What are the Keywords Your Buyers Are Using For Your House?
Keywords or tags are what we assign to people, places, or things to help us remember them.
What are the Keywords Your Buyers Are Using For Your House?
When I started blogging, I learned about Keywords or Tags. These carefully chosen words direct search engines to what the searcher is looking for.
We all utilize keywords of a sort in whatever we do. For example, when we’re out walking and meet someone new, I may “tag” him as tall man with white hair to help me remember him.
Keywords or tags are what we assign to people, places, or things to help us remember them.
So it is only natural that buyers (and agents) assign Keywords to describe a house or room they’ve seen. I know that I’ve used them when I was either looking for a house or staging one.
For example, here are some keywords buyers might use after seeing a home for sale…
Grandma’s house…one look and you think old. There’s outdated wallpaper and flooring…doilies on the arms of the sofa, and heavy window coverings.
Keep Driving house…You pull up to this house and the curb appeal is so bad you want to drive on by.
The Hi and Goodbye house…one step inside the house and you want to turn around and walk out. Nothing about the property said, “Please come in.”
The “Icky” house…it is so dirty or smelly or both… you get my drift.
The How Much Will This Cost Us House…oh yes, the calculator starts going off in the buyer’s head as they notice deferred maintenance and much-needed repairs.
Or how about these keywords?
Our Dream Home
The Updated Home
The Move-in Ready Home
The I Want That Kitchen Home
The Let’s Make an Offer Home
If your house is on the market, which keywords will your buyers be using?
Kathy Streib
Retired Home Stager
and Interior RedesignIn Person Consultations in Texas
for Houston & Harris Counties
and
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for all states
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