Special offer

12 Steps Of Effective Home Staging.

Real Estate Agent with Frank Rubi Real Estate LLC

In our series, Real Estate: By The Numbers, we focus on a vital aspect of preparing a property for sale: effective home staging. Home staging is more than just preparing a house for sale; it's about creating an environment where buyers can envision themselves living. These 12 steps provide a comprehensive guide for both sellers aiming to make their homes more appealing and buyers seeking inspiration for their future homes.

1. Declutter and Depersonalize

For Sellers: Remove personal items and clutter. This helps potential buyers envision themselves in the space, making it feel more welcoming and spacious.

For Buyers: Look beyond the seller’s personal belongings and imagine the space with your own items.

2. Enhance Curb Appeal

For Sellers: First impressions matter. Tidy up the yard, add some potted plants, and ensure the entrance is inviting.

For Buyers: Curb appeal can indicate how well a property has been maintained.

3. Clean Thoroughly

For Sellers: A spotless home is essential. Deep clean every room, including carpets, windows, and hard-to-reach areas.

For Buyers: A clean home can give insights into the overall condition and care of the property.

4. Neutralize Colors

For Sellers: Neutral colors appeal to a wider range of buyers. Consider repainting bright or unconventional walls.

For Buyers: Neutral colors can help you visualize how your belongings will fit into the space.

5. Repair and Touch Up

For Sellers: Address any minor repairs and touch up paint where needed. Small details can make a big difference.

For Buyers: Take note of the property’s condition, as it reflects on the maintenance and care by the seller.

6. Optimize Lighting

For Sellers: Maximize natural light and ensure there is adequate lighting in each room. Bright spaces appear larger and more inviting.

For Buyers: Good lighting can impact the ambiance and feel of the home.

7. Stage Each Room

For Sellers: Arrange furniture to showcase each room’s purpose and potential. Renting furniture can be an option if needed.

For Buyers: Consider the layout and flow of each room and how it suits your lifestyle.

8. Highlight Unique Features

For Sellers: Draw attention to any unique features of your home, like fireplaces or built-in shelves.

For Buyers: Look for features that make the home special or fit your specific needs.

9. Create a Sense of Luxury

For Sellers: Add touches of luxury, like fresh flowers or quality linens, to create an upscale feel.

For Buyers: These details can indicate the potential for a comfortable and stylish living environment.

10. Set the Dining Table

For Sellers: A beautifully set table can make the dining area more appealing and help buyers imagine entertaining there.

For Buyers: Visualize your family or guests using the dining space.

11. Refresh Bathrooms

For Sellers: Make bathrooms feel like a spa. Use fresh towels, declutter countertops, and ensure it's sparkling clean.

For Buyers: A well-staged bathroom can be a sign of a well-maintained home.

12. Create an Emotional Connection

For Sellers: Aim to create a welcoming atmosphere that evokes an emotional response. This can be achieved through soft music, pleasant aromas, and comfortable temperatures.

For Buyers: Pay attention to how the home makes you feel. Does it feel like a place you could call home?

Enlist Professional Help: Joe Lorenzo - The Law And Order Realtor

Effective home staging is both an art and a science, and it can significantly impact the sale of a property. For professional staging advice and real estate expertise, reach out to Joe Lorenzo, the Law And Order Realtor. Connect with Joe Lorenzo for comprehensive guidance on preparing your home for sale or gaining insights into property potential.

Stay Connected and Informed

To sign up for our weekly email where we discuss all things real estate, click hereTo check property values or find your next home, visit Joe Lorenzo Real Estate.

Implementing these staging steps can transform a property, making it more appealing to potential buyers and helping it stand out in the competitive real estate market. For sellers, it's about presenting your home in its best light; for buyers, it’s about seeing the possibilities and envisioning your future home.


Joe Jackson
Keller Williams Capital Partners Realty - Columbus, OH
Clintonville and Central Ohio Real Estate Expert

It’s a great post. Thank you for sharing!


Have a super fantastic week!

Joe Jackson, Realtor-KWCP

Dec 04, 2023 10:52 AM
Richard Weeks
Dallas, TX
REALTOR®, Broker
Great information, thanks for sharing.  I hope you have a great day.
Dec 05, 2023 03:14 AM