In today’s challenging economic climate, it is more and more important than ever that we cultivate relationships with our prospects, customers, and resources. People do business with people they know, like, and trust AND who by their actions show that they are there to help. One easy and cost-effective way to do this is to make sending business thank-you notes a part of your daily plan of action.
Every day we are bombarded with bad economic news, making it easy to bury your head in the sand. This is a big mistake. When times are tough it's more important to stay in touch with your customer and prospects, without bombarding them with marketing messages. This is the time to stand above the crowd by using the power of recognition, appreciation, and gratitude. Do something every day to make your customers, prospects, and resources feel good.
Here are a few suggestions on how:
- Send real thank you postcards to current customers.
- Send a nice to meet you postcard to every new contact.
- Treat every customer as if they are your only customer.
- Check in with your contacts and ask how they and their business are doing. Ask how you can help
- Reach out sincerely expressing your gratitude to those people in your sphere of influence.
- Be human. People don’t want to do business with your product; they want to do business with you.
In summary
Reach out sincerely by taking the time to thank your prospects, customers, and others in your sphere of influence for the value they bring to your personal and business life. Most of us know how important it is to recognize and appreciate the people that we come into contact with, but very few of us actually take the time to do it.
NOTE: I use an automated system that sends greeting cards, postcards, and gifts out for me. It's a powerful system that lets me do this using the Internet and my computer. I choose a card, type in a note, address it, and click Send. The company prints it, stamps it, and mails it!
Visit Relationship Marketing Mastery to discover how you can use greeting cards and postcards to harness the power of recognition and appreciation to take your business and personal life to the next level.
http://relationshipmarketingmastery.com/
If you want to put the ideas presented in this article into high gear, this is the tool to use. You can also use this service to send greeting cards and gifts. If you'd like to give it a try click here to ==> send a free card
To your continued success
What have you done, today, to enhance customer relationships?
Have any ideas about how to make others feel special? Please share your thoughts and suggestions.
I hope you found this article to be informative and helpful. If so please share it on your social networks and send me any comments or suggestions that you have.
To your continued success.
Comments(5)