When Clients say we want our home off the market for the holidays!

When clients request to take their home off the market for the holidays, it’s essential to handle the situation with care and understanding. Here’s a suggested approach:

Understanding the Reasons

1. Listen and Empathize:

   • Understand their reasons. Holidays can be a busy and personal time, and they might want a break from showings and open houses.

2. Discuss the Impact:

   • Explain the potential impact of taking the home off the market. Discuss how it might affect visibility and the sales timeline, especially if there’s seasonal variation in your market.

Alternative Solutions

1. Adjusting Marketing Strategies:

   • Consider adjusting the marketing strategy to reduce inconvenience. For example, limit showings to certain days or times.

2. Holiday Decorations:

   • Suggest tasteful holiday decorations that make the home feel warm and inviting without being overly personalized or cluttered.

Practical Steps

1. Pause Listings:

   • If they decide to proceed, explain the process of pausing the listing and what it entails. Ensure they know any implications regarding contracts with buyers or agents.

2. Communicate Clearly:

   • Inform all relevant parties, including potential buyers and other agents, about the home’s status.

3. Set a Re-listing Plan:

   • Plan a re-listing date post-holidays and discuss strategies for re-engaging the market with fresh enthusiasm.

Keeping in Touch

• Regular Updates:

  • Stay in touch with your clients over the holiday period, providing updates on market conditions and any inquiries that might come in.

• Post-Holiday Strategy:

  • Prepare a post-holiday marketing strategy to ensure a strong re-entry into the market.

By understanding their needs and offering practical solutions, you can maintain a positive relationship and ensure their home remains competitive in the market.