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Open House Preparation

By
Real Estate Agent with KW Elite

.   I have actually witnessed a real estate agent 

arrive at 12:50 for a 1-3 Sunday Open House . They 

had just started putting up any signs ! The local 

public had no idea the property was going to be 

Open .  I put together a check list that is applicable 

for most Opens (OH) :
1. Flag the OH Date on your MLS ( it notifies Big Z) 

2. Print Media - if you still use this , deadline might                    be 5 days prior to the OH .

3. Promote the OH on Social Media ( w/ a  Video tour)

4. Open House Rider - should be attached on Sales Sign      by mid Tuesday.

5. Circle Prospect - tell Neighbors about the OH                     (They won’t bite ). Invite them & friends to attend .

6. OH Directionals - must be up 24 hrs. Before OH 

7. Handouts -have MORT. Co. do estimates for Down            Payments of 0,3.5,5 % and associated closing cost .

8. RPR Report of the Subject Property displayed @OH

9. Sign In Sheet - fill in 1st line ( or 2 ) to show them how       It should look  ! 
10. Sign In Sheet TENT CARD - that reads , if you would         like a utility costs sheet , FuLl Page MLS printout                     (Including Photo Tour) please sign in .

11. RPR Tent Card - that reads , if You would like a report        On Your own Property, please Sign In ( when you send them their RPR add this verbiage - Hope this is helpful,       However this is the best that I can do site unseen . I             Would be willing to do a quick walkthrough to update       the report .

12. Follow up all unrepresented attendees and notify             Realtors whose sign ins said was their Buyer Agent,             that they had visited the OH ( send agent MLS #) 

 

   I hope this list is helpful to you and would love to 

add some of your ideas ! 

 

 

 

 

 

Posted by

 

Michael J. Perry

KELLER WILLIAMS Elite

www.lancaster4sale.com  

 

1280 Plaza Blvd. , Lancaster, PA 17601

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Ed Silva, 203-206-0754
Mapleridge Realty, CT 203-206-0754 - Waterbury, CT
Central CT Real Estate Broker Serving all equally

The best chances of getting a buyer through that door is letting them know the door will be open. Usually, except for print, the start of the promotion is Monday am of the week and the rider goes up that same day.

Jan 14, 2024 12:34 PM
Dorie Dillard Austin TX
Coldwell Banker Realty ~ 512.750.6899 - Austin, TX
NW Austin ~ Canyon Creek and Spicewood/Balcones

Good afternoon Michael,

A great list of ideas.. buyers want to know and are always checking for open houses on line! The MLS is our friend as it notifies the other sites. I like Ed Silva, 203-206-0754 have a sign in the yard of the listing on Monday announcing if the open house is on Saturday or Sunday and the time.

Jan 14, 2024 01:30 PM
Endre Barath, Jr.
Berkshire Hathaway HomeServices California Properties - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Loved your post and it kills me to read about that agent, I put signs out hours earlier... and I arrive at least 30 minutes earlier to the open house to make sure everything is good... had some experiences lesson learned decades ago:)Endre

Jan 14, 2024 10:36 PM
Richard Weeks
Dallas, TX
REALTOR®, Broker
Great information, thanks for sharing.  I hope you have a great day.
Jan 15, 2024 03:47 AM
Brian England
Ambrose Realty Management LLC - Gilbert, AZ
MBA, GRI, REALTOR® Real Estate in East Valley AZ

I have seen that happen as well and I don't think those open houses have much success.  Following your steps will certainly lead to a more successful open house!

Jan 15, 2024 04:33 AM
Patricia Feager, MBA, CRS, GRI,MRP
DFW FINE PROPERTIES - Flower Mound, TX
Selling Homes Changing Lives

Michael J. Perry - Great advice for buyers and sellers in your area. 

I wish you great success in helping buyers buy and sellers sell.. 

Jan 16, 2024 10:13 AM
Roy Kelley
Retired - Gaithersburg, MD

This is a good list to share. Many agents are totally  unprepared. 

Have a great day and an outstanding weekend.

Jan 19, 2024 09:58 AM
Wanda Kubat-Nerdin - Wanda Can!
Red Rock Real Estate (435) 632-9374 - St. George, UT
St. George Utah Area Residential Sales Agent

Fantastic list, thank you for sharing it with us, Michael. Showing up early is important to be prepared, rather than being rushed and potentially missing out on a potential buyer!

Jan 20, 2024 05:41 PM
Endre Barath, Jr.
Berkshire Hathaway HomeServices California Properties - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Michael J. Perry  just stopping in looking for your new post, Endre

Jan 20, 2024 10:15 PM
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

Thanks everyone for visiting this post and leaving comments ! ……………………………..

Feb 20, 2024 07:26 AM