Pre-listing Packets

I doubt my prelisting packets have been as detailed as yours, but I have learned they work very well.  I have had several clients tell me that my competition did not share anything with them.  Being on time and leaving something of value is a good recipe for success.  

Hi Paula- I like the transparency that you show with your pre-listing package. Sharp sellers understand that this is just the tip of the iceberg of the quality service you provide. 

Top of the evening Paula.  Excellent items for listing packet.  I have drifted away from doing so during the past couple of years.  It was a scramble to get out to a home as quickly as possible, know your information, and be able to present it professionally.  We now have time to breathe again.  Perhaps time to get back to the habit.  mdm

Yes Paula and certainly you will look for professional and if you are tied with another Realtor in other areas the listing packet can make the difference. Jeff

Good morning, Paula... sometimes I deliver (or email) a pre-listing package and sometimes I deliver my full listing presentation. I know that people are always stunned when I deliver my listing presentation, which of course, includes the things noted in your pre-listing packet.

Hello, Dr. Paula McDonald I certainly used to provide a lovely pre-listing packet. They each were custom built, and of course, branded. 

In my niche business, pre-listings are consultations that generally last an hour or longer. I estimate 90% of my clients I never meet face to face. 

By the time they call me most have already decided to hire me. They have vetted me prior to calling. I know that based on what they tell me, quoting things they read on my website.  

I am 100% in agreement with your checklist.  Sellers need guidence and resources. 

I have a pre-listing and a pre-buying packets. Well actually two for each - residential and vacant land. These are my own creation as we have many buyers coming from outside of AZ.  These buyers for the most part are unfamiliar with open range, legal fence, open carry as well as zoning ordinances.

Before my retirement as a Realtor, I provided packets that gave similar information.  An informed client is a more successful client.

I have always been a believer of process and procedures - having written formalized process and procedures manuals in my prior career. Our sales process and norms is different here and some of these points don't apply in my market and others are incorporated into our pitch packet, which includes comps - leaving little to a pre-listing packet.