There’s a story I’ve heard from time to time about a woman who looks out her window every day to gaze upon her neighbor’s yard. She comments about her neighbor’s laundry habits, which include pinning the clothes on the line to dry.
Then one day, as she’s looking out the window, she says to her husband, “Wow. Our neighbor must have gotten a new washing machine! All of her clothes are so much cleaner than they’ve been in the past.”
To which her husband responds, “Ah. It might have more to do with what I did this morning. I got up early and washed our windows.”
Given what we are now facing as an industry due to the NAR lawsuit, a light is being shed into the corners of the way we function. Business models are coming into question, proper terminology is being clarified, marketing is undergoing changes, let alone the major overhaul that will impact our MLSs and our documents.
It will be a time of caution, but then shouldn’t we always have been utilizing care in the ways we conduct ourselves? It will be a time of crossing t’s and dotting i’s, but shouldn’t we always have been doing that?
I read posts in national real estate groups that make absolute statements, asserting universal methodologies, and yet, how have industry professionals forgotten that real estate is local? Yes, this lawsuit will impact the whole country, but we still need to look to the directives of our state, local board, and our own brokerage.
Time to clean our own windows (if we haven’t already) as we move forward. In the end, keeping a clean view and improving our own business is the only thing we really can control.
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