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Do Lawyers, Accountants, Charge Commissions?

By
Real Estate Agent with Dirt Road Real Estate SA676002000

With all the real estate lawsuits, happening within the national real estate industry, one word has risen to the top and that word is commission.  Having been in sales for many decades, commission is the common word for salespeople and real estate agents are indeed salespeople.

The word fee is associated with lawyers, accountants, financial advisors, physicians, dentists, etc. To my knowledge I have never received a bill from these professionals that employed the word “commission.”

The difference between commission and fee is just one word – Licensed.  Real estate agents are licensed by each state while salespeople in other industries such as automotive are not state licensed. This state licensing process is also required for lawyers, accountants, physicians, financial advisors, dentists and other some professionals.

Years ago, I said:

“Change your words; improve your results.”

To accomplish how to improve my results by changing my words, I discovered www.aminstitute.com.  This site assesses the Emotional Marketing Value (EMV) of words in headlines or in written copy. From this site, I just entered the two following sentences with the resulting scores:

And your commission is – 00.00% Emotional Marketing Value (EMV)

And your fee is – 25.00% Emotional Marketing Value (EMV) with intellectual emphasis

NOTE:  A minimum of 4 words must be entered to receive a score and only up to 2 words can be entered.

The results show the word "fee" has a much stronger emotional connection than the word "commission." If we as real estate agents believe in being a professional and our actions are 100% professional which includes being ethical, then we should be talking about our fees and not our commissions.  Remember the answer to this question is a resounding NO!

Do lawyers, accounts charge commissions?

Graphic Courtesy of Pixabay.com

 

Posted by

Leanne M. Smith, MS, GRI, rCRMS

2018 KGVAR Rookie Realtor of the Year-55+
219.508.2859 MST
Life Begins Where the Pavement Ends
Connect with me on LinkedIn:
http://www.linkedin.com/in/leannehoaglandsmith

Comments(13)

Show All Comments Sort:
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Hello Leanne - it was in junior high school when I first heard the acronym TANSTAAFL  there ain't no such thing as a free lunch. Maybe it was the language the teacher used but it has remained memorable for me for fifty years.

Dec 15, 2023 05:12 AM
Leanne Smith

Well I never head of that acronym. Agreed there is not such thing as a free lunch though some folks like to pretend there is. Good morning.

Dec 15, 2023 07:45 AM
Ed Silva, 203-206-0754
203-206-0754 - Waterbury, CT
Retired Real Estate Broker

The words we use can convey so many images. We do work for our remunerations and whether fees or commissions every penny is deserved.

Dec 15, 2023 07:03 AM
Leanne Smith

Agreed and I wonder how many folks know what the word remunerations means? Thanks for your observation and good morning.

Dec 15, 2023 07:45 AM
Kathleen Daniels, Probate & Trust Real Estate Svcs.
KD Realty - 408.972.1822 - San Jose, CA
Probate Real Estate Services

Words matter. So does the tone of the words. 

I've been using the word Fees for many years. 

There are several terms (words) used by real estate agents that make me cringe. 

 

 

Dec 15, 2023 09:00 AM
Leanne Smith

Yes emotional intelligence also includes the tone, syntax as well as body language. So what are the other words outside of commission that make you cringe?

Dec 15, 2023 09:06 AM
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

Good evening Leanne,

I've always felt words matter and usually refer to my compensation as a fee. It might be wise now that our industry is being "reimagined" to use different words and fee is a good one to describe how we work.

Dec 15, 2023 04:53 PM
Leanne Smith

Yes change one's words, improve one's results. Another word is "deal." I would exchange that for "transaction."  Once we further distance ourselves from traditional views of salespeople and their vocabulary, I believe we will see improvements in how sellers and buyers view real estate agents.

Dec 17, 2023 07:23 AM
Kathy Streib
Cypress, TX
Retired Home Stager/Redesign

Hi Leanne- I've been using the site for years when I am torn between what title to use. Depending upon the type of post, it helps me with finding a title that will attract readers. 

Dec 15, 2023 07:15 PM
Leanne Smith

Glad to know you are aware of this site. Years ago this site would rank just one word which was very cool.

Dec 17, 2023 07:23 AM
Brian England
Ambrose Realty Management LLC - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

It seems that they charge more per 10 minute interval than I make hourly, haha.

Dec 16, 2023 04:20 AM
Leanne Smith

Yes sometimes it does appear to be so. Thank you Brian.

Dec 17, 2023 07:27 AM
Andrew Mooers | 207.532.6573
MOOERS REALTY - Houlton, ME
Northern Maine Real Estate-Aroostook County Broker

Thought provoking post that really does make one thing Leanne Smith !

Dec 16, 2023 07:50 AM
Leanne Smith

My sense is we all as individuals as well as professional real estate agents should always be thinking. Good morning.

Dec 17, 2023 07:27 AM
Kathy Streib
Cypress, TX
Retired Home Stager/Redesign

Dec 16, 2023 07:43 PM
Leanne Smith

Thank you for the feature, as always much appreciated.

Dec 17, 2023 07:27 AM
Thomas J. Nelson, REALTOR ® CRS,ABR,PSA,RCS-D, CFSP
Big Block LPT Realty 858.232.8722 - San Diego, CA
Coastal San Diego, Veteran's & Retirees Services

Yes indeed, great reminder to choose our words carefully. I have been using "my fee" vs. "the commission for over 15 years now. The reason why originally was to separate my gross fee from the total gross fee. Sellers kept saying 6%?!? as if it all went into my "Mansion on the hill Fund". I'd have to explain I only net about 1/4 of that after splits back in the day. Now we only discuss my fee and then, I share how they need to consider compensating the seller's agent with a cooperating fee.

Fee just sounds less expensive than commission too to me for some reason.

Dec 17, 2023 07:09 AM
Leanne Smith

Emotionally the word "fee" is more emotionally strong than the word "commission." Also this word places us among other licensed professionals which you did years ago.

Dec 17, 2023 07:29 AM
Kat Palmiotti
eXp Commercial, Referral Divison - Kalispell, MT
Helping your Montana dreams take root

Great point. The way we say things really matters, and even without the website that measures EMV, the words fee and commission just feel different.

Dec 17, 2023 08:08 AM
Leanne Smith

And if we believe that sales is the transference of feelings there is such power in words. Good morning and thank you.

Dec 17, 2023 08:15 AM
John Juarez
The Medford Real Estate Team - Fremont, CA
ePRO, SRES, GRI, PMN

The lawsuit, of course, was not about either commission or fee. The lawsuit was how the charge was determined and who was paying it. While I disagree with the outcome of the suit, I do know that it will make us consider how we frame the charge to our clients in the future.

Dec 17, 2023 12:25 PM
Leanne Smith

We agree to disagree. From everything I read, at the end of the day the initial lawsuit and all the copy cat lawsuits were about fees because sellers were not educated as to fees being negotiable.  This was compounded by the MLS having fees being paid to the buyer's agent made public per a NAR rule.  Had not NAR crafted this rule, there would be far less legal ground.

Dec 19, 2023 06:01 AM
Debe Maxwell, CRS
Savvy + Company (704) 491-3310 - Charlotte, NC
The RIGHT CHARLOTTE REALTOR!

I wrote a long response to this and it vanished, Leanne! I thought it hadn't gone through because the login page suddenly appeared...UGH!

In a nutshell, you're so right about this. I have always felt that the term 'commission' makes me think of a high-paid artist who has been 'commissioned' to paint a portrait of the Queen. I shudder at the thought of the cost of that portrait.

Therefore, 'fee' is the term that I use with my clients - I never want to induce shuddering!

Dec 27, 2023 06:27 AM
Leanne Smith

I have had those long responses also vanish.  Lesson learned is to save often.


For me commission refers to commission sales people in the corporate world and often these individuals are not as well educated, professional nor have the same requirements as licensed professionals such as doctors, lawyers, and real estate agents.

Thank you sharing your thought as well.

Dec 27, 2023 06:54 AM
Michael J. Perry
Fathom Realty - Lancaster, PA
Lancaster, PA Relo Specialist

Actually our State has been slowing retiring the Word -Commission . Our state Docs now read Brokerage Fee  

Feb 07, 2024 05:54 PM
Leanne Smith

My understanding some of the forms issued through AZ Assoc. of REALTORS are undergoing a revision. I hope the word commission is stricken.

Feb 08, 2024 06:04 AM