com - Vail, CO
Paddy Deighan J.D. Ph.D

Absolutely true… I didn’t know there was a term for it and I love the word Kaizen

Jan 28, 2023 05:44 PM
Steve Penner

Yes it's catchy

Jan 29, 2023 05:38 AM
Laura Cerrano
Feng Shui Manhattan Long Island - Locust Valley, NY
Certified Feng Shui Expert, Speaker & Researcher

There’s an old saying about how you eat an elephant. The answer is one bite at a time

Jan 28, 2023 11:47 PM
Bo Zivak
Zivak Realty Group - Nashville, TN
Nashville Real Estate Broker

I like Kaizen, and thank you for the informative post. Small changes can sometimes make a big difference in business by streamlining processes. 

Jan 30, 2023 02:53 AM
Nick Vandekar, 610-203-4543
Realty ONE Group Advocates 484-237-2055 - Downingtown, PA
Selling the Main Line & Chester County

As our football coach to the Eagles stresses all the time 1% improvement. If we are always trying to improve, then eventually we will be amazing. 

Jan 30, 2023 11:01 AM
Diana Dahlberg
1 Month Realty - Pleasant Prairie, WI
Real Estate in Kenosha, WI since 1994 262-308-3563

The word "kaizen" was new to me until today.  I have been working toward a new goal of not keeping my phone within arms length.  Keeps me from picking it up and wasting precious time that could and should be used for something more productive and positive.  After 21 days of making a change ... it becomes a habit.  I am proud of the improvement I have seen in my life! 

Now, if only my grandchildren could see the advantages.  Hmmmmmm -- IMHO

Feb 01, 2023 12:44 PM