3 Reasons Real Estate Agents should use Attraction Marketing

Real Estate Agent with Keller Williams Capital Partners Realty 277320

This is an excellent post with great information. Thanks for sharing it.

Have a super fantastic week!
Joe Jackson, Realtor-KWCP

Original content by Catina Willis 416848

Imagine getting hundreds of real estate leads each day without paying expensive fees that are charged by the BIG guys. Attraction marketing is when leads are driven to you, on autopilot because of systems put in place, and seeds planted. That's how it happened to my website. Just because I post 15-second videos daily on social media, hundreds of people visit my website each day.  Continue reading as I share three reasons real estate agents should use attraction marketing and how it has helped me.

3 Reasons to Use Attraction Marketing ASAP

  1. Attraction marketing is a term used to describe a set of strategies and tactics used in online marketing. It involves presenting potential customers with attractive content that encourages them to engage with the real estate agent or house being marketed. By creating content geared towards customer interests, real estate agents can build relationships with customers, encouraging them to stay loyal and purchase a home with them.

    When I started in real estate I was taught to cold call every day for three hours. Attraction marketing has helped me be happier in my real estate career and have time to make extra money between commissions. Attraction marketing is an effective way for real estate agents to reach out to their target audience without directly reaching out to their target audience one by one. 

  2.       Attraction marketing is becoming increasingly popular among real estate agents as a way to maximize their leads. It's an approach that takes advantage of technology to target potential customers and draw them in with personalized, relevant messages. With attraction marketing, real estate agents can build relationships with prospects and establish trust before ever showing a property. By providing helpful content tailored to their interests, real estate agents can demonstrate their expertise and build a reputation for being knowledgeable in the industry. This is an invaluable asset when it comes to winning over new customers and growing a successful business.

  3. Attraction marketing helps real estate agents stand out from their competitors by allowing them to create more meaningful connections with potential buyers. It can help increase brand recognition, build trust with customers, and create more leads. Lastly, attraction marketing gave me more time in my life back. I've been able to do other things like start a lucrative side business with LiveGood, and help real estate agents get fast business funding.

    By leveraging technology to streamline processes and target the right customers, real estate agents can focus their efforts on winning more deals while building a successful business in the process.

Content is King, Marketing is Queen

Attraction marketing is the key to success for any real estate agent who wants to stand out from the competition and generate more leads. With its ability to help create meaningful connections with potential customers, real estate agents can build trust, generate more deals, and grow their businesses in the process. By leveraging technology to reach the right audience and providing helpful content tailored specifically to their interests, attraction marketing can be an invaluable asset for any real estate agent looking to make an impact and really grow as a brand.

By creating quality content that speaks to their customer’s interests, agents can establish trust and loyalty among potential customers, resulting in more sales opportunities. Furthermore, leveraging digital platforms to reach a wider audience and monitoring customer engagement will help agents maximize their efforts and establish their brand as a knowledgeable resource.  By investing time and resources into attraction marketing strategies, real estate agents can successfully build relationships with potential customers that lead to increased visibility and more sales opportunities in the long run.

Real estate agents should consider adding attraction marketing to their online strategies as it can help them engage with potential customers and build relationships with them. By creating content that is tailored to the needs of homebuyers and sellers, real estate agents can create an emotional connection between themselves and their clients. This connection will lead to more sales opportunities over time. Additionally, by providing useful content that helps customers learn more about the real estate industry, agents can establish themselves as knowledgeable professionals and garner trust from potential clients.

By following these tips, real estate agents can use attraction marketing to establish their brand and build relationships with potential customers. 


Overall, real estate agents should consider implementing attraction marketing strategies into their online presence in order to cultivate relationships with potential customers, expand their customer base, and increase their visibility online. By using a combination of useful content and digital marketing techniques, agents can position themselves as knowledgeable professionals and build trust with clients. Attraction marketing is an effective way to reach more people than ever before and establish long-term relationships that lead to increased sales opportunities. 

Thank you for reading my blog post. Do you have any comments about attraction marketing? Please share your thoughts in the comment section.


Catina Willis 😊

Posted by



THE JACKSON TEAM  614.888.1000   614.431.1220


Comments (1)

Kristin Johnston - REALTOR®
RE/MAX Platinum - Waukesha, WI
Giving Back With Each Home Sold!

Great post!  Thanks for sharing and enjoy your day!

Mar 17, 2023 07:10 AM