YouTube Thursdays, what does your audience want?
This week's YouTube Thursday blog post on Active Rain focuses on the most important element of your real estate video channel.
Your real estate video channel audience members.
What they like is learned watching your analytics. Fine tuning adjustments always consider your YouTube channel comments. What to do how and when skills come from engagement study of your audience members channel use habits.
How well do you know your audience?
Can you put yourself out in the audience? It is all about your channel audience members. Serving up something for them to feast on for fresh new worthwhile content. To provide a solution to what they need.
Your audience has real estate puzzle piece problems.
Help them find the best puzzle solutions.
Each video you shoot, edit, render and upload to your YouTube real estate video channel.
They all should consider the season too. What is happening or trending at the time the production goes live? Produce videos not being done in your market place. Don't waste time uploading "they all look pretty much the same" thrown together video productions.
What is best for you to upload for a video is based on your audience's needs and the channel's past performance numbers.
The best approach is study what worked or flopped to get you to think customer on the other end of the video marketing signal.
(Testing 1,2,3... (tap tap tap).
See each and every one of your audience members?
Make believe you are a broadcast station or newspaper.
If you only program what YOU personally enjoy, whoa. Small, distinct and narrow audience which means your advertising rates drop.
You want a broad large viewer / listenership real estate video programming channel. Having an eye in the sky helps your "broadcasts" value too. Learn how to fly. Before that, master how to simple edit your real estate videos.
What else is your audience watching, listening to and what is trending for topics?
The other real estate channels, what's now playing? Are your real estate competition channels serving up something you neglect?
All of this current information is used by the YouTube SEO algorithm to know whether you have video worth recommending. This data shapes what you produce shoot and edit next for your audience. Unless you fly by the seat of your pants and never sneak a peek at the analytics.
What has your audience members watched on your channel before ... how much of your platform is toured and used for how long?
This critical information helps steer the direction your YouTube real estate video channel needs to take.
Building, widening, expanding in the attraction of new YouTube video channel members is the goal.
Keeping existing subscribers and video channel users happy. In the habit of returning to scroll, slide, tap tap.
To please click and stick around to the very end.
Then watch another and another as long as they have the time to binge and engage on your YouTube real estate video counter.
Sitting back and watching, listening to learn something pertinent that is not torture but a tad creative and entertaining helpful.
Can you tell stories? Do you holler "Alexa, play Queens of the Stone Age" or remember 3 or 6 for a quarter songs on a juke box?
Chris Brockhurst helps you develop your real estate video making techniques.
The World has enough hardship and tragedy, but your YouTube real estate video channel is serving up a positive helpful experience.
Liver and onions may not be the top crowd pleaser at your local greasy spoon hang out institution.
But if the numbers warrant the effort, make sure your "video menu" is well rounded. Not something too narrow to grow your audience membership.
Helpful, providing something the audience members need and uploading on a regular basis.
Otherwise, they flit and go on the search for other real estate video channels that do deliver consistently what they want.
What does your YouTube real estate video audience want?
The more videos you have under your belt, the more obvious whether you hit the target or miss is by a mile.
YouTube Thursdays | How To Launch A Video Channel (activerain.com)
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